Список рекламных роликов Суперкубка

Во время ежегодной телетрансляции Национальной футбольной лиги Суперкубка чемпионата рекламные ролики , выходящие в эфир, привлекают значительное внимание. В 2010 году компания Nielsen сообщила, что 51% зрителей предпочитают рекламу самой игре. В этой статье не перечислены рекламные объявления для местного региона или радиостанции (например, реклама местных новостных шоу), рекламные ролики/спонсоры перед началом и после игры, а также спонсоры внутриигровой рекламы и телевизионные заставки .

1960-е годы

1967 (я)

Рекламные ролики включала рекламу «Ford, Chrysler, RCA, RJ Reynolds Tobacco, McDonald's, Budweiser и других».

1968 (II)

Одним из примечательных рекламных роликов была реклама Персидского залива .

1969 (III)

Тип продукта	Продукт/название	Сюжет/примечания
Авиакомпании	ДВА «Старый Запад»	Современный авиалайнер TWA приземляется в городе на Диком Западе.
	ДВА «Тур по нашим турам»	Продвигает рейсы авиалайнера в Европу. Включает кадры нескольких европейских городов и достопримечательностей.
Пиво	слот "Иду Атча"	Мужчина просит в баре пива Schlitz. Бармен наполняет стакан клиента и опускает его по стойке. Пока это происходит, другой бармен рассказывает о качестве Шлица. Как только бармен, находившийся на полу, собирается поднять крышку барной стойки и пройти за стойку, клиент быстро реагирует, и крышка барной стойки опускается как раз вовремя, чтобы он мог получить свой стакан пива.
Машина	Крайслер «Аквалангист»	В мечтательной сцене под заводную музыку аквалангист представляет Chrysler как «возможную мечту».
	Плимут "Дорожный бегун"	Хитрый Э. Койот преследует Road Runner до автосалона в Плимуте.
Сигарета	Пэлл Мэлл "Золото"	Выбирая между двумя наборами сигарет, парню (изображенному крупным планом) приходится выбирать между одним набором сигарет с «Хорошим, насыщенным вкусом» и другим набором с «Низким содержанием смол». Прежде чем выбрать один из двух, появляется другая рука, останавливающая парня от выбора, и ему дарят пачку сигарет Pall Mall Gold. Рука, подарившая сигареты Pall Mall, сообщает парню, что в их сигаретах можно найти оба варианта.
	Сильва Тонс «Нижняя смола»	Согласно исследованиям правительства США, мужчина в темных очках курит сигарету Silva Thins, а голос за кадром говорит о том, что в сигарете меньше всего смол.
	Салем "Страна"	Реклама начинается с пары, едущей на Ford Mustang по большому городу. Затем водитель машины хватает сигарету Salem. Как только он начинает курить сигарету, реклама на секунду останавливается. Когда реклама начинается снова, они уже едут по бездорожью на джипе по солнечной сельской местности .
	Уинстон «Играю свою песню»	Мужчина превращает блок сигарет Winston в пластинку и ставит ее на проигрыватель. Пока проигрыватель вращается, импровизированная пластинка в конечном итоге играет: « Уинстон на вкус так же приятен, как сигарета должна звенеть».
Электроника	РКА «Несмазывающийся цвет №1»	Чтобы продемонстрировать эффективность цветного телевизора без размазывания от RCA, экран разделен пополам. Тест проводит взрослая женщина. С левой стороны виден нечеткий, зернистый экран. Благодаря транзисторам и автоматической точной настройке, установленным в телевизорах RCA, эффекты искажений в правой части экрана отсутствуют.
	РКА «Несмываемый цвет №2»	Идентичен первой рекламе, но тест проводит более молодая женщина.
Сок	Мотта «Кричащий»	Чтобы приготовить Кламато , моллюсков и помидоры скрещивают в один гибридный организм.
Личная гигиена	Джилетт «Регулируемый»	У анимированной антропоморфной бритвы Gillette Techmatic высота голоса понижается каждый раз, когда диск на нем переключается с «Привет» на «Ло».
	Джилетт "Руки вниз"	Огромная капля крема для бритья Gillette Foamy прилипает к руке мужчины без каких-либо капель.
	Джилетт «Шведская леди-парикмахерша»	Мужчина из США едет в Швецию побриться, но несколько раз прерывает сеанс; из-за того, что бритва, полученная у парикмахера, не так хороша, как бритва Gillette Spoiler, которую он использует дома, в США.
	Правый защитник «Великое американское сокрытие»	Люди пытаются скрыть потливость под мышками, находясь на улице в повседневной жизни.
Нефть	Филлипс 66 «Против загрязнения»	В ответ на загрязнение воздуха моющие присадки в бензине Phillips 66 и моторном масле позволяют людям уверенно сделать глубокий вдох.
	Филлипс 66 «Детский газовый стенд»	Продавая свой педальный автомобиль Ford Mustang , маленький мальчик подъезжает и обслуживается на заправочной станции Phillips 66, которую сделали двое детей, похожей на стойку для лимонада .
Шина	Гудиер «Отзыв Полигласа - Джон»	Джон П. Сирли из Техаса выражает свое одобрение шинам WideTread Polyglas от Goodyear, которые установлены на его машине.
	Гудиер «Отзыв Полигласа - Томас»	Томас Б. Бернесс, менеджер клуба, делится своими мыслями о шинах Goodyear WideTread Polyglas.

1970-е годы

1970 (IV)

Тип продукта	Продукт/название	Сюжет/примечания
Пиво	Шмидта "Красивый"	На горнолыжном курорте пара вместе катается на горных лыжах. Закадровый голос описывает все в этом как «красивое». Во время спуска по склону они оба падают. Затем пара встает и вместе пьет пиво Шмидта.
Машина	Понтиак "Смиренный"	Молодой человек подъехал на своем GTO к ресторану с драматической музыкой и шумом выхлопа на заднем плане, потянул ручку «выхлопа», чтобы активировать вакуумный выхлоп, заглушив шум, а затем уехал.
Сигарета	Уинстон «Я и мой Уинстон»	Певица исполняет песню «Me and My Winston» перед огромной пачкой сигарет Winston.
Страхование	Нью-Йорк Лайф "Счастье"	Агент New York Life предлагает счастье семье хиппи посредством страхования жизни.
Нефть	Американская нефтяная компания «Де-Айсер»	Благодаря используемому в его автомобиле антифризу De-Icer для топливной системы, рекомендованному местной американской нефтяной станцией, мужчина может облегчить себе мысли о запуске автомобиля холодным снежным утром.
	Американская нефтяная компания «Я верующий»	Различные люди (в том числе Санта-Клаус ) носят значки с надписью «Я верующий», заявляя о своем предпочтении неэтилированного бензина Amoco по сравнению с конкурирующими марками топлива.

1971 (V)

Тип продукта	Продукт/название	Сюжет/примечания
Машина	Плимут "А вот и крикет"	Реклама нового Plymouth Cricket . Включает в себя крикета, едущего по кругу, образованному различными автомобилями Плимута, перед тем, как припарковаться на месте, оставленном открытым для машины.
Финансовые услуги	Фонд Оппенгеймера «Руки»	На экране по одной мигают четыре отдельные руки, а затем соединяются вместе и образуют логотип Oppenheimer Funds.
Моторное масло	СТП "Снег"	Холодной и снежной ночью Энди Гранателли может завести свою машину и ездить в морозную погоду благодаря использованию масла STP Motor.
Личная гигиена	Персона 74 «Вольфрамовая сталь»	Особо подчеркивается использование вольфрамовой стали для производства бритвенных лезвий.
Крем для бритья	Ноксзема "Закрывать"	Гунилла Кнутссон появляется на экране с банкой Noxzema; рассказывая мужчинам, насколько близко они могут подойти, «сняв это» с помощью крема Noxzema. После того, как она это сказала, камера начала приближаться к ее губам. Рекламный ролик заканчивается смыканием губ Кнутссона, говоря зрителю, что именно на столько близко они могут подойти, используя Ноксзему.
Налоговая подготовка	Блок H&R «Джон Кэмерон Суэйзи»	Джон Кэмерон Суэйзи продвигает службу налоговых деклараций H&R Block.
Шина	Гудиер «Полиглас»	Реклама шины Polyglas от Goodyear. В рекламе подчеркиваются преимущества шин в плане пробега, тяги и прочности, показывая автомобилистам, демонстрирующим эти качества во время вождения.

1972 (ВИ)

Тип продукта	Продукт/название	Сюжет/примечания
Пиво	Пиво Одинокой Звезды «Большая страна»	Группа ковбоев ловит лошадей. Выполнив работу, они все расслабляются и наслаждаются банкой пива Lone Star.
	Голубая лента Пабста "Хайвиллеры"	Группа мужчин катается на старинных велосипедах с высокими колесами по парку. Рассказчик связывает это со старинным вкусом пива Pabst Blue Ribbon.
Машина	Форд "Что вы хотите"	Глава заседания совета директоров Ford Motor Company рассказывает об изменениях, которые были внесены в Ford Galaxie 500 благодаря выслушиванию запросов клиентов, отправленных в компанию.
Сигара	Голландские мастера "Латинская Америка"	Несколько женщин приносят мужчине, бананы, затем шоколадный торт и, наконец, сигары Dutch Masters. Рассказчик рекламы описывает продукты, которые принесли мужчине, как одни из лучших на вкус и привезенные из Латинской Америки.
Дезодорант	Правый защитник "Огонь свой"	Мужчина, а затем женщина рассказывают о проблемах с антиперспирантом, которым они пользуются. Затем на это отвечает рассказчик ролика, говоря зрителю выбросить антиперспирант, который они сейчас используют, и нанять правого охранника.
Аппаратное обеспечение	Черный+Декер «Вагоностроение»	Освещает использование инструментов Black+Decker для сборки автомобилей.
	Черный+Декер «Чарли Джонс»	Чарли Джонс рассказывает о кусторезах Black+Decker Deluxe и кусторезах для их специальной акции, посвященной Суперкубку.
	Черный+Декер «Электроинструменты»	Электроинструменты Black+Decker используются при строительстве небоскреба.
	Черный+Декер «Шурб и Хедж»	Продвигает специальное предложение от Better Homes and Gardens , предлагая потребителю пару книг посредством сертификата на покупку кустореза или двухскоростной дрели.
	Черный+Декер «Работы выходного дня»	Еще один специальный рекламный ролик Суперкубка с Чарли Джонсом . В этом ролике Джонс рассказывает об ассортименте двухскоростных сверл Black+Decker.
Промышленно-торговая группа	Фонд банков с полным спектром услуг "Закусочная"	Мужчина по имени Майк открывает закусочную благодаря банку с полным спектром услуг.
Страхование	Олстейт «Страхование молодых людей»	Взрослый самец проводит время в зоопарке со своим сыном. Рассказчик сообщает зрителю, что, используя Allstate для страхования жизни, вам не обязательно умирать, чтобы получить деньги. Затем рассказчик рекламы рассказывает о плане возврата денег компании и заканчивает рекламу, упоминая Allstate как страховку жизни молодого человека.
Личная гигиена	Джилетт «Сухой взгляд»	Показывает внешний вид мужчин до и после использования лака для волос The Dry Look.
	Джилетт «Спаситель лица»	Реклама начинается с того, что мужчина выражает свое разочарование по поводу бритья из-за того, что ему приходится несколько раз бриться против волокон, а также раздражение, которое это вызывает. Затем мужчина рассказывает о том, как крем для бритья Foamy Face Saver от Gillette помогает решить эту проблему. Благодаря смазывающей защите крема для бритья мужчина может бриться против волокон, с меньшим раздражением.
	Джилетт "Трак II"	Мужчина в лабораторном халате рассказывает о том, почему у бритвы Gillette Trac II два лезвия и о преимуществах бритья.
	Персона 74 «Строитель»	На стройке рабочий-строитель просверливает отверстие в балке. Закадровый голос рекламного ролика затем рассказывает о том, как вольфрамовая сталь сверла облегчила работникам тяжелую работу, точно так же, как та же сталь, которая используется в бритве Personna 74, дает пользователю самое острое и продолжительное бритье.
Нефть	АРКА «Еще немного пробега»	Пара собирается переправиться на пароме, но в машине, в которой они находятся, заканчивается бензин. Мужчина за рулем выходит из машины, идет к ближайшей заправке ARCO и заправляет канистру бензином. Когда он возвращается на пристань, женщина и машина, в которой он был, находятся на пароме, уплывающем от мужчины.
Безалкогольный напиток	Кока-Кола " Хиллтоп "	Несколько подростков со всего мира поют на вершине холма в Италии, держа в руках бутылки колы. Джингл, спетый в рекламе («Купи миру кока-колу»), позже дважды был адаптирован к полноформатной песне (с удалением отсылок к Coca-Cola), став хитом.
Шина	Гудиер «Радиальная шина»	На испытательном полигоне Goodyear в Сан-Анджело, штат Техас , подвергается испытанию радиальная шина Goodyear Custom с широким протектором. Шины устанавливаются на Ford Mustang и совершают слаломное движение вокруг набора конусов. Автомобиль способен двигаться по трассе ровно и плавно благодаря шинам.

1973 (VII)

Тип продукта	Продукт/название	Сюжет/примечания
Машина	Уклоняться «Любая длина»	Джордж Бланда физически растягивает стандартный пикап Dodge , чтобы сформировать клубную кабину, а затем растягивает его еще больше, чтобы сформировать кабину для экипажа.
Личная гигиена	Ноксзема «Намажьте свое лицо»	Фарра Фосетт поет Джо Намату и натирает его лицо кремом для бритья Noxzema.
Шина	Гудиер «Стальная гвардия»	Продвижение радиальной шины Steel Guard от Goodyear. Показывает пять различных способов испытания шины.

