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INRIX, Inc.
Company typePrivate
IndustryAnalytics, automotive, mobility and transportation
FoundedJuly 2004
FoundersBryan Mistele, Craig Chapman
HeadquartersKirkland, Washington, United States
Key people
Bryan Mistele, CEO; Mark Daymond, CTO; Thadd Stricker, CFO
ProductsRoadway traffic, mobility analytics, safety, parking
OwnerAugust Capital, Venrock, Bain Capital Ventures, Kleiner Perkins, Porsche SE, Intel Capital
Number of employees
350 (May 2019)
Websitewww.inrix.com

INRIX is a private company headquartered in Kirkland, Washington, US. It provides location-based data and software-as-a-service analytics—such as real-time and historical traffic conditions, road safety, and parking availability—to automakers, businesses, cities, and road authorities worldwide, as well as turn-by-turn navigation applications such as Google Waze.[1] INRIX also publishes research reports on traffic congestion, parking, roadway safety, retail site selection, and autonomous vehicles in major cities.[2][3][4][5]

History

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INRIX was founded in 2004 by Bryan Mistele and Craig Chapman and spun out technology from Microsoft Research.[6] Since 2005, the company has raised $129 million in venture capital funding over five rounds from August Capital, Venrock, Bain Capital Ventures, Kleiner Perkins, Porsche SE, and Intel Capital.[7][8] INRIX acquired ITIS (a provider of daily traffic and travel information to European drivers),[1][6] ParkMe, and OpenCar in 2011, 2015, and 2016, respectively.[1][9]

In November 2023, INRIX acquired the Portland-based shared mobility platform Ride Report.[10]

Technology

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INRIX collects anonymized data on congestion, traffic incidents, parking, and weather-related road conditions from billions of data points[11][12] daily in more than 145 countries.[13] The data is aggregated from connected cars and mobile devices, cameras and sensors on roadways, and major events expected to affect traffic.[1] The company makes this analysis available through SaaS cloud-based applications for businesses and road authorities to understand mobility trends.[14] INRIX works with local authorities to digitize rules of the road for highly automated vehicles (HAVs) operating on public roads, and information gathered from HAVs can be used for infrastructure improvements.[15]

Applications

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INRIX apps and APIs include: INRIX IQ, a suite of SaaS applications that compile and analyze traffic patterns, congestion, traffic signals, safety, and other transportation information used by commuters, businesses, and municipal planners;[16]INRIX AI Traffic, which uses anonymized data from mobile phones and vehicles to provide historical, real-time, and predictive traffic data to road authorities and drivers;[17][18] INRIX Parking, which helps users find available parking and compares prices.[19]

INRIX products and analysis are used in three main areas.

Safety – Safety View by GM Future Roads and INRIX is an application used by city transportation planners to analyze data on vehicle crashes, traffic speed, vulnerable road users (e.g. pedestrians, motorcyclists, and bicyclists), and US Census data. This information is used by local authorities to improve road safety and measure the effectiveness of road safety efforts. Safety View data was used to analyze road speeds and safety around 27 schools in Washington DC.[20]

Efficiency – INRIX works with national, state and local DOTs to identify inefficiencies in traffic flow in real time, allowing local authorities to reduce congestion and vehicle emissions while saving time and money.[dubious – discuss][21] The resulting infrastructural performance assessments are used to improve traffic-light timing, road configuration, signage and other mobility information.[22]

Environmental – Transportation planners use INRIX data and tools to analyze traffic patterns, congestion, traffic signals, safety and another mobility information.[16] Municipal and state transportation authorities use these insights to reduce delays and bottlenecks and other inefficiencies in their transportation arteries, thus reducing carbon emissions.[11][dubious – discuss]

Partnerships

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INRIX has formed partnerships with academic, state, local, and federal[23] institutions to design and implement its research. These include Texas A&M Transport Institute[24] and the University of Maryland Center for Advanced Transportation Technology Laboratory (CATT Lab).[14]

References

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  1. ^ a b c d Eagle, N.; Greene, K. (2014). Reality Mining: Using Big Data to Engineer a Better World. MIT Press. p. 89. ISBN 978-0-262-32457-1. Retrieved March 7, 2018.
  2. ^ "Inrix Traffic 4 for iOS helps drivers avoid traffic congestion and estimate arrival times (video)". Engadget. May 22, 2012. Retrieved March 7, 2018.
  3. ^ Turnbull, K. F. (2013). Performance Measurement of Transportation Systems: Summary of the Fourth International Conference, May 18–20, 2011, Irvine, California. Conference proceedings (National Research Council (U.S.). Transportation Research Board)). Transportation Research Board. p. 39. ISBN 978-0-309-28669-5. Retrieved March 7, 2018.
  4. ^ "What's the most expensive cost U.S. drivers faced last year?". USA TODAY. April 9, 2018. Retrieved February 1, 2019.
  5. ^ Newcomb, Doug (March 8, 2017). "Exclusive: How Data Can Help Cities Hone Deployment Of Self-Driving Cars". Forbes. Retrieved February 1, 2019.
  6. ^ a b Constine, Josh (November 26, 2012). "Inrix Now Collects Traffic Data From 100M Drivers, Shows Black Friday Congestion Up 32.5% Despite Ecommerce". TechCrunch. Retrieved March 7, 2018.
  7. ^ Rao, Leena (July 24, 2011). "Kleiner Perkins Leads $37 Million Round In Realtime Traffic Data Company Inrix". TechCrunch (in German). Retrieved March 7, 2018.
  8. ^ Boston, William (September 12, 2014). "Porsche Family Fund Buys Stake in Traffic Mapping Startup Inrix". The Wall Street Journal. Retrieved March 7, 2018.
  9. ^ Korosec, Kirsten (March 9, 2016). "Traffic Data Firm Buys Apple, Google Rival OpenCar". Fortune. Retrieved March 7, 2018.
  10. ^ "Inrix to acquire Portland startup Ride Report, which helps cities manage mobility programs". GeekWire. November 13, 2023.
  11. ^ a b Rosenbaum, Eric (June 9, 2022). "It's not Apple or Tesla, but Inrix has data from 500 million vehicles taking transportation into the future". CNBC. Retrieved 17 September 2022.
  12. ^ Calvert, Scott (December 7, 2021). "Traffic in Cities Is Rising but Still Largely Below Pre-Pandemic Levels". The Wall Street Journal. Retrieved 19 January 2022.
  13. ^ Mikulski, J. (2016). Challenge of Transport Telematics: 16th International Conference on Transport Systems Telematics, TST 2016, Katowice-Ustroń, Poland, March 16–19, 2016, Selected Papers. Communications in Computer and Information Science. Springer International Publishing. p. 61. ISBN 978-3-319-49646-7. Retrieved March 7, 2018.
  14. ^ a b Frost, Adam (January 9, 202). "CATT Lab-powered analytics suite offers improved road network insights". Transportation Technology Today. Mark Allen Group. Retrieved 7 November 2022.
  15. ^ Frost, Adam (11 March 2019). "Inrix and SharedStreets to standardize road data for automated vehicles". TrafficTechnologyToday.com. Mark Allen Group Limited. Retrieved 19 January 2022.
  16. ^ a b Wordsworth, Saul (February 24, 2021). "INRIX expands signal analytics to measure intersection performance". Traffic Technology Today. Mark Allen Group Limited.
  17. ^ Nickelsburg, Monica (June 22, 2019). "Traffic tech company INRIX approaches its 15th birthday, looks to AI to drive its business". Geek Wire. GeekWire LLC.
  18. ^ "Inrix uses AI to tackle congestion and difficult traffic conditions". SmartCitiesWorld. Smart Cities World Ltd. June 3, 2018. Retrieved 19 January 2022.
  19. ^ Taub, Eric A. (January 22, 2015). "The Technological Race to Find You a Place to Park". The New York Times. Retrieved March 7, 2018.
  20. ^ Lazo, Luz (August 2, 2022). "Despite signage, D.C. drivers aren't slowing in school zones, study says". The Washington Post. Retrieved 10 September 2022.
  21. ^ "SIS Bottleneck Study - Technical memorandum No. 1 Data Review" (PDF). State of Florida Dept. of Transportation. Retrieved 7 November 2022.
  22. ^ Sharma, Anuj; Ahsani, Vesal; Rawat, Sandeep. "Evaluation of Opportunities and Challenges of Using INRIX Data for Real-Time Performance Monitoring and Historical Trend Assessment. Final Report". digitalcommons.unl.edu. Nebraska Department of Transportation. Retrieved 7 November 2022.
  23. ^ Theo, Douglas (7 June 2017). "Federal Highway Administration Partners With INRIX to Measure, Monitor and Report Health of Road Networks". GovTech.com. e.Republic. Retrieved 28 October 2022.
  24. ^ Martin, Michael; Chigoy, Byron; Hard, Ed (2019). "Tools and Best Practices for Using Passive Origin-Destination Data" (PDF). TAMU.edu. TEXAS A&M TRANSPORTATION INSTITUTE. Retrieved 23 October 2022.
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