Ратуша Базар
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| Тип компании | Дочерняя компания |
|---|---|
| Промышленность | Розничная торговля |
| Founded | 1856 in Paris, France |
| Founder | Xavier Ruel |
| Headquarters | Paris, France |
Number of locations | 2 (2023) |
Area served | France |
Number of employees | 1,300 (2023)[1] |
| Parent | Galeries Lafayette Group (1991-2023) Groupe SGM (2023-present) |
| Website | bhv |
48 ° 51'27 "N 2 ° 21'12" E / 48,85745 ° N 2,353344444 ° E
Bazar de l'Hôtel de Ville или Le BHV - это французская универмага с ее флагманским местоположением по адресу 52 Rue de Rivoli в 4 -м округе Парижа сеть и сталкивается с отель де Вилль , где он получает свое название, флагман обслуживается Hôtel de Ville Станция метро . Цепочка принадлежит Groupe SGM . Сеть управляет двумя магазинами полной линии и четырьмя специализированными магазинами рядом с основными магазинами.
История
[ редактировать ]1852–1990: Основание и расширение.
[ редактировать ]Ксавье Рюэль и его жена переехали в Париж в 1852 году, и Рюэль начал продавать мелкие товары с тележек по всему Парижу, и поскольку территория вокруг Hôtel de Ville (парижская ратуша) была районом, который приносил больше всего дохода, он решил открыть магазин в этом районе. и сдал в аренду первый этаж здания на улице Риволи и открыл «Парижский базар». [ 2 ] [ 3 ]
According to legend in 1855, Ruel saved the life of Empress Eugénie (wife of Napoleon III), her horses had become frightened after passing outside the store and Xavier ran out and calmed down the horses to reward him in saving her life she gave him a sum of money which allowed him to expand the store and in 1856 it was renamed to Bazar Napoléon.[4][3] In 1866 Xavier rented out 3 floors of 54 Rue de Rivoli after a boost in trading.[5]
By 1870, Bazar Napoléon occupied all of the stores building on Rue de Rivoli. After the fall of the Second French Empire the store was renamed to "Bazar de l'Hôtel de Ville" referencing Hôtel de Ville across the street.[3][5]
In 1900 at 78 years old founder Xavier Ruel died, at the time the business employed 800 people and recorded a capital of 12 million francs.[4]
The store underwent several renovations between 1903 and 1904 and again in 1912-1913 this redesign was done by architect Auguste Roy.[3]
In 1963, the first branch of the store opened and over time several BHV stores opened across France but all except the one at Parly 2 are now closed.
In 1963, the company opens its first branch store. Over time, several other BHV department stores are opened in Paris region but most of them are closed nowadays. The store also became a member of the International Association of Department Stores but left in 1993.[6]
A store opened at the Rosny 2 mall in Rosny-sous-Bois in 1973. In 2006 2 of the 3 floors were taken over by Galeries Lafayette and the store reopened as BHV Déco.[7] Two floors became part of the mall's Galeries Lafayette in 2006 and on 17 July 2010 the store was permanently closed.[8]
1991-2022: Purchase by Galeries Lafayette and rebranding
[edit]In 1991 Galeries Lafayette bought BHV.[9]
A store was opened in Beirut, Lebanon in December 1998 in a partnership with ADMIC.[10][11]
In 2007–2008, the BHV expands its store with new specialized stores, in the same neighborhood.
In 2012, the store management announced further modifications to its structure, with renovation on each floor, to give a renewal aspect to the store. Paul Delaoutre, CEO of the branch department stores of the Galeries Lafayette group explained that they “aimed at targeting creative urban inhabitants looking for originality”. This is the reason why they decided to “reinvent” the BHV. This also implied a new name which is no longer the BHV but the BHV Marais and a new logo.[12][13]
In March 2017 a brand new store opened at City Walk in Dubai, UAE the store was 6,000 square metres and opened in partnership with ADMIC who also partnered with BHV to operate the store in Beirut.[14]
Two stores were closed down in 2018 at the Part Dieu Mall in Part-Dieu a district of Lyon and the store in Limonest.[15] In 2020 the store in Lebanon was closed down.
2023-Present: Sale to SGM
[edit]It was announced in February 2023 that Groupe Galeries Lafayette had entered negotiations to sell the BHV to Société des Grands Magasins (now Groupe SGM) which operate a number of malls in France and seven Galeries Lafayette stores.[16][17]
In November 2023 it was announced that the sale to Groupe SGM had been finalised and Groupe SGM now owned the BHV.[1]
Stores
[edit]
Marais Store
[edit]The flagship Marais store is 38,000 square metres and is spread across 8 different floors with many different departments.
Marais Layout[16]
- Basement: Bricolage, Paints & Drugstore
- Ground: Home, Beauty, Perfumes, Jewellery & Accessories
- First: Women's Fashion & Women's Shoes
- Second: Bookshop, Stationery, Hobbies & Luggage
- Third: Culinary, Tableware, Appliances, Delicatessen & Glassware
- Fourth: Decoration, Lighting, Candles & Furniture
- Fifth: Children's Clothing, Children's Shoes, Toys & Lingerie
- Sixth: Bedding & Bathroom
- Seventh: Le Perchoir Restaurant
- Eighth/Rooftop: Urban Farm
Parly 2 Store
[edit]The location at Parly 2 opened on the 4th of November, 1969 and has 3 floors. In 2017 BHV spent €24 Million on renovating the store.[18]
References
[edit]- ^ Jump up to: a b "À Paris, le BHV enfin vendu par les Galeries Lafayette" [In Paris, the BHV finally sold by Galeries Lafayette]. La Tribune (in French). 11 November 2023. Retrieved 2023-11-11.
- ^ "Galeries Lafayette". Groupe Galeries Lafayette. Archived from the original on 2014-09-09.
- ^ Jump up to: a b c d "Parisian fields". WordPress.com. 10 June 2012.
- ^ Jump up to: a b "Historique - LE BHV MARAIS". 2014-04-21. Archived from the original on 2014-04-21. Retrieved 2023-02-19.
- ^ Jump up to: a b "History of the grands magasins". untappedcities.com. 20 November 2012.
- ^ "List of members". www.iads.org. Retrieved 2023-11-11.
- ^ Bendaoud, Hakim (2006-09-28). "Le BHV accélère sa mue" [BHV accelerates its moult] (in French).
- ^ à 07h00, Par Le 9 août 2010 (2010-08-09). "Le BHV a baissé le rideau". leparisien.fr (in French). Retrieved 2023-11-05.
{{cite web}}: CS1 maint: numeric names: authors list (link) - ^ "Galeries Lafayette Is Selling BHV Marais". MSN. Retrieved 2023-02-19.
- ^ UK, FashionNetwork com. "BHV Marais set to open in Dubai". FashionNetwork.com. Retrieved 2023-02-19.
- ^ Карам, Майкл (2003-09-03). «Черепаха и зайца» . Исполнительный журнал . Получено 2023-11-05 .
- ^ "Nous Progressions Le BHV" (во Фрехе). Leparisia.fr. 23 Ostober 2012.
- ^ «Новое имя, логотип и личность для Le BHV» . UnderCondideration.com.
- ^ WW, FashionNetwork Com. «BHV Marais открывается в Дубае» . FashionNetwork.com . Получено 2023-02-19 .
- ^ "Le BHV Tire Le Rideau En Province" . Les Echos (по -французски). 2018-10-26 . Получено 2023-11-05 .
- ^ Подпрыгнуть до: а беременный WW, FashionNetwork Com. «Galeries Lafayette Group продает BHV Société des Grands Magasins» . FashionNetwork.com . Получено 2023-02-19 .
- ^ «Париж, Le BHV Marais меняет сеть» [в Париже, BHV Marais переходит в руки]. Le Monde.fr (по -французски). 2023-02-16 . Получено 2023-02-19 .
- ^ Спенсер, Mimosa (2017-11-29). «BHV Marais Reporbrision Store на окраине Парижа» . WWD . Получено 2023-02-19 .