1975 (IX)

Тип продукта	Продукт/название	Сюжет/примечания
Автомобильная промышленность	Крепкий орешек «Автостарт»	У взрослой пары возникли проблемы с запуском автомобиля, поэтому они одолжили у своего сына-подростка усиленный Plymouth Barracuda , оснащенный аккумулятором DieHard.
Электроника	Зенит «Хромаколор II»	Представитель сообщил, что в опросе, проведенном среди независимых технических специалистов, цветные телевизоры Zenith заняли первое место по наименьшему количеству ремонтов, лучшему изображению и были маркой, которую, по словам большинства участников, они купили бы в настоящее время. Рекламирует телевизор Chromacolor II.
Еда	Макдональдс «Биг Мак»	Две говяжьи котлеты, специальный соус, салат, сыр, соленые огурцы, лук на булочке с кунжутом.
Безопасность	Мастер Замок «Винтовка»	Мужчина пытается взломать главный замок с помощью винтовки. Ему это не удается, но пуля пробивает замок.

1976 (Х)

Тип продукта	Продукт/название	Сюжет/примечания
Автомобильная промышленность	ACDelco «Батарея свободы»	Рекламирует автомобильный аккумулятор Delco Freedom.
Пиво	Будвайзер «Пивной разговор – место для большего»	Эд МакМэхон говорит зрителям, что когда дело доходит до пива, лучше выпить его как следует, а не пить его глоток за глотком.
	Миллер Хайт Лайф "Миллер Тайм"	Когда приближается время Миллера, группа строителей направляется в бар после долгого дня работы по строительству небоскреба.
	Миллер Лайт «Рози Гриер и друзья»	Футболисты-пенсионеры Бен Дэвидсон , Рози Гриер и Рэй Нитшке создают вязальный клуб.
Машина	Форд "Гранада"	Ford Granada подвергается испытаниям против Cadillac Seville и Mercedes-Benz 280 .
Копировать	Ксерокс «Монахи»
Кредитная карта	Американ Экспресс «Джек Никлаус»	Джек Никлаус рассказывает, почему он использует кредитную карту American Express.
Безопасность	Мастер Замок «Стрелок 2»

1977 (XI)

Тип продукта	Продукт/название	Сюжет/примечания
Копировать	Ксерокс «Монахи»	Монах должен сделать 500 рукописных писаний для своего начальника. Очевидно, он идет ксероксу и доставляет Священные Писания. Босс смотрит на небо и говорит: «Это чудо».

1978 (XII)

Тип продукта	Продукт/название	Сюжет/примечания
Пиво	Будвайзер "А вот и король"	Группа Budweiser Clydesdales прогуливается по снегу под звуки знаменитого джингла Budweiser Here Comes The King .
	Миллер Светская жизнь
Машина	Форд "Футура"	Ролик на космическую тематику, рекламирующий Ford Fairmont Futura
Кредитная карта	Американ Экспресс «Пеле»	Пеле рассказывает о карте American Express, которую он использует во время путешествий.
Электроника	РКА «Лесли Кэрон»	Лесли Кэрон продвигает телевидение RCA ColorTrak .
Личная гигиена	Джилетт	Продвигает бритву Atra Razor
	Джилетт	Рекламирует крем для бритья Trac II
	Правый защитник
Шина	БФ Гудрич

1979 (XIII)

Тип продукта	Продукт/название	Сюжет/примечания
Авиакомпании	Восточный «Занятые телефоны»	Фрэнк Борман рассказывает о компьютерной системе, которую компания Eastern внедрила, чтобы улучшить свою систему звонков.
Батарея	Эвериди «Роберт Конрад»	Роберт Конрад рассказывает о щелочной батарее Eveready Power Cell.
Пиво	Будвайзер "А вот и король"	Группа Budweiser Clydesdales прогуливается по снегу под звуки знаменитого джингла Budweiser Here Comes The King . Также транслировался во время Суперкубка XII.
	Будвайзер «Когда ты все сказал»	В кадре показаны гидросамолет Miss Budweiser , спонсируемый Budweiser , автомобиль Spyder NF-10 Can-Am , и воздушный шар Budweiser в действии.
	Миллер Светская жизнь «Пожарные»	После тушения большого пожара команда пожарных идет в бар и пьет пиво Miller High Life.
	Миллер Лайт «Знаменитые бывшие защитники»	Отставные защитники Терри Хэнратти , Чарли Джонсон и Норм Снид появляются за столом, наслаждаясь пивом Miller Lite.
Машина	Крайслер "Хэл Линден"	Хэл Линден объясняет особенности и преимущества Chrysler Newport по сравнению с Chevy Caprice .
	Крайслер «Нил Армстронг»	Нил Армстронг рассказывает о технических преимуществах, которых Chrysler добился благодаря своим автомобилям.
	Уклоняться "Смелый"	Dodge Omni 024 В этом ролике рекламируется . Подробно описаны особенности, связанные с автомобилем.
	Уклоняться "Прочный"	Рекламирует Dodge Omni 024 . Называет систему верхних кулачков «надежной».
	Уклоняться «Ценность, которую можно измерить»	Ролик, представляющий Dodge St. Regis . Рассказывается о преимуществах автомобиля перед Chevrolet Caprice .
	Плимут "Вне"	Реклама, рекламирующая Plymouth Horizon TC3 . Освещены различные опции и особенности автомобиля.
	Фольксваген «Пилот»	Пилот самолета рассказывает, почему у него есть Volkswagen Rabbit .
Прокат автомобилей	Уведомление «Супер-экономные тарифы»	Представитель рассказывает о различных специальных тарифах, которые Avis предлагает своим клиентам.
Компьютер	ИБМ «Чип»	Освещает компьютерный чип, используемый в компьютерах IBM. Представитель сначала появляется с увеличенным изображением чипа, а затем показывает сам чип, который меньше кончика его пальца.
Кредитная карта	Американ Экспресс "Джим Фикс"	Во время пробежки в Париже, Франция , Джим Фикс объясняет, почему он использует American Express.
Электроника	Канон «Джон Ньюкомб»	Фотограф фотографирует Джона Ньюкомба камерой Canon AE-1 . Затем Ньюкомб использует камеру, чтобы сфотографировать теннисистку.
	Магнавокс «Раздача денег»	Продвигает ежегодную распродажу Magnavox. Сообщает, что клиенты могут получить скидку при покупке продукции Magnavox.
Быстрое питание	Макдональдс «Один и единственный вкус»	Люди со всей страны наслаждаются «единственным» вкусом сэндвича «Биг Мак» .
Финансовые услуги	Э. Ф. Хаттон «Джоггеры»	Пока двое парней выходят на пробежку, зарождается дискуссия о рынке. Один из бегунов говорит об изучении возможности получения необлагаемых налогом доходов благодаря тому, что их брокер предложил это. Другой бегун говорит, что его брокером является Э. Ф. Хаттон. Прежде чем подробно рассказать о том, что обсуждалось с его брокером, все вокруг двух бегунов останавливаются и слушают, что бегун говорит об Э. Ф. Хаттоне.
Отель	Шератон "Вкус"	Дана Валери исполняет музыкальный номер об отелях Шератона.
Страхование	Крам и Форстер «Четвертое июля»	Парады четвертого июля стали возможными благодаря страховке Crum & Forster.
Производство	Итон «Космический шаттл»	Благодаря микроволновой системе, предоставленной Eaton, космический челнок может приземлиться на крышу самолета.
Целлюлоза и бумага	Джорджия-Тихоокеанский регион «Мы выросли»	Подчеркивает расширение компании в химическую и нефтяную промышленность.
Безалкогольный напиток	Кока-Кола « Эй, малыш, лови! »	Маленький ребенок пытается поговорить с «Злым» Джо Грином в раздевалке после игры. Грин ведет себя, как обычно, «подло», пока ребенок не настаивает, чтобы Грин взял кока-колу. После того, как Грин выпивает кока-колу, он «подслащает» и предлагает ребенку свою майку, говоря: «Эй, малыш… лови».

1980-е годы

1980 (XIV)

Тип продукта	Продукт/название	Сюжет/примечания
Пиво	Будвайзер «Ракетная машина»	попытка Стэна Барретта побить рекорд наземной скорости на Budweiser Rocket В этой рекламе изображена .
Финансовые услуги	Э. Ф. Хаттон «Джоггеры»	Пока двое парней выходят на пробежку, зарождается дискуссия о рынке. Один из бегунов говорит об изучении возможности получения необлагаемых налогом доходов благодаря тому, что их брокер предложил это. Другой бегун говорит, что его брокером является Э. Ф. Хаттон. Прежде чем подробно рассказать о том, что обсуждалось с его брокером, все вокруг двух бегунов останавливаются и слушают, что бегун говорит об Э. Ф. Хаттоне. Также транслировался во время Суперкубка XIII.
Частная компания	Корона вилочные погрузчики « Ноев ковчег* »
Безопасность	Мастер Замок " Стрелок 2 "
Безалкогольный напиток	Кока-Кола « Эй, малыш, лови! »	Маленький ребенок пытается поговорить с «Злым» Джо Грином в раздевалке после игры. Грин ведет себя, как обычно, «подло», пока ребенок не настаивает, чтобы Грин взял кока-колу. После того, как Грин выпивает кока-колу, он «подслащает» и предлагает ребенку свою майку, говоря: «Эй, малыш… лови». Также транслировался во время Суперкубка XIII и снова на Суперкубке XV.
Вино	Пол Массон Вино « Орсон Уэллс »

1981 (XV)

Тип продукта	Продукт/название	Сюжет/примечания
Пиво	Будвайзер «Тяжелый день»	Часть кампании «This Buds for You». Посвящается тем, кто тяжело трудится.
	Будвайзер «Рабочие»	Ролик «This Buds for You». Приветствуем работников, производящих спортивный инвентарь.
	Миллер Светская жизнь «Эдди Рэббит на концерте»	Эдди Рэббит заканчивает концерт исполнением « I Love a Rainy Night », а затем направляется за кулисы Miller Time.
	Миллер Лайт "Не то же самое"	Джон Мэдден рассказывает о том, как Miller Lite помог ему расслабиться, в отличие от его тренерских дней. Говоря о пиве, он встает с места и начинает бессвязно рассказывать, почему он предпочитает Miller Lite другим сортам пива. Реклама заканчивается тем, что Мэдден прорывается через стену и продолжает свою тираду.
	Голубая лента Пабста "Дух"
Камера	Полароид «Теперь со вспышкой»	Пара гуляет в парке. Мужчина показывает, что теперь на камере Polaroid можно использовать вспышку, благодаря которой фотографии будут выглядеть более яркими.
Безопасность	Мастер Замок «Стрелок 2»
Безалкогольный напиток	Кока-Кола «Эй, малыш, лови!»	Маленький ребенок пытается поговорить с «Злым» Джо Грином в раздевалке после игры. Грин ведет себя, как обычно, «подло», пока ребенок не настаивает, чтобы Грин взял кока-колу. После того, как Грин выпивает кока-колу, он «подслащает» и предлагает ребенку свою майку, говоря: «Эй, малыш… лови». Также транслировался во время Суперкубка XIII и Суперкубка XIV.

1982 (XVI)

Тип продукта	Продукт/название	Сюжет/примечания
Авиакомпании	Восточный "Более"	Президент Восточной Америки Фрэнк Борман благодарит тех, кто сделал авиакомпанию Восточной Америки любимой.
Анальгетик	Анацин «Зоомагазин»	У женщины в зоомагазине болит голова, и она решает принять Тайленол, чтобы вылечить ее. Однако мужчина, с которым она находится, рекомендует ей вместо этого принять Анацин 3.
Автомобильная промышленность	Бендикс «Сила изобретательности»	Клифф Робертсон рассказывает о том, как Bendix создает будущее силой изобретательности.
	ACDelco «Демо-версия ледяной глыбы»	Автомобильный аккумулятор Delco Freedom 60 помещен в глыбу льда и способен завести автомобиль.
Пиво	Лёвенброй «Лыжники»	Во время охоты за шкурами трое парней поднялись по заснеженному склону. Один из лыжников хочет развернуться и отправиться обратно, но другой говорит ему, что у них в домике Лёвенброй. Это меняет мнение лыжников, и все трое возвращаются на лыжах в домик, чтобы попробовать Löwenbräu.
	Мишелоб Лайт «Лыжники»	Два лыжника скатываются к подножию холма за Michelob Light.
	Голубая лента Пабста "Одинаковый"	Люди высказывают свое мнение о пиве Pabst Blue Ribbon.
Машина	Кадиллак «Работа допоздна»	Cadillac de Ville — это плата за человека, который долгие и тяжелые часы проработал в офисе.
	Форд "Телли Савалас"	Телли Савалас рекламирует Ford Escort .
	Хонда «Инженерное чудо»	Реклама Хонды Аккорд . Рассказывает об обновленных функциях и улучшениях модельного года.
	Хонда «Знаки»	Продвижение Honda Civic . Подчеркивает экономию топлива автомобиля.
	Mercedes-Benz «Тестовый трек»	Mercedes -Benz 240D проходит испытания на испытательном полигоне Mercedes.
	Субару «Рут Гордон»	Subaru BRAT продвигает Рут Гордон .
Компьютер	РадиоШак «Цветной компьютер».	Рекламный ролик компьютера ТРС-80 .
Электроника	Канон «Джо Тайсманн»	Реклама начинается с того, что профессиональный фотограф фотографирует Джо Тайсмана во время футбольного матча на камеру Canon AE-1 . Реклама заканчивается тем, что Тейсманн использует ту же камеру, чтобы сфотографировать свою семью, играющую в футбольный мяч у себя дома.
Страхование	Страхование караула "Эрни"	Коллеги приветствуют рабочего по имени Эрни, вернувшегося после травмы.
Нефть	Галф Ойл «Широкая нагрузка»	Чтобы объехать широкогрузный полуприцеп на крутом холме, автомобилист использует для своего универсала топливо Gulf Super Unleaded.
Ресторан	Макдональдс "классики"	Двое детей играют в классики и поют меню Макдональдса. Вскоре к ним присоединился весь район.
	Венди «Дэвид «Дикон» Джонс	Дэвид «Дикон» Джонс рассказывает о том, что в Wendy's на один бургер приходится вдвое больше мяса.
Безопасность	Мастер Замок «Стрелок 2»

1983 (XVII)

Тип продукта	Продукт/название	Сюжет/примечания
Пиво	Будвайзер Лайт «Рожденный традицией»	Light . По снегу мчится «Клайдсдейл», а голос за кадром рассказывает о пиве Budweiser
	Будвайзер Лайт "Драфт"	Несмотря на то, что футболист был выбран на драфте в 7-м раунде, ему удается проявить себя с лучшей стороны во время командных тренировок.
	Миллер Светская жизнь «Добро пожаловать в Миллер Тайм»
Машина	Крайслер «Рикардо Монтальбан»	Рикардо Монтальбан продвигает Chrysler New Yorker .
Прокат автомобилей	Герц «Лучшее из обоих миров»	О.Дж. Симпсон объясняет, как компания Hertz предлагает клиентам «лучшее из обоих миров» благодаря подаркам, которые они предоставляют своим клиентам, а также программе вознаграждений за путешествия, которую они также предлагают.
Электроника	Атари "Джуди"	Сравнивает Atari 5200 SuperSystem с аркадными играми. Подчеркивает функцию «паузы», предоставляемую системой, которая позволяет игроку принять звонок от женщины по имени «Джуди», и все это благодаря этой функции.
	Канон «Джо Тайсманн»	Реклама начинается с того, что профессиональный фотограф фотографирует Джо Тайсмана во время футбольного матча на камеру Canon AE-1 . Реклама заканчивается тем, что Тейсманн использует ту же камеру, чтобы сфотографировать свою семью, играющую в футбольный мяч у себя дома. Также транслировался во время Суперкубка XVI.
Производство	Бриггс и Страттон «Невидимый»	Люди используют оборудование Briggs & Stratton, но виден только двигатель.
Ресторан	Бургер Кинг «Абсолютное оружие»	Сотрудница Burger King (которую играет Элизабет Шу ) появляется на экране и говорит зрителю, что если они еще не перешли на Burger King, у них нет другого выбора, кроме как использовать против них «Абсолютное оружие»: монтаж Whopper . сэндвич-сет к «Полёту валькирий» .
Безопасность	Мастер Замок «Стрелок 2»

1984 (XVIII)

Тип продукта	Продукт/название	Сюжет/примечания
Авиакомпания	Восточный "Крылья"	На церемонии пилот Eastern Air Lines получает значок «крылья» от троих бизнесменов за отличное обслуживание.
Анальгетик	Анацин «Это футбол»	Футболист рассказывает об использовании Анацина после игры для облегчения боли.
Пиво	Будвайзер Лайт «Хоккейный вратарь»	Во время хоккейного матча вратарь показывает свои лучшие качества и помогает своей команде победить.
	Миллер Лайт "Тренироваться"	Джон Мэдден объясняет, почему он предпочитает поезд, а не самолет.
	Стро Лайт «Игра в покер»	Для группы ребят вечер покера становится Ночью Stroh Light Night, благодаря тому, что ведущий угощает своих друзей пивом Stroh Light.
Машина	Шевроле «Евроспорт»	Продвижение Chevy Celebrity Eurosport. Включает кадры автомобиля, едущего по уникальному специальному фону с закадровым голосом и звоном.
	Шевроле "Марс"	По Марсу ездит Chevy Camaro , а прохожие с горящими глазами наблюдают за проезжающей мимо машиной.
	Тойота «Дэн и Эви Герни»	Дэн Герни берет свою жену Эви кататься на Toyota Supra . вокруг международной гоночной трассы Риверсайд .
	Тойота «Мир грузовиков сзади»	Новые грузовики Toyota 1984 года заставляют другие пикапы подниматься и стоять на задних бамперах.
Компьютер	Apple Макинтош " 1984 "	В фильме, который некоторые называют величайшей рекламой Суперкубка всех времен, олимпиец бежит, чтобы спасти расу загипнотизированных людей от их компьютерного повелителя. Преследуемый полицией, олимпиец бросает молот в повелителя экрана, и к изумлению фолловеров засияет маяк. Реклама завершается словами: «24 января Apple Computer представит Macintosh. И вы поймете, почему 1984 год не будет похож на 1984 год ».
	Атари «Начни»	Алан Алда распаковывает, подключает и включает Atari XL домашний компьютер в 30-секундном рекламном ролике.
	ИБМ «Различия»	Семьи со всего мира смотрят Олимпийские игры .
	Тэнди «Рассвет новой эры»	Билл Биксби представляет новую модель Tandy TRS-80 Model 2000 в космосе. Совместный ролик с RadioShack .
Электроника	Острый «В соответствии с размером»	Реклама начинается с мужчины в копировальном центре с копировальным аппаратом Sharp SF 900. Когда он описывает особенности копировального аппарата, гигантская пила прорезает стену. Это повторяется еще два раза, пока не останется только четверть центра. Каждый раз, когда пила отрезает кусок, человек быстро и испуганно приближается к оставшемуся участку копировального центра.
Страхование	По всей стране "Щенок"	Маленький мальчик по имени Андрей получает от родителей щенка. Рассказчик утверждает, что щенок поможет ему узнать больше о любви и ответственности. Далее рассказчик заявляет, что, когда мальчик станет старше, его обязанности возрастут, и что Nationwide будет рядом, чтобы помочь ему; так же, как и с остальной частью их семьи. Реклама заканчивается тем, что Эндрю и его новый щенок спят в одеяле, что является намеком на защиту одеял, которую Nationwide предоставляет своим клиентам.
Корм для домашних животных	Пурина Дог Чау "Дэнни Бой"	Гуляя по пляжу со своей собакой по имени Дэнни Бой, сын спрашивает отца, сколько лет будет их собаке.
Розничная торговля	КомпьютерЗемля «Пришло время поговорить»	Дочь ведет отца в магазин ComputerLand искать компьютер.
Безопасность	Мастер Замок "Сомневающиеся"	Вслед за своим роликом «Стрелок» несколько организаций, которые сомневались в результате попадания пули в Мастер-замок, повторяют испытание; только для того, чтобы получить тот же результат, что и исходное объявление.
Безалкогольный напиток	Диетическая кола «Олимпийский папа»	Легкоатлет получает наставничество от своего отца, что приводит его к завоеванию золотой медали на Олимпийских играх.

1985 (XIX)

Тип продукта	Продукт/название	Сюжет/примечания
Пиво	Бад Лайт «Дай мне свет»
	Миллер Лайт "Уважать"
Машина	Форд «Снова в дороге»	Продвигает грузовики Ford. Включает кавер на песню On the Road Again с переработанным текстом, посвященным вождению грузовиков Ford.
	Форд «Лыжный поход»	В очень снежный день семья берет свой Ford Tempo и отправляется кататься на лыжах.
Компьютер	Эппл, Инк. « Лемминги »	Длинная очередь офисных работников с завязанными глазами приближается к скале. Один за другим рабочие падают насмерть, а голос за кадром сообщает, что об открытии офиса Macintosh скоро будет объявлено . Затем человек в конце очереди останавливается и снимает повязку с глаз, оценивая ситуацию, прежде чем обернуться и увидеть приближающуюся еще одну очередь людей.
Тренажёры	Солофлекс «Произведение искусства»
Оборудование и средства обеспечения пожарной безопасности, вентиляции и кондиционирования воздуха	Джонсон Контролз "ЛАКС"
	Джонсон Контролз "Супердоум"
Общие строительные материалы Композиты	Оуэнс Корнинг «Идеальное преступление»
Гостеприимство	Отели Хаятт «Отель в космосе»	Отец и сын отправляются в космос и останавливаются в отеле космической станции Hyatt. Барт Старр появляется в эпизодической роли.
Производство	Информационный совет по консервам «Блеск»
	ЗДЕСЬ «Тормоза»	Демонстрирует антиблокировочную тормозную систему, устанавливаемую на автомобили подразделением ITT Teves. В объявлении показано сравнение автомобильного теста; сначала с автомобилем, у которого нет функции ABS на скользкой дороге, что приводит к его пробуксовке при торможении. После этого на испытания выставляется автомобиль с установленной на нем функцией ABS. На этот раз машина останавливается на скользкой дороге плавно и без пробуксовки.
	Минолта "Чистый урод"
Корпус морской пехоты	Морские пехотинцы США "Меч"
Безопасность	Мастер Замок "Сомневающиеся"	Вслед за своим роликом «Стрелок» несколько организаций, которые сомневались в результате попадания пули в Мастер-замок, повторяют испытание; только для того, чтобы получить тот же результат, что и исходное объявление. Также транслировался во время Суперкубка XVIII.
Программное обеспечение	Куллинет «Бобби Орр»	Бобби Орр рассказывает о программном обеспечении Cullinet и его использовании в мире бизнеса.

1986 (ХХ)

Тип продукта	Продукт/название	Сюжет/примечания
Кредитная карта	Открыть карту «Рассвет открытий»
Молочный	Американская молочная ассоциация
Оборудование и средства обеспечения пожарной безопасности, вентиляции и кондиционирования воздуха	Джонсон Контролз "ЛАКС"
	Джонсон Контролз "Супердоум"
Отели	Холидей Инн «Обещание»
Производство	Минолта «Дядя Эбенезер»
Корпус морской пехоты	Морские пехотинцы США "Меч"
Ресторан	Бургер Кинг «Найди траву»
	Макдональдс "Пепе Ле Пью"
	Макдональдс «Ромео и Джульетта»
Обшивка грузового автомобиля	Дюралайнер «Твой сосед»
Часы	Таймекс Групп США «Атлантида»

1987 (XXI)

Тип продукта	Продукт/название	Сюжет/примечания
Авиакомпании	Американские авиалинии «Наградная поездка»	Вернувшись с рейса, бизнесмен возвращается в офис только для того, чтобы получить голосовое сообщение от своего босса. Прослушав сообщение, бизнесмен узнает, что ему был предоставлен отпуск за все поездки, которые ему приходилось совершать по работе в American Airlines.
Пиво	Бад Лайт "Тусовщики окучивают Маккензи"
Оборудование и средства обеспечения пожарной безопасности, вентиляции и кондиционирования воздуха	Джонсон Контролз "ЛАКС"
	Джонсон Контролз "Супердоум"
Еда	Кукурузные хлопья Келлогга «Американские хлопья»	Люди высказывают свое мнение о хлопьях Kellogg's Corn Flakes.
Страхование	Олстейт «Оставьте это нам»
Ресторан	Макдональдс "Новый ребенок"	Пожилой мужчина впервые работает в Макдональдсе.
Розничная торговля	шкафчик для ног «Футуристический»	Футуристическая игра с мячом разыгрывается в космосе.
Безалкогольный напиток	ЖК Кола «Маленькая красная повозка»	Маленький мальчик и его собака собирают банки с пепси и кока-колой. Каждая найденная ими банка помещается в игрушечную повозку, которую он тащит за собой. Когда фургон наполняется, он отвозит его в центр переработки и обменивает банки на несколько монет. Реклама заканчивается тем, что маленький мальчик использует монеты из собранных им банок из-под кока-колы и пепси, чтобы купить RC Cola в торговом автомате.
	Срез "Бейсбол"	Высшей лиги бейсбола Звезды Ленни Дайкстра , Уолли Джойнер , Майк Скотт и Оззи Смит играют в бейсбол. Пока спортсмены играют, при каждом их движении происходит эффект всплеска.
Телекоммуникации	Продолжение "Чарльтон Хестон"	Чарлтон Хестон рассказывает о том, как бизнес управляет информацией с помощью Contel.

1988 (XXII)

Тип продукта	Продукт/название	Сюжет/примечания
Авиакомпания	Американские авиалинии «Пилот»	По окончании срока службы военный летчик получает письмо о зачислении; подтверждая свою новую роль пилота American Airlines.
	Дельта «Твоя сумка»	Билетный агент компании Delta умело маневрирует сквозь толпу в аэропорту, чтобы вернуть чемодан клиенту, который собирается сесть на самолет.
	Пан Американ «Половина тарифа, нет тарифа, тариф»	Пара споров о том, куда они хотят поехать.
Алкоголь	Бартлс и Джеймс "Горн"	Фрэнк Бартлс и Эд Джеймс рекламируют новый холодильник для вина Bartles & Jaymes Premium Berry.
Антацид	Алка Зельцер "Феликс"	Феликс МакГрат из лыжной сборной США рассказывает об использовании Alka Seltzer Plus.
Аспирин	Байер «Рождение»	Мужчине, у которого четыре года назад случился сердечный приступ, приходится наблюдать, как рожает его жена.
Батарея	Энерджайзер "Джако"	Австралийский футболист Марк «Джеко» Джексон поет о батареях Energizer в поезде.
Пиво	Бад Лайт "Вратарь"	Спадс Маккензи играет вратаря сборной США по хоккею.
	Бад Лайт «Прыжок с трамплина»	Спадс Маккензи участвует в соревнованиях по прыжкам с трамплина.
	Будвайзер "Обещание"	Рассказчик рассказывает об истинном потенциале пива Budweiser.
	Будвайзер «Реабилитация»	После травмы спортсмен готовится к возвращению.
	Будвайзер "Сила"	Место, которое символизирует Budweiser Clydesdales как метафору качественного вкуса Budweiser.
	Мишелоб «После полуночи»	Эрик Клэптон исполняет After Midnight в баре.
	Свет Строа «Впечатления»	Пес Алекс перед группой ребят изображает нескольких известных собак.
Конфеты	Нестле Кранч «Джимми Коннорс»	Джимми Коннорс появляется со своей семьей.
Машина	Орел "Евро"	Реклама нового Eagle Premier , описывающая его как американский автомобиль с европейской изысканностью и управляемостью.
	Понтиак «Если ты любишь водить машину»	Продвижение Гран-при Понтиака . Голос за кадром сообщает зрителю о машине как о машине для тех, кто действительно любит водить машину.
	Сузуки «Большие длины»	Водитель Suzuki Samurai показан как человек, который использует короткие пути, чтобы получить удовольствие от вождения.
	Фольксваген «Интерактив»	Volkswagen Jetta проезжает сквозь ряды инженеров Volkswagen на испытательном треке.
	Yugo "Жесткий	Группа автомобилей Yugo проезжает по местности, окруженной каньонами, а рассказчик описывает машины как «выносливые, надежные и доступные по цене».
Одежда	История "Майк Дитка"	Появившись в раздевалке, Майк Дитка рассказывает о переходе на футболки и нижнее белье Hanes.
Компьютер	ИБМ «Сигналы»	Представитель IBM появляется с футбольным судьей, чтобы обсудить сигналы судьи.
Кредитная карта	Виза «Олимпиада»	Ролик, рекламирующий зимние Олимпийские игры 1988 года и подчеркивающий, что Visa является официальной картой Олимпийских игр .
Еда	Кэмпбелла "Съесть тебя"	Хоуи Лонг справляется со своим скудным аппетитом, съедая тарелку супа Кэмпбелл.
	Кэмпбелла "Иди сюда"	Майк Дитка наслаждается банкой супа Кэмпбелл.
Insurance	John Hancock "Michael Mark"	In a conversation between two family members, a young male named Michael Mark, discusses his income and is asked about what investments he has ade.
	New York Life "Ice Man"	In the year 2014, a cryogenically frozen skier from 1988, is thawed out.
	Travelers Insurance "Red Umbrella"	A person with a red umbrella stands out in a crowd.
Mail	UPS "Flying Letters"	A stack of UPS Next Day Air Letter envelopes flies out, one-by-one; each of them landing on a desk.
Manufacturing	Dupont "Great Saves"	A woman at a fancy party leaps to prevent a piece of food from landing on the carpet and staining it.
Motor oil	Pennzoil "World Class Protection"	Silhouettes of five of the world's leading Motor oils are displayed on screen. One-by-one, each bottle floats away when the voice over states that only one Motor oil exceeds all car makers US Warranty Requirements and surpasses the American Petroleum Institute's highest standards for car engine protection for every weight it sells. This leaves only one Motor oil bottle left and is revealed to be Pennzoil.
	Valvoline "Heat Wave"	Advertising the company's line of Turbo Formula Motor oil. A cover of the song, Heat Wave, plays while a montage of people driving various turbo-charged cars is shown for the duration of the ad.
Personal care	Old Spice "More Effective"	Promoting the brand's Fast Track Deodorant. For the ad, a voiceover states that "It's More Effective Than the Leading Men's Deodorant" and that clinical tests have shown that it blocks odor; prior to revealing the product.
Real estate	Coldwell Banker "Skipping Stones"	A Mom and her daughter appear at a pond, skipping stones across the water. The pond is next to a new house the daughter had purchased. This leads to a conversation between the two about the new house; with the daughter insisting all the ways that Coldwell Banker has been able to help her achieve this situation.
Restaurant	McDonald's "Cheddar Melt"	Promoting the new Cheddar Melt burger.
	McDonald's "County Champ"	A track athlete returns to his hometown after failing to make the Track and Field team for the Olympics.
	McDonald's "Time-Out"	An advertisement with Michael Jordan is interrupted to promote the introduction of the Cheddar Melt.
	McDonald's "Tossed Salad"	Advertising the fast-food chain's line of Tossed Fresh Salads, complete with a jingle.
Security	Master Lock "Lock In"	Montage of people using various types of locks from Master Lock to secure their items.
Soft drink	Diet Coke "Out On A Ledge"	Demi Moore has to retrieve her Diet Coke that accidentally has fallen onto a ledge, high up on her apartment building.
	Diet Pepsi "Mad Dog"	To get a Diet Pepsi from a vending machine, a couple has to maneuver around a dog trying to chase them. Starring Michael J. Fox.
Tire	Michelin "I Like Your New Car"	Two voice overs talk about the new car one of them got. Visually, the ad shows close ups of the car and a baby.
	Michelin "See Saw"	A Michelin tire slides from one end to another on a see saw.

1989 (XXIII)

Product type	Product/title	Plot/notes
Beer	Budweiser "Bud Bowl I"	A team of Budweiser beer bottles compete against Bud Light beer bottles in a simulated football game.
Credit card	American Express "Dan and Jon Do Miami"
Restaurant	McDonald's "Stadium"	At Super Bowl XXIII, the scoreboard at the endzone displays a message celebrating the 21st birthday for the Big Mac. The crowd then sings Happy Birthday in honor of the sandwich.
Retail	Sears "Our House"	A family starts their morning off, by using Kenmore appliances to make breakfast and clean their clothes. Our House by Crosby, Stills, Nash & Young provides the soundtrack to the advertisement.
Security	Masterlock "Lock Abuse"	People are unable to break into various locations due to each location being secured by a Masterlock lock.
Soft drink	Diet Coke "The Move Is On"

1990s

1990 (XXIV)

Product type	Product/title	Plot/notes
Car	Chrysler "Lee Iacocca"	Lee Iacocca talks about the guaranteed rebate offered for all Chrysler vehicles.
	Nissan "Turbocharged Dream"	A Nissan 300ZX Turbo is challenged by a sportbike, racing car and a jet fighter respectively. Directed by Ridley Scott
Credit card	American Express "The Race"	Paul Newman races a Top-Fuel Dragster on a Mini-Bike.
Footwear	Nike "Announcers"	Nike has announcers.
Insurance	New York Life "Friends"	Thanks to being friends with a life insurance agent from New York Life, the next generation of family members are insured.
Restaurant	McDonald's "Saving the Universe"
Security	Masterlock "Lock Abuse"	People are unable to break into various locations due to each location being secured by a Masterlock lock. Also aired during Super Bowl XXIII.
Soft drink	Coca-Cola "Hilltop Reunion"
	Diet Pepsi "Joe Montana Challenge"	Joe Montana offers any celebrity that has appeared in a Diet Coke commercial, to take a blind taste test and see which tastes better, Diet Pepsi or Diet Coke.
Telecommunications	GTE "Forget"	GTE Workers run through a tunnel like football players. Promotes the company providing the official telecommunications system for the Super Bowl. Cast: Dick Enberg & Bob Lilly

1992 (XXVI)

Product type	Product/title	Plot/notes
Beer	Budweiser "Dan Marino"	Anti-Drunk Driving PSA starring Dan Marino
	Budweiser "Scott Pruett"	Anti-Drunk Driving PSA starring Scott Pruett
Car	Hyundai "Take a Stand""	While the song "Stand by Me" by Ben E. King plays, the narrator describes the company's ValueCare maintenance plan
Clothing	Air Jordan "Hare and Air Jordan"	After having trouble sleeping due to a basketball game taking place above him, Bugs Bunny recruits Michael Jordan to get his revenge. Would become the inspiration for the 1996 feature film, Space Jam.
	Bugle Boy	While golfing, a man's friends criticize him for "spending time" with his wife instead of golfing with them.
Electronics	Magnavox	Actor, John Cleese displays a number of the company's latest electronics. As the ad progresses, Cleese appears on the screen or lens of each subsequent product, with some of the Johns becoming increasingly frustrated.
Fast food	McDonald's	The ad describes how McDonald's treats you how you want to be treated, and it ends with the slogan "What you want is what you get."
Film	Stop! Or My Mom Will Shoot	TV promo
Soft drink	Pepsi "Cindy Crawford"	Two Boys see Cindy Crawford pulling up at a vending machine drinking a can of Pepsi.
	Pepsi "Billboard"	This four-part ad describes the fictional narrative of how Pepsi created its new slogan, "Gotta' Have It." In the first 30-second advertisement, a farmer drives his truck off the road and into a Pepsi billboard. The accident conveniently leaves the phrase, "Choice of a New Generation" cut-out as if by hand. In the second advertisement, townspeople are interviewed to describe their feelings about the new Pepsi movement. People gather by the hundreds in an event mimicking the iconic Woodstock festival. In the third advertisement, celebrities including Regis Philbin, Yogi Berra and Jimmy Connors comment on the popularity of Pepsi, and by the commercial's end, a new slogan is discovered: "Gotta' Have It." The fourth advertisement is in the style of a news report, and it notes the sightings of Pepsi billboards across the country.

1993 (XXVII)

Product type	Product/title	Plot/notes
Car	Honda Prelude "Slingshot"	This ad was produced by RPA. The commercial announcer saying "Presenting The One hundred And ninety Horsepower Prelude VTEC" Then the car going reverse and Suddenly the Prelude go forward like a slingshot fires Then The commercial announcer saying "From Honda" before ending with the Honda logo and the American Honda Motor Jingle.
	Lincoln "Highlight Film"	Promoting the Lincoln Mark VIII. Rather than being an advertisement for the car, the narrator tells the viewer to think of the 30-second spot as a highlight film. Several football broadcast techniques like Instant Replay and Slow Motion are used in the ad.
	Oldsmobile "100,000 Mile Drive"	Consumers give there testimonials on the advantages that came from driving their Oldsmobile Achieva for 100,000 miles.
	Subaru Impreza "Teaser"	This ad was produced by Wieden+Kennedy. six different commercials are used to describe the new Impreza: 1. the Honda Civic have a 3-Channel ABS but The Impreza Have a 4-Channel ABS. 2. The Impreza having less trouble starting the engine in cold weather condition than the Honda Civic by Eliminating the Distributor. 3. With The new EJ18 Horizontally Opposed engine help The Impreza for better connering and better weight distribution Than the Honda Civic. 4. The Impreza Suspension give a Smoother ride than a Double wishbone suspension Honda Civic. 5. The Impreza TCU is linked with the ECU to provide seamless shifting. 6. The Subaru Passenger Car which Registration in The past 10 Years are still on the road for 93 Percent According to 1991 R.L. Polk & Company Passenger Car Registration Report. Narrator: Kirstie Alley
Clothing	Lee "Inhale"	A man trying to suck in his stomach to button up his jeans ends up inhaling his pet canary.
	Lee "The Date"	A young woman in her bedroom upstairs wearing a white cap sleeved leotard or bodysuit as a top sees her date (Alan Cumming) pulling up. She struggles to get into her jeans by hip rolling, and jumping up and down and trying to pull jeans up at same time. Date sees shadow of her hip rolling in window and gets excited. As she continues to struggle to get into her jeans she gets one foot tangled in cord of floor lamp then the other and falls into mannequin with mannequin landing on top of her and the lights going out. Date sees this and looks to him like she is fooling around with another guy.
Footwear	Nike "Hare Jordan"	Marvin the Martian takes all the Air Jordans on earth and challenges Michael Jordan and Bugs Bunny to a game of basketball with the fate of the earth at stake. This commercial would serve as inspiration for the movie Space Jam.
Restaurant	McDonald's "Showdown"	Michael Jordan and Larry Bird play an outrageous game of Horse. The prize: A Big Mac.
Retail	ServiStar "Neighbor"	Promotes the hardware store as being a good neighbor with good advice, complete with a jingle.
Tire	Goodyear "Indy"	An IndyCar tests in the rain, at the Michigan International Speedway, using Goodyear Eagle Performance street tires.
	Goodyear "Water Skiing"	Thanks to the car being supplied by Goodyear Aquatred Tires, a duo waterskies on less than an inch of water while being towed by the car with the tires on it.

1995 (XXIX)

Product type	Product/title	Plot/notes
Beer	Budweiser "Frogs"	Three frogs are sitting in a swamp sounding out different syllables until they finally speak out the name "Budweiser"
Car	Honda "Grow Up"	Advertising the Honda Odyssey Mini-Van and featuring the artwork of Keith Haring. Narrator Jack Lemmon tells the viewer that despite growing up, getting a job, getting married, and having kids doesn't mean that the viewer has to settle for a regular Mini-Van. Was the first of three ads that Honda aired back-to-back-to-back in the 4th quarter.
	Honda "Joys of a Mini-Van"	Jack Lemmon talks about some the "joys" of the mini-van, including the big sliding door, the heavy removable third row seat, and the rear windows that don't roll down. He then talks about the features that Honda Odyssey has that other Mini-Vans do not; such as having four doors and a fold away rear seat. As with the "Grow Up" spot, Keith Haring's artwork is featured. Was the last of the three ads that Honda aired back-to-back-to-back in the 4th quarter.
	Honda "Spy Chase"	Parodying the James Bond movies; a couple in a Honda del Sol is being chased by a helicopter. Right as the helicopter catches up to the del Sol, the villain of the ad jumps on top of the roof and begins attacking the car. The tuxedo-clad driver reacts to this, by releasing the detachable roof of the car with the villain on top of it. Was the second of three ads that Honda aired back-to-back-to-back in the 4th quarter.
	Isuzu "Paris-Dakar"	An Isuzu Trooper drives through a village in Morocco, in nod to the Paris-Dakar Rally.
	Jeep "Driveaway"
	Jeep "Snow Covered"	This ad was produced by Bozell. The commercial features something tunneling beneath the snow, crossing a vast and desolate mountain range, bathed in the multicolored glow of the setting sun. The tunneling object is never exposed and actually remains undefined until the last seconds of the ad, when we see twin taillights light up at a partially submerged stop sign and then turn left. The car is only identified as a Jeep on the final title card that flashes across the screen The commercial First aired during the opening ceremonies of the 1994 Winter Olympics. Although the ad was recognized for its remarkable special effects, many of which eschewed CGI in favor of practical setups, it has been most credited for its approach to the Jeep brand as a whole. While most ads only receive major airplay for a few months, "Snow Covered" was shown for the better part of a decade after its release. the Snow Covered ad was awarded with the prestigious Grand Prix award in the section Film Lions at the Cannes Lions International Advertising Festival in 1994, becoming the first auto ad to ever do so. by beating Cup Noodles sequels "hungry?" Quetzalcoatlus and Uintatherium which produced by Hakuhodo. Before The Ad Aired in Super Bowl XXIX.
Clothing	Nike "Stanley's Speech"	Stanley Craver (Dennis Hopper) gives a speech about his love for football, parodying the opening of the 1970 film, Patton.
	No Fear "Rodeo"	The commercial features nine-time World Champion rodeo cowboy Ty Murray (The commercial aired Later during the 1995 Indianapolis 500).
Restaurant	Burger King "Car Salesman"	A used car salesman gives a hard sell pitch to the viewer for the Whopper. Soundtrack: Spanish Flea by Herb Alpert & the Tijuana Brass
Satellite television	PrimeStar "At Last"	A satellite in space projects a beam, formed by various TV and movie clips, into a satellite dish at a house on earth.
Soft drink	Pepsi "Diner"	On a snowy, winter night, a Pepsi and Coke truck driver stop at a roadside diner. The two truck drivers begin bonding over things like family photos and stories. This leads the two to share their colas with each other; only for the Coke driver refusing to give his Pepsi back. The ad ends with a fight breaking out between the two truck drivers. Soundtrack: Get Together by The Youngbloods.
	Pepsi "Field of Dreams"	Spoof of the 1989 film Field of Dreams. An adult male is reunited with his deceased father, who was a baseball player. When the father asks for a Pepsi, the son responds by giving him a cheap, fictional, off-brand cola, named Fred's Choice. Despite saving nine cents on the cola he purchased, this disappoints the father and ends with him walking back into the cornfield he came out of.
	Pepsi "Innertube"	A kid sucks himself into a Pepsi bottle.
	Pepsi "Bill Changer"
Sports Equipment	Wilson Sporting Goods "David & Goliath"	A cinematic-styled spot, based on the biblical tale, David & Goliath, sees David knockout Goliath with his slingshot. The ammunition in the slingshot happens to be a rock with the Wilson "W" emblem on it.

1996 (XXX)

Product type	Product/title	Plot/notes
Beer	Budweiser "Winter"	The Budweiser Frogs Toungs are stuck to a can of Budweiser, due to the cold, snowy weather.
	Budweiser "World Party"	The Bud One Airship flies around the world before arriving in Atlanta, in preparation for the upcoming Summer Olympics.
Candy	Snickers "Marv Levy"	After losing four consecutive Super Bowls, coach Marv Levy of the Buffalo Bills tells his players that no one can leave the locker room they are in until they have a plan to finally win the Super Bowl. Worried about the length of the meeting and their hunger, the players all begin eating Snickers bars.
Car	Toyota 4Runner	"Wolves"
Film	Independence Day	TV promo.
Food	Wheaties "Time Out"	Appearing on jumbotrons on the opposing ends of a football field, Deion Sanders and Steve Young have a little banter over which brand of Wheaties is better. Michael Jordan also appears.
Restaurant	McDonald's "Baby Swing"	Swinging in her baby swing to "Rock-a-Bye Baby," a little girl. Swinging forward, she puts on a happy smile Swinging backwards, her face crumples in distress Swinging forward, her eyes light up again, swinging back tears form in her eyes, A reverse cut shows that the swing is facing a window When the swing comes forward the baby can see McDonald's golden arches When it swings back she can't. the Baby Swing ad has won the Grand Prix in the section Film Lions at the Cannes Lions International Advertising Festival with the Rolo ad "Elephant" in same year This ad was produced by Leo Burnett Worldwide.
Soft drink	Pepsi "Buddy Burger"	A man has difficulties trying to get his order through at a fast-food restaurant's muffled drive through intercom.
	Pepsi "Coyote and Roadrunner"	Wile E. Coyote meets Deion Sanders.
	Pepsi "Security Camera"	A security camera catches a Coca-Cola truck driver attempting to grab a Pepsi out of a cooler; only to have all the cans spill out of the cooler and in front of the Coke driver. Hank Williams 1952 song, Your Cheatin' Heart, provides the soundtrack to the ad.

1997 (XXXI)

Product type	Product/title	Plot/notes
Car	Cadillac "Wizard"	A princess (portrayed by Cindy Crawford) walks into a dark castle and approaches a cartoon duck named Ziggy. The two then drive off in a Cadillac Catera.
	Nissan "Pigeons"	With homage to Top Gun, pigeons attempt to poop on a Nissan, but the car is too fast for them.
Credit card	Visa "Bob Dole"	Bob Dole returns to his hometown of Russell, Kansas, and uses a check to pay for an order at diner. Despite the notoriety, Dole is asked for some form of identification when paying with the check for his meal. Promotes the Visa Check Card.
Film	Dante's Peak	TV promo.
	Liar Liar
	Men in Black
	The Devil's Own
	The Fifth Element
	The Lost World: Jurassic Park
	The Saint
	Volcano
Food	Eggo "Grandma"	As an Eggo waffle pops out of a toaster, a family rushes over to grab it, but it disappears. In an instant replay, it is revealed their grandmother somersaulted through the air and finished eating it before they got to the toaster.
	Lays "Nuzzle and Nibble"	At a fancy restaurant, Miss Piggy falls in love with a charming man. But when the man wants to eat her Baked Lays, she karate chops him through the wall.
	Lays "Party"	People are celebrating the new flavors of Baked Lays. When Miss Piggy has the door closed on her, she disrupts the party by kicking down the door. Cast: Richard Lewis.
Footwear	Fila "Stackhouse"	Jerry Stackhouse dunks a basketball on top of an unfinished skyscraper.
Home care	Dirt Devil "Broom"	In a scene edited from the 1951 movie, Royal Wedding, Fred Astaire dances with a Dirt Devil Broom Vac, all while sweeping up a pile of dirt on the ground
	Dirt Devil "Ceiling"	Another ad featuring a dance scene from Royal Wedding. This time, Fred Astaire uses the Dirt Devil Ultra Hand Vac, to clean the walls and ceilings of a room.
	Dirt Devil "Stairs"	Taken from the 1948 movie, Easter Parade; Fred Astaire cleans a set of stairs using the Dirt Devil Ultra MVP Vacuum.
Hotel	Quality "Brett Favre"	Brett Favre pops out of a suitcase to answer some questions from a group of reporters.
Soft drink	Pepsi "Darth Vader"	While watching Star Wars, a little kid is sucking on the straw of his Pepsi too loud, so Darth Vader uses the force to crush his Pepsi. An usher stands up for the kid, and soon has a giant lightsaber battle with Vader.
Telecommunications	MCI "Emoticons"	The meanings for several emoticons are explained in this advertisement.
	MCI "Space Kids"	Kids in a classroom communicate with an astronaut in space, via email and video from MCI. During the conversation, the inside of the classroom becomes weightless and the kids begin to float around like they are in space.

1998 (XXXII)

Product type	Product/title	Plot/notes
Beer	Bud Light "Chicken Pool"	A man challenges a pool player with his chicken. The chicken wins the game by shooting eggs.
	Bud Light "Shopping"	A man is bored while his wife is clothes shopping. He hears a voice in one of the clothing racks, and finds four of his buddies watching the game. Cast: Sean Hayes, Kathy Christopherson.
	Budweiser "Master Plan"	In a six-part commercial story, Louie the Lizard tries to kill off the Budweiser Frogs. It goes like this: 1. Louie tells the frogs to enjoy the first half, because they may not be around for the second. 2. Louie denies rumors from Frank that he is going to kill the Frogs. 3. The Ferret, Louie's accomplice, drops the Budweiser sign into the swamp, electrocuting the frogs. 4. Louie says it is the best day of his life, until he sees that the Frogs have survived. 5. Louie rants to the Ferret that he screwed up the job. 6. Louie apologizes for trying to kill the Frogs, saying it was purely for entertainment reasons.
Car	Pontiac "ACME Pontiac"	In a Wile E. Coyote and Road Runner cartoon, Wile E. Coyote uses a Widetrack Grand Prix to try and catch the Road Runner. Coyote is almost successful, until the cartoon ends before he can catch the Road Runner.
	Volvo Trucks "Road Sage"	A truck driver named Gus shares his words of advice on trucking.
Computer	Intel "Mystery"	In the Intel Lab where everyone wears radiation suits, the detective (in a suit) finds a processor missing. It is either Jimmy the Wire or Susie the Mouse. People voted in the internet poll "Whodunit?". At the fourth quarter, the suspect was announced.
Credit card	Visa "Elephant"	A little girl talks about how she would want a pet elephant. In sweet music, the girl talks about her adventures with the elephant. She instead gets a plush elephant with Visa Debit. The commercial ends with her dreaming of a pet zebra.
Film	Armageddon	TV promo.
	Lost in Space
	Mercury Rising
	Sphere
	The Mask of Zorro
	The Wedding Singer
Food	Doritos "Laundromat"	Two men are at a Laundromat when a beautiful woman (Ali Landry) enters to do her own laundry and notices them eating Doritos. They try impressing her with elaborate ways of tossing Doritos 3Ds into the air. Intrigued, the woman then walks over to them, takes the 3Ds and tosses them into a washing machine where it shoots out individual pieces and demonstrates her own unique way of eating the new Doritos. The man on the left then says, "Ay chihuahua!" Also starring Sean Hayes
	Hormel "Bold Innovations"	What appears to be a commercial for a car turns out to be a commercial for Hormel Chili.
	Tabasco Sauce "Mosquito"	A man is constantly putting Tabasco sauce on his pizza. When a mosquito bites him on the leg, he does not mind. Because when the mosquito flies off, it explodes. The advert would air as a cinema advert in the UK on late March/early April 2008.
Mail	FedEx "We Apologize"	A colored "Please Stand By" test bar is on the screen. A message scrolls across the screen: "We apologize. You should be watching the new ad from EarthCo Insurance. It starred those lifeguards from Baywatch and a chorus line of singing kangaroos. We even got Garth Brooks to do the music. It was very humorous. Unfortunately, a tape of the commercial didn't get to NBC on time. Imagine, $1.3 million is going down the tubes all because some boob at our ad agency didn't send the commercial with FedEx. (Had they used FedEx, they would still be our ad agency.)"
Restaurant	Pizza Hut "Elvis"	Five guys are hanging out. One says that Elvis is back, while one jokes that he's dancing over at Pizza Hut. We cut to Pizza Hut to find this rumor true, as he's come back from the dead for their new Edge Pizza.
Satellite television	PrimeStar "Runaway Pipe"	A man protects his satellite dish from getting hit by a massive pipe, by driving his classic Mustang into the rolling pipe.
Shoes	Hilfiger "Have Some Fun"	A fancy woman agent is representing Michael Richards as the Hilfiger spokesman. We see Richards losing at basketball when he hits his head.
Soft drink	Pepsi "Cup Holder"	Jeff Gordon tries to retrieve a can Pepsi in his car while competing in a NASCAR race. Also Starring: Ray Evernham
	Pepsi "Mosquito"	A CGI fly sucks on a drop of Pepsi. He then grows lips and a mouth, and proceeds to sing The Rolling Stone's "Brown Sugar", but is later crushed by a Pepsi can. One version has a red-headed teenage boy, while a different version was released with a young Ricky Martin.
	Pepsi "Goose"	A man does aerial tricks with a goose, and they share a Pepsi afterward.
Sports	NFL "Anthony"	A kid named Anthony is said to play in the NFL.
Tire	Michelin "Drill"	A man goes up to his car and drills a hole in one of his tires. Since it is a Michelin tire, it still will not go flat.
Website	Autobytel "Pajamas"	While buying amazing car deals online, a woman is sucked into her computer to retrieve her new car.

1999 (XXXIII)

Product type	Product/title	Plot/notes
Beer	Bud Light "Mouse"	A man sees a woman with Bud Light in her apartment. He shoots a mouse with a slingshot in her room causing her to freak out and go to the man's house to stay for the night.
	Bud Light "Paper or Plastic"	Two guys are trying to pay for their items, but they do not have enough money. They get rid of some items, and are left with toilet paper and a six-pack of Bud Light, but they still don't have enough money for both. Forced to choose between the two, they choose Bud Light, and paper bags with which to bag their purchase.
	Budweiser "Dalmatians"	At a firehouse, two Dalmatian puppies roll around in a basket. The puppy with the blue collar is picked as the fire dog, in which it sticks its tongue at his brother with a red collar. Two years pass, and the red-collared puppy is seen by the fire dog to be in a Budweiser chariot driven by Clydesdales. The dalmatian then sticks his tongue out at his estranged brother.
	Budweiser "Lashing"	Louie the Lizard apologizes for last year's commercial (see 1998). When the Budweiser Frogs (mainly "Bud" and "Er") turn out to be able to talk, "Bud" and "Er" slap Louie with their tongues.
	Budweiser "Lobster"	A lobster about to be cooked in a restaurant grabs a Budweiser and holds it hostage. Freaking out the restaurant, it leaves with the Budweiser. An onlooking diner tells his waitress that he'll have steak instead.
Car	Cadillac "Bad To The Bone"	A Cadillac Escalade is assembled in a factory, while Bad To The Bone from George Thorogood plays.
	Volvo Trucks "Arm Pump"	Citizens of a town salute a truck driver by doing the arm pump. The driver responds each time by honking his horn.
Credit card	American Express "Real Life"	Jerry Seinfeld leaves his show to get a real life, and proceeds to go on a cross-country road trip with his American Express card. He ends up in New York as he proclaims, "This is where I belong!" before it is revealed to be filmed on set as a commercial.
	MasterCard "Toons"	Characters from the Hanna-Barbera cartoons are shown what it costs for contact lenses, a treadmill, a Wonderbra, and a face lift. Being happy with yourself is priceless.
Computer	Apple Inc. "HAL"	In a parody of 2001: A Space Odyssey, HAL flirts with Dave. He says that a bug caused computers to misbehave in the year 2000, since they could not recognize the year 2000. They say that Macintosh can recognize the year, and then asks, "You like your Macintosh better than me. Don't you, Dave?"
Film	Austin Powers: The Spy Who Shagged Me	In a TV promo, they announce that the new film to see this summer is the new Star Wars film. The second is the next Austin Powers film.
	The Corruptor	TV promo.
	Ed TV Life	Joint TV promo.
	8MM	Two TV promos.
	The Matrix	TV promo.
	Mulan "Groundhog Day"	Advertising the release of the film on video on Groundhog Day, Mushu rises out of the hole instead of a groundhog, but he ultimately gets hit by a football.
	The Mummy	TV promo.
	October Sky
	True Crime
	Wild Wild West
Food	Cracker Jack "Really Big Bag"	In addition to snack-size and family-size bags of Cracker Jack, a really, really big bag is also being tested, with one of the prizes being a real-life pony.
	Doritos "Smokin"	At a college classroom, students are in awe of their hot teacher. She eats Smoking Red Barbequed Doritos, which causes the sprinklers to go off. Luckily, the students bring umbrellas. But when they forget to use their umbrellas the second time she eats Doritos, the students bow down to her in the rain. The announcer then says, "Umbrellas not included". Cast: Ali Landry.
Insurance	Progressive "E.T."	Directly following the end of the 1982 film, E.T. the Extra-Terrestrial, E.T. explains to their parent's what earthlings were like. The alien mentions to them that they still rely on the wheel for things like bicycles and cars; along with the fact that the humans operating those wheeled items can get involved in accidents. When explaining this, E.T.'s parents get worried, but E.T. then gives the two hope by telling them that Progressive Insurance exists and can help when humans get involved in such accidents. While explaining all of this, the alien's ship narrowly avoids hitting a spaceship headed towards Earth, piloted by former astronauts Buzz Aldrin and Jim Lovell. The ad ends with E.T. telling the parents the best way to contact Progressive is by "phone".
Mail	FedEx "Stanley Cup"	An agent is supposed to deliver the Stanley Cup on the hockey rink in a crate. The package instead is bird seed. In Bolivia, villagers receive a crate with the Stanley Cup, and use it as a cup for grapes.
Professional wrestling	WWF "WWF Attitude"	Walking through the World Wrestling Federation's headquarters, several performers (including Mankind, Sable, "Stone Cold" Steve Austin, and The Undertaker) positively describe the company as offering non-violent entertainment which does not rely on sex appeal, as scenes directly contradicting their statements play out in the background.
Restaurant	Pizza Hut "New Yorker"	Four different commercials are used to describe the new New Yorker pizza, two ads saying that New Yorkers have big mouths because of the big pizza: 1. Fran Drescher says how everything's big in New York. 2. Spike Lee constantly complains about things all over New York. 3. An announcer says that the pizza's so big it has three zip codes. 4. Donald Trump says that he has large things in New York, including his plans for the tallest skyscraper in New York and his name plastered all over the city.
Shoes	Just For Feet "Kenyan Runner"	A Kenyan man gets chased down and knocked over by four white men who chase after him with a Humvee, and secretly give him a sedative through the water he is splashed with to cool down. As the runner gets up he finds he is wearing the brand's shoes and screams in agony. The ad was extremely controversial and largely considered racist, and cited as a large reason that the company went bankrupt by 2004.
Soft drink	Pepsi One "Bad Boys"	Directed by Joe Pytka Cast: Cuba Gooding Jr.
Technology	Philips "Garage Movie Date"	A young woman goes on a date to the movies. Her date drives her across the street in front of his driveway as they watch Austin Powers: International Man of Mystery with Philips equipment set up in the garage.
Website	Buy.com "Aliens"	After aliens from another planet are able to get Buy.com on their computer, they enjoy many things, like the DVD edition of Caddyshack, the PlayStation with Namco's Tekken 3, and Men Are From Mars, Women Are From Venus.
	HotJobs.com	A security nightwatchman at an unknown place is bored. He goes into Hotjobs.com until landing the perfect job: a security nightwatchman in a bigger building.
	Monster.com "When I Grow Up"	Kids talk about what they want to do when they grow up, including filing papers every day, being a yes man, and having a brown nose.

2000s

2000 (XXXIV)

This year was known for its many commercials for websites, with 17 websites posing commercials. Many became defunct after the "dot-com Bowl".

See also: Dot-com commercials during Super Bowl XXXIV

Product type	Product/title	Plot/notes
Beer	Bud Light "Elevator"	A man tries to hold the elevator by putting his arm in the door. The bad news is that he has a six-pack of bud Light in his hand, which the others in the elevator steal.
	Bud Light "Cat"	A woman tells her boyfriend that her cat doesn't like anyone who takes her Bud Light. He ignores her by reaching for a Bud Light. That is, until the cat turns out to be a tiger.
	Budweiser "Photo Shoot"	Louie and Frankie document a scandal which focuses on a 1979 summer photo shoot where the ferret posed nude.
	Budweiser "Which Game?"	In a continuation of their "Whassup?" ad campaign, three men at a bar are on the phone with a guy ("Dookie") allegedly watching the game. Their question: "Whassup?"
	Budweiser "Rex's Motivation"	A dog s not crying in a movie scene, so the director tells the dog to think back to his worst day. The dog's worst day was jumping over a hedge to chase a Budweiser truck, only to ram head first into the side of a lawn care truck. The dog then gives the howl of his life.
Candy	M&M's "Sexy Girl"	Men and women are all impressed by a green M&M walking down the street.
Car	Oldsmobile "In Cars"	In what first appears to be an ad for the Gap, a group of teenagers sing the Gary Numan song "Cars" before an Oldsmobile Alero drives into the screen.
Credit card	Visa "Swimmers"	The announcer decide to take a break from commercialization and focuses on the 2000 Olympic Games with female swimmers swimming. They then spelled out "VISA", and the announcer ends their break, and says that Visa is the official card of the Olympic Games.
Film	Gladiator	TV promo.
	Mission to Mars
	Titan A.E.
Mail	FedEx "Combat Rangers"	Combat Rangers action figures are all wearing dresses. The toy makers found that the wrong shipping company got the wrong dresses in China.
	FedEx "The Lollipop Guild"	While greeting Dorothy, the Lollipop Guild lose their high voices. A FedEx truck delivers three balloons to the group, they inhale the helium, and continue the greeting.
Soft drink	Mountain Dew "Mock Opera"	Spoof of Bohemian Rhapsody, both the song and video.
TV	Oxygen "Baby Girl Power"	At a maternity ward, a pink cap for a baby girl is found on the floor. Soon, all the babies take off their caps, signifying they should not be categorized.
Website	AutoTrader.com "I Need a Car"	A man stands in a vast, featureless white room. He says, "I need a car." Countless cars zoom past him, which are narrowed down based on his choices.
	Britannica.com "Untitled"	In a completely silent TV spot, a bunch of random questions appear on the screen, such as "who keeps the coin after the coin toss?" and "where do Buffalo wings come from?" Then it ends with britannica.com logo with tagline "what's on your mind?"
	Computer.com "Mike and Mike"	To get opinions on Computer.com, we watch interviews with the creators' mother, college buddy, nephew, and uncle.
	e1040.com "Charity"	An accountant asks a client if he gave anything to charity. The man exclaims that he gave a mint to "charity", who turns out to be a woman.
	EDS "Cat Herders"	We take a look at the tough and drama-filled job of being a cat herder. Director: John O'Hagan.
	Epidemic.com "Bathroom"	A man washes his hands and receives money for it. He sneezes and the same thing happens.
	E*Trade "Wasted 2 Million"	Two men and a monkey dance to "La Cucharacha". Then, the screen makes fun of the money being spent by websites on Super Bowl ads by saying: "Well, we just wasted two million bucks."
	E*Trade "Out the Wazoo"	A man is rushed to the ER. Doctors discover that he has money "coming out the wazoo".
	E*Trade "Basketball Prodigy"	A young man scores the winning goal in a basketball game. His coach tells him that he's a natural. The player then declares that he wants to dance for a career.
	e-stamp.com "Time Saving Tips"	A man who owns his own business is shown shredding paper. A voice asks if he really has time for this. The man realizes he can throw the papers into his backyard and shred them by mowing his lawn. The voice congratulates him and suggests that he use e-stamp.com to buy postage.
	Hotjobs.com "Negotiations"	Two businessmen negotiate with a giant, light-up mouse-pointer hand. The hand mocks the first businessman's suggestions, noting that "A startup in Frisco made a mockery of your signing bonus." The businessman tells the hand "I don't like you."
	Kforce "Looking for a Job"	A man leads someone through the red-light district of a city. After walking through a door marked "JOBS", he falls down a chute into a desert. Images of Kforce.com at work are then shown.
	LastMinuteTravel.com "Tornado"	Two cowboys set up lawn chairs and watch an incoming tornado. They discuss one man's recent trip to Barbados as the tornado sucks the other man away at the last minute.
	LifeMinders.com "The Worst Commercial"	On yellow paper in typing while "Chopsticks" is played on piano, a message says: "This is the worst commercial on the Super Bowl. But it might be the best thing you see tonight. Introducing LifeMinders.com. We send highly personalized emails on topics you ask for. Free. No junk. How can we do all this with 7.5 million members? We're information experts (geeks). But we don't know diddly about making ads."
	MicroStrategy "Fraud"	A voice over a cell phone helps a man to reschedule a flight. When he tries to pay for it with a credit card, the voice alerts police that the man is impersonating the real cardholder.
	MicroStrategy "Stock Alert"	A woman in an airport uses her mobile device to trade stocks.
	Monster.com "The Road Less Travelled"	A woman stands on a street corner in a city. Various people walking past her recite "The Road Not Taken" by Robert Frost.
	OnMoney.com "Paper Monster"	A man sits in a room with papers scattered everywhere. The papers gather into the shape of a monster and assault him. He survives by opening his laptop, which sucks the paper monster inside of it.
	Netpliance "Webhead"	Various images of people wearing glasses with tape across the middle are shown. A voice asks what would happen if everyone could access the internet without a computer.
	OurBeginning.com "Invites"	Soon-to-be-married brides fight with each other at a wedding invitation store.
	Pets.com "If You Leave Me Now"	When pets are left home, the Pets.com sockpuppet sings the Chicago song "If You Leave Me Now".
	WebMD "Ali"	A close-up video of Muhammad Ali shadowboxing is shown. On-screen text makes obscure references to circumventing the healthcare system.

2001 (XXXV)

Product type	Product/title	Plot/notes
Beer	Bud Light "Chow Down"	To make space for a case of Bud Light in a fridge that is filled with food from top to bottom, a man gives his dog some food from that fridge. The ad then cuts to the guy with his female partner enjoying a Bud Light. When she asks where the dog is at, the dog walks in and is now very fat from all the food eaten.
	Budweiser "Neighbors"	Anthemic spot centered around the people who produce Budweiser beer.
	Budweiser "We Are Not Alone"	A dog is abducted by aliens. It is revealed that the dog is actually an alien in disguise. When the leader asks what he has learned, the alien quotes the Whassup? line. It soon catches on with the alien, and an alien intelligence agency finally detects the race.
	Budweiser "What Are You Doing?"	A commercial plays that shows sharply dressed men parodying the Whassup? commercials with the line "What are you doing?" It is then revealed to be a commercial watched by the men from the Whassup? commercials.
Film	A Knight's Tale	TV promo.
	Exit Wounds
	Hannibal
	Swordfish
	The Fast and the Furious
	The Mummy Returns
Food	George Foreman Grill "Colors"	People dance to celebrate the five new colors the George Foreman Grill comes in.
Gaming	PlayStation 2 "Future"	A future commercial advertises the PS9.
Hotel	Motel 6 "Refs"	Football referees stay at a Motel 6.
Retail	Target "Beautiful World - Red"	The ad starts with a trio of young adults, who live in a world where everything around them is the color white, put on a pair of sunglasses and makes everything become the color red. The trio, along with a Poodle, enter a building and use several red colored products that are sold at Target, such as Coca-Cola soda and Big Red gum. Devo's Beautiful World plays during the ad.
Soft drink	Diet Dr Pepper "Hudson Riverdance"	Riverdance is performed by a group of heavy-set men wearing tank tops and kilts.
	Pepsi "The Best Pepsi Ad Ever"	The winner of the online poll for the best Pepsi commercial that aired during the Super Bowl is announced. The winning commercial is played: the 1992 Cindy Crawford commercial.
	Pepsi "Bob Dole"	Bob Dole does a spoof on his erectile dysfunction commercials by using Pepsi as the product. Pepsi helps him feel young again, as he does a backflip. Cast: Bob Dole, Eric Stonestreet.
	Pepsi "Rollercoaster"	A man brings a full cup of Pepsi on a rollercoaster. Somehow, he manages to spill none of it on the ride. Later, an attractive woman asks him for the time, and he spills the Pepsi on his shirt. The rollercoaster shown in this commercial is Alpengeist, a B&M inverted coaster at Busch Gardens Williamsburg.
Website	E*Trade "Ghost Town"	In a spoof of the famous 1970s Crying Indian commercial, the chimp from last year's popular E*Trade commercial wanders through a ghost town on a pony. Several deserted dot-com businesses are seen, referring to the various dot-com companies which went bankrupt partly due to their commercials last year. The chimp sheds a tear for the corpse of the Pets.com sock puppet dog.
	HotJobs.com "Gravity Balls"	A gravity ball breaks free, rolls out of an office and into a children's marble game. Soundtrack: Go Where You Wanna Go by The Mamas & the Papas
Wireless	Cingular Wireless "Dancer"	A man dances to the theme from Peter and the Wolf.
	Cingular Wireless "Touchdown Dance School"	Several pro football players attend a touchdown dance class led by a ballet instructor. Cast: Kevin Gogan, Marvin Harrison, Donald Willis, and Damien Woody.

2002 (XXXVI)

Product type	Product/title	Plot/notes
Beer	Budweiser "Clydesdale Respect"	As a tribute to the victims of the September 11th attacks, Budweiser produced a one-time-only advertisement. The commercial shows the Budweiser Clydesdales walking across the Brooklyn Bridge into New York City. They then stopped, gazed at the ruined New York skyline, and bowed in reverence and respect. The commercial aired only once, but was available on the website for a period of one year. Two different modern takes on this commercial aired decades later: first in 2011 with the newly built One World Trade Center in the background skyline, and again in 2021 with additional structures on the World Trade Center site (including 3 and 4 World Trade Center) now completed as well as Tribute in Light illuminating the sunset sky.
	Budweiser "Out of Towner"	In a continuation of Budweiser's "Jersey Guys" ad campaign, a man wearing a cowboy hat takes a seat at a bar, where he is asked "How ya doin?" by the bartender. He replies, "Well, thanks for asking! I'm doing fine; just got in today. My brother in law picked me up at the airport; mighty big airport y'all got here. And the people here are so nice!" He repeats this to two other men entering the bar who ask him, "How ya doin?"
Candy	M&M's "Hotel"	A man is shown checking into a hotel. He accepts multiple offers from the concierge, including a "complimentary chocolate" on his pillow. The ad then cuts to the man's room, where the Red M&M is lying on his pillow.
Credit card	Visa "Race"	Michael Johnson & Jason Sehorn are a track; about face each other in a race. Just before the gun fires, a third entrant appears; a jockey riding a horse named "Lightning Bolt". The race begins with Johnson in the lead but then Bolt overtakes Johnson for the top spot. However, right when that takes place, another entrant appears; John Andretti in his NASCAR Stock Car. The ad ends with Andretti taking off and the other three contestants sprinting off in cartoonish fashion.
Film	Austin Powers in Goldmember	TV promo.
	Bad Company
	Blade II
	Collateral Damage
	Hart's War
	Men in Black II
	Signs
	Spider-Man	TV promo, which gained popularity.
Food	Lipton Brisk "Puppet Strike"	A puppet version of Danny DeVito is fired, as the new Brisk is so good, it sells itself. This causes all the puppets from the Lipton Brisk commercials to go on strike.
Gaming	Madden NFL 2002	TV promo.
Soft drink	Pepsi "Now and Then"	Britney Spears promotes the Pepsi generation in the years 1958, 1963, 1966, 1970, 1989, and the present day. Director: Joe Pytka; Cast: Britney Spears.
	Pepsi "The Joy of Pepsi"	Britney Spears sings an updated version of "The Joy of Pepsi" jingle (which was first introduced in 1999). A 90-second music video was made into a commercial, which aired during the Super Bowl.
Website	Yahoo! "Dolphin"	A man is walking in the waters near an island when he meets a talking dolphin. The man says he found the island on Yahoo!. The dolphin then admits it learned to talk on Yahoo! as well.

2003 (XXXVII)

Product type	Product/title	Plot/notes
Appliance	George Foreman Grill "I Grill With George"	Several families are shown saying "I Grill With George" along with George Foreman himself.
Beer	Bud Light "Parade"	A man in an upside-down clown suit, walks into a bar and orders a Bud Light.
Car	Cadillac "17th Street"	The ad begins with a man in the 1950s boarding a subway train. As he approaches his seat on the train car, he notices a Cadillac advertisement outside his window, featuring the Eldorado. The train begins moving, and several more Eldorado advertisements are passed by before exiting the tunnel, where this time a real Eldorado appears. Just as the Eldorado shows up, several modern Cadillac models (CTS, Escalade, SRX, XLR) appear as well, before the train car stops. When the man walks out of the train car, we see him now dressed in contemporary clothing and the setting has changed to the 2000s. Soundtrack: Rock and Roll by Led Zeppelin
	Chrysler "Celine Dion"	Celine Dion drives a Chrysler Crossfire and sings "I Drove All Night", while driving.
	Dodge "Beef Jerky"	A man riding in a speeding Dodge Ram chokes on a piece of beef jerky and clears his throat when the truck stops.
Chewing gum	Trident "Squirrel"	Five dentists are given a survey: to see if they recommend Trident Gum or not. The first four say "Yes", but a squirrel bites the last dentist and screams "No"; thus, leaving the total of recommendations, 4 out 5.
Clothing	Hanes "Tagless"	Jackie Chan gets irritated by the tag on the back of his shirt before being introduced to the tagless shirt from Hanes. Also starring: Michael Jordan
	Levi's "Stampede"	A couple stands on an empty road, in a city, and lets a pack of buffalos run right thru them.
	Reebok "Terry Tate, Office Linebacker"	A linebacker named Terry Tate is hired to keep employees busy and on task; tackling them whenever they are being lazy or making mistakes.
Credit card	Master Card "Presidents"	A man opts to use his credit card instead of cash, when out on a date, leaving a trio of presidents (Andrew Jackson, Abraham Lincoln, and George Washington) waiting impatiently for the man to arrive home.
Electronics	Sony "The Trip"	An elderly man prepares himself for a trip into outer space.
Film	Anger Management	TV promo.
	Bad Boys II
	Bruce Almighty
	Charlie's Angels: Full Throttle
	Daredevil
	Gods and Generals
	Hulk
	The Matrix Reloaded
	Tears of the Sun
	Terminator 3: Rise of the Machines
Mail	FedEx "Cast Away"	Is the final scene of the 2000 film of the same name where Chuck returns the package to its sender. But in this version the woman answers the door; when Chuck asks what was in the box, the woman replies, "Just a satellite phone, GPS locator, fishing rod, water purifier and some seeds. Just silly stuff."
Phone	AT&T Wireless "Antiques Bandwagon"	Parodying Antiques Roadshow, a man brings a landline telephone on the show, to see how much it is worth. The ad ends with the host of the show telling the man that the worth of the phone is $0.
	AT&T Wireless "Gilligan"	Gilligan from Gilligan's Island uses a cell phone and has the Coast Guard on speed dial; allowing them to rescue the cast from being stranded.
Restaurant	McDonald's "What A Day"	A father and son bond over the long, stressful days they both experienced.
	Quiznos "Chef Jimmy"	A chef named Jimmy has a one-track mind, focusing only on the taste of Quiznos subs while ignoring things like his dead bird and the lack of wearing pants.
	Subway "Dream"	Jared Fogle dreams of having a Subway inside his house.
Soft drink	Diet Pepsi "Muddy Concert"	A father and son enjoy a MxPx concert.
	Sierra Mist "Hydrant"	During a hot day, a dog knocks the cap off of a fire hydrant, causing a huge blast of water to spray all over the dog's owner.
	Sierra Mist "Zoo"	Two baboons build a catapult and one of them launches the other into the polar bear section of a zoo; in order to cool off from the heat.
Sports drink	Gatorade "23 vs. 39"	39-year-old Michael Jordan plays a one-on-one game of basketball with a 23-year-old version of himself.
Tax preparation	H&R Block "Willie"	Willie Nelson becomes the spokesperson for a shaving cream company.
Website	HotJobs.com "Rainbow"	Various workers sing "Rainbow Connection".
	Monster.com "Truck"	A driverless semi-truck causes havoc while in search for a driver.

2004 (XXXVIII)

Product type	Product/title	Plot/notes
Beer	Budweiser "Donkey"	A donkey narrates his life story, where he dreams of becoming a Budweiser Clydesdale. He trains and trains, even going to the trouble of putting puffy hooves on his feet. When his job interview comes, the five Clydesdale horses ask why he should become a Clydesdale. He responds with a donkey sound, and gets the job.
Car	Chevrolet "Big"	A group of tall basketball players step into a Chevy Aveo, only to appear small inside the car.
	Chevrolet "Soap"	The way kids react to the new Chevy SSR causes them to get soap in their mouths.
	Dodge "Monkey"	To get a literal monkey off his back, a man visits his local Dodge dealer and purchases a new Dodge Magnum station wagon.
	Ford "The One"	A Ford GT is shown driven at speed on a racetrack.
Credit card	MasterCard "Errands"	Homer Simpson is doing some errands such as buying beer instead of diapers, an oil change, and a haircut. Homer seems to know of the narrator's existence, finally being fed up with him at Moe's Bar, muttering the words "stupid voice-over guy".
	Visa "Snowball"	A game of volleyball is played in the snow. Promoting the 2004 Summer Olympics. Cast: Misty May-Treanor & Kerri Walsh Jennings
Gaming	PlayStation 2 "Going Back"	TV promo for Jet Li: Rise to Honor (Full Version of "Going Back" Aired later).
Film	50 First Dates	TV promo.
	Hidalgo
	Starsky & Hutch
	Secret Window
	The Alamo
	Troy
	Van Helsing
Phone	Nextel "Junior"	Dale Earnhardt Jr. scores a touchdown in his Chevy Monte Carlo NASCAR Stock Car.
Potato chips	Lay's "Dentures"	A teen drops a bag of Lay's chips. An elderly woman tries to get the chips, only to get knocked over by an elderly man's cane. The man grabs the bag, only to realize that the woman has his dentures. The teen comes back and takes the Lay's chips, and plants a kiss on the man.
PSA	Truth "Shards O'Glass"	An executive for a popsicle company, "Shards O' Glass," provides disclaimers for their product – a popsicle with shards of glass in it, clearly unsafe and deadly – and posed the question, "What if all companies sold products like tobacco?"
Restaurant	Taco Bell "Clubbing"	Three guys go "nightclubbing" at a Taco Bell.
Soft drink	7 Up "Slam Dunk	People try to win $1,000, by trying to dunk a basketball on the back a moving truck advertising a slam dunk competition for 7 Up and driven by Godfrey.
	Pepsi "Bear's Disguise"	When two grizzly bears rob a cottage, they find no Pepsi anywhere. One of the bears steals the resident's ID and disguises himself as the person. Then, he buys Pepsi at a convenience store.
	Pepsi "Hendrix"	In Seattle, 1953, a young Jimi Hendrix walks down a city sidewalk. When he sees a Pepsi machine and Coke machine, he chooses the Pepsi machine. At the machine, he sees a Fender Telecaster electric guitar in a pawn shop. If he had gone to the Coke machine, he would have bought an accordion. The screen then says, "Whew...that was a close one." In the background, Hendrix's "Purple Haze" is playing; at first as the original recording, then on accordion.
	Sierra Mist "Fire Escape"	To avoid the heat, a man jumps from the balcony at his apartment and lands in an ice-cold water pitcher. The ad ends with his dog following suit and landing in a glass of water next to him.
Tax preparation	H&R Block "Willie Doll"	A fake Willie Nelson doll is promoted; that gives customers "advice" on taxes and finances.
Television network	NFL Network "Tomorrow"	Various NFL personnel who didn't make it to the Super Bowl sing Tomorrow from Annie. Cast: LaVar Arrington, Tony Gonzalez, Dante Hall, Al Harris, Priest Holmes, Torry Holt, Jerry Jones, Mike McKenzie, Terrell Owens, Bill Parcells, Warren Sapp, Michael Strahan, Jason Taylor, Zach Thomas
Toilet paper	Charmin "Snap"	During a Football game, a team is about to run a play and attempt a touchdown. The Quarterback, however, gets distracted by the softness of the Charmin toilet paper that is hanging from the center's waistband. Due to holding the game up, the quarterback gets penalized and leaves his teammates frustrated. The team wonders why their towels were replaced with toilet paper, before the Charmin Bear (in the form of a sports team mascot) reveals himself to be one who did it.
Web portal	AOL "Car"	A car built by the Orange County Choppers trio of Mikey, Paul Jr, and Paul Teutul Sr. and powered by AOL's 9.0 Top Speed technology, sends Mikey back to the Renaissance.
	AOL "Motorcycle"	Mikey, Paul Jr, and Paul Sr. build a chopper that runs on AOL's 9.0 Top Speed Speed technology. The trio attempts to jump the bike over a row of cement trucks, but the bike is so powerful, it ends up flying outside of the race track they are at, leaving Mikey with a neck brace.
	AOL "Slow Ride"	Paul Teutul Sr., Jr., and Mikey use AOL's 9.0 Top Speed technology to power a mobile scooter. When performing a test run of the scooter, it ends up shooting Mikey into the sky.

2005 (XXXIX)

Product type	Product/title	Plot/notes
Bank	MBNA "Gladys Knight	Gladys Knight joins a rugby game with the England national rugby union team and scores a try.
Beer	Bud Light "Picture Phone"	Two guys at a Football game send photos to another friend who isn't at the game. The friend who isn't at the game responds by sending photos of him at the apartment that belongs to one of the guys at game and with that guy's girlfriend.
	Bud Light "The Lady"	At a bar, a man tries to impress a woman by buying her a Bud Light. However, a talking cockatoo intervenes and aggressively trash-talks the man.
	Bud Light "Skydiving"	A skydiver instructor tries to offer a case of Bud Light to a Skydiver, who is to afraid to jump, only to have the pilot grab the case and jump out of the plane.
	Budweiser "Audition"	All kinds of animals come to the Budweiser Clydesdale farm to become a Clydesdale. A driver looks at the donkey from last year's Budweiser commercial and says, "Now look what you've started."
	Budweiser "Dance"	At a crowded bar, Cedric The Entertainer uses various hand gestures to inform someone that he is the designated driver. The gestures being made, ends up becoming a dance that everyone in the bar partakes in.
	Budweiser "Welcome Home"	Pedestrians are in an airport, minding their own business. People start clapping. Then, everyone is clapping, as it is revealed they are clapping for soldiers coming home from war. At the end, a title card says, "Thank you." Director: Joe Pytka.
	Budweiser Select "Pucker Up"	Spot promoting the introduction of Budweiser Select beer.
	Heineken "Beer Run"	Brad Pitt buys a six-pack of Heineken at a corner shop. Soon, he is being chased by a mob of paparazzi. It ends with an anonymous phone call. Director: David Fincher
Car	Cadillac "Barrels"	Three Cadillac V-Series cars slowly pull into a tunnel before coming to a stop, similar to that of a bullet being placed inside a gun. Each car lights up, revs, and quickly takes off and rockets out of the tunnel. The ad ends with the narrator saying "Bang". Soundtrack: Rock and Roll by Led Zeppelin
	Ford "Gang"	A tough biker gang is going to the bar, only to be scared off by Fords.
	Ford "Greenlight"	A man, dressed in warm weather clothing, is frozen in a Ford Mustang Convertible.
	Honda "Belt Buckle"	Shows a montage of various belt buckles that cowboys wear before ending on a Honda belt buckle. Promotes the Honda Ridgeline truck. Voice Over: Clancy Brown
	Honda "Peaks"	A Honda Ridgeline drives up and down an off-road peak. Voice Over: Clancy Brown
	Toyota "Move Forward"	In a world where, everyone is moving in place, the Toyota Prius is the only thing moving in motion.
	Volvo "Boldy Go"	Richard Branson is launched into space in a rocket ship, with a giant bumper sticker slapped onto the rocket that reads "My Other Vehicle Is A Volvo XC90 V8". The ad also promoted a sweepstakes where one could win a trip to space, via Virgin Galactic.
Chewing gum	Bubblicious "Spotlight"	LeBron James walks on to a basketball court and blows a bubble.
Contact lenses	O2 Optix "Inside The O"	People walk around with giant O2's in front of them, to represent their usage of O2 Optix contact lenses.
Countertop	Silestone "Diana Pearl"	Mike Ditka, Jim McMahon, and William "The Refrigerator" Perry all claim that they are "Diana Pearl". The ad then cuts to a Diana Pearl bathtub and reveals that Dennis Rodman is in the bathtub. Rodman closes the ad by stating that he too is "Diana Pearl".
Credit card	Mastercard "Icons"	Features classic advertisting mascots eating dinner.
	Visa "Superheroes"	Various Marvel Superheroes, including Spider-Man, Captain America, Thor, and Storm, come to help a woman who is calling for help; only to find out that her stolen Visa Check Card isn't liable for fraudulent charges.
Electroncs	Olympus "Jacques Your Body"	Two teenage girls dressed for prom and a pair of football fans dance to Jacques Your Body by Les Rhythmes Digitales.
	Olympus "m:robe Popin'"	An elderly couple and a boy who is blindfolded dance to Pure Gold by Offcuts.
Film	Batman Begins	TV promo.
	Be Cool
	Constantine
	Hitch
	Robots
	Sahara
	The Longest Yard
	The Pacifier
	War of the Worlds
Food	Emerald Nuts "Unicorns"	Santa Claus, The Easter Bunny, and a Unicorn confront a Dad who won't share his Emerald Nuts with his daughter.
	Lay's "Fence"	Thanks to throwing a bag of Lay's Potato Chips over a fence, a group of kids get their baseball back. After the kids successfully get their ball back, a dog, a 1972 Chevrolet Impala, and MC Hammer all are tossed over the fence as well. Director: Spike Lee
	Tabasco "Tan Lines"	Thanks to the Tabasco sauce used in her shrimp cocktail dip, a woman sunbathing at a beach has tan lines that are darker underneath. Soundtrack: Disco Inferno by The Trammps
Mail	FedEx "10 Things"	Determined to have the best Super Bowl commercial, FedEx researched past Super Bowl commercials and found 10 things that they believe will help them win, all of which are included in this ad: a celebrity (Burt Reynolds), an animal (a bear), a dancing animal (still the bear), a cute kid, a groin kick, a talking animal (still the bear), attractive females, a product message, a famous pop song ("Don't Stop Believin"), and a bonus ending.
Online Music	Napster "Do The Math"	At a football game, a costumed version of the Napster Cat holds up a sign comparing the cost of Napster to iTunes.
Personal care	Degree "Mamma's Boy"	Promotes a spoof line of action figures called "In-Action Heroes". The ad that aired in the Super Bowl focus on the Mamma's Boy figure. Ads were also produced for the Suck Up and Wuss figures as well.
Restaurant	McDonald's "Lincoln Fry"	A Man finds a McDonald's French Fry that resembles Abraham Lincoln in his meal.
	Quiznos "By The Pool"	Baby Bob and an adult woman sit by a swimming pool to talk about the turky sub from Quiznos.
	Subway "Parking Lot"	A pair of police officers' approach a parked car, with fogged up windows and "More Than Words Can Say" from Alias playing loudly, presuming to find a pair of lovebirds; turns out to be two guys eating hot fresh toasted sub sandwiches from Subway.
	Taco Bell "Cards"	Promotes the Chicken Enchilada Grilled Stuffed Burrito. A bag of Taco Bell is placed on a table with a collection of rare baseball cards. This worries the owner of the cards, due to the contents of the burrito potentially smothering all over his collection, before being told that all of that is inside the burrito. The ad ends with the owner of the cards and his two friends then enjoy their burritos, only for one of them to spill their Pepsi on the card collection.
Retail	Staples "Easy Button"	People in difficult situations use the Staples "Easy Button" to resolve their issues.
Sports	NFL "What's Next?"	Don Cheadle talks about what a moment means for the Super Bowl.
Soft drink	Diet Pepsi "The Diet Pepsi Truck"	P. Diddy is late for an awards show, so he hitches a ride on a Diet Pepsi truck. After the arrival, everyone starts driving Diet Pepsi trucks, being the next big thing.
	Diet Pepsi "Guy Watcher"	A man walks down the street, drinking a Diet Pepsi, and everyone watching becomes attracted. Cast: Cindy Crawford, Carson Kressley Director: Joe Pytka Soundtrack: Stayin' Alive by The Bee Gees
Television network	NFL Network "Two-morrow"	Similar to the 2004 ad, Various NFL personal who didn't make it to the Super Bowl sing Tomorrow from Annie. Cast: Daunte Culpepper, Jon Gruden, Chad Johnson, Byron Leftwich, Marvin Lewis, Curtis Martin, Steve McNair, Joe Montana, Ben Roethlisberger, Ephraim Salaam, and Roy Williams
Website	CareerBuilder "Apology"	A man tries to navigate through his office job, while all of his co-workers are monkeys.
	CareerBuilder "Titanic"	In a company meeting, the man from the "Apology" spot tries to convince his monkey staff that naming a product "Titanic" is a bad idea.
Wireless	Verizon "Miniaturization"	The V-Cast from Verizon has inspired celebrities to shrink down to tiny size. Cast: Christina Aguilera, Kid Rock, Shaquille O'Neal, and Deion Sanders.

2006 (XL)

Product type	Product/title	Plot/notes
Film	16 Blocks	TV promo.
	Cars
	Mission: Impossible III
	Pirates of the Caribbean: Dead Man's Chest
	Poseidon
	Running Scared
	The Shaggy Dog
	V for Vendetta

2007 (XLI)

Product type	Product/title	Plot/notes
Beer	Bud Light "Reception"	An auctioneer is hired to officiate a wedding ceremony to make it go by faster so everyone can enjoy the Bud Light at the reception sooner.
	Bud Light "Classroom"	Carlos Mencia teaches a class of foreigners how to ask for a Bud Light in different regions of the United States, and to say they don't speak English if they are ever asked for a Bud Light.
	Bud Light "Hitchhiker"	A man and woman driving down a dark road encounter a hitchhiker with an axe and a case of Bud Light. The hitchhiker claims the axe is a bottle opener, and the man invites him in for a ride, to the woman's shock. Later, they encounter another hitchhiker with a case of Bud Light, except he also has a chainsaw.
	Bud Light "Rock Paper Scissors"	Two men play rock paper scissors for the last bottle of Bud Light at a cookout. One of the men throws a rock at the other man's head, knocking him to the ground and allowing him to get the last bottle.
	Bud Light "Fist Bump"	Fist bumps have fallen out of style and are replaced by slaps to the face.
	Bud Light "Great Apes"	One gorilla at a zoo tells a fellow gorilla about his plan to steal some Bud Light from a delivery man who passes by them every Friday, saying that he is the only one who can do it. However, he is distracted by a woman taking pictures of him and doesn't know what was said to him until the delivery man has just passed by them.
	Budweiser Select "Just A Game"	Jay-Z and Don Shula face off in a game of holographic football.
Car	Chevrolet "Ain't We Got Love"	Various people sing along to songs with Chevy references included in the lyrics. Cast: Big & Rich, Mary J. Blige, Dale Earnhardt Jr., Johnny O'Connell, T.I.
	Honda "Elvis	A Honda CR-V dances to a remixed version of Elvis Presley's Burning Love.
	Honda "Slalom"	A group of Honda vehicles swerve through a line of gas pumps.
Clothing	IZOD "In the Snow"	At a snowy location, a couple partakes in 'warm' weather activities, such as golfing and kayaking. As they are enjoying themselves, the environment they are in, changes from cold and snowy to warm and tropical.
	Van Heusen "A Man's Walk"	The daily life of a man is shown in reverse.
Computer	HP "Paul Teutul Sr."	Paul Teutul Sr. talks about his usage of HP Computers. Part of "The Computer Is Personal" campaign also starring Paul Teutul Jr. & Michael Teutul
Iced Tea	Snapple "Green Tea"	A man travels to Xi'an, China to learn what the EGCG in his Snapple Grean Tea means.
Insurance	Nationwide "Rollin' VIP"	Kevin Federline appears in a music video rapping about living a high-flying lifestyle. The scene then cuts to him rapping into a security camera at a fast food restaurant, where his manager yells at him to get back to work.
	Prudential Financial "Rock"	A narrator describes all the different things a rock can do for someone.
Pharmaceutical	King Pharmaceutical "Heart Attack"	Addresses the risk of heart disease by showing a man dressed up in a heart costume, kidnapped and beat up by a villainous group that represents high blood pressure, diabetes, high cholesterol, and obesity.
Restaurant	Taco Bell "Big Game"	Two talking lions watch a group of humans have lunch from Taco Bell. This leads the two to debate on how to pronounce the 'r' in Carne Asada. Ricardo Montalbán is mentioned and provides the voice over at the end of the advertisement.
Soft drink	Coca-Cola "First Taste"	An elderly man has a Coke for the first time. This inspires him to try other new things like riding a sports bike and participating in the running of the bulls.
	Sierra Mist "Karate"	Michael Ian Black teaches a karate class on how to prevent someone from taking their Sierra Mist. Also starring: Eliza Coupe, Guillermo Diaz, Jim Gaffigan, Nicole Randall Johnson, and Tracy Morgan
Technology	Garmin "Maposaurus"	Paying tribute to the Tokusatsu genera, a man opens up a car map that turns into a giant monster and begins wreaking havoc on a city. In response to this, another man steps out of his car, grabs his Garmin GPS, and becomes an Ultraman-inspired hero; who fights and defeats the evil monster. Featuring music by Steve Grimmett of Grim Reaper.
Website	E*Trade "One Finger"	A voiceover lists all of the things a person can do with one finger.
	E*Trade "Robbery"	Bank Tellers carry out a bank robbery.
Wireless	Sprint "Connectile Dysfunction"	Parody of Erectile Dysfunction advertisements. Promotes Sprint Mobile Broadband.

2008 (XLII)

Product type	Product/title	Plot/notes
Antihistamine	Claritin "180 MPH"	Carl Edwards promotes Claritin.
Beer	Bud Light "Cavemen"	Three cavemen are trying to carry a cooler of Bud Light to a party. A friend says that he has invented the wheel. But the wheel is not working when they use it as hoister to carry the Bud Light. They later try to use a large rock to open a bottle, but end up smashing the bottle instead.
	Bud Light "Breathe Fire"	A man gains the ability to breathe fire after drinking Bud Light, which he uses to light candles before eating a romantic dinner at his girlfriend's house. However, he is allergic to her cat and starts sneezing, shooting large flames out of his mouth and setting several things on fire in the process.
	Bud Light "Ability to Fly"	A man gains the ability to fly after drinking Bud Light. He happily soars above the clouds, but is then sucked into the jet engine of a passing airplane.
	Budweiser "Training"	For the Budweiser Clydesdales this year, Hank the Clydesdale is not picked. A dalmatian sees this and offers to train Hank for next year. In a tribute to Rocky, the two train like the training in the famous movie. The year after that, Hank becomes a Budweiser Clydesdale and gives a high five to his trainer.
Car	Audi "The Godfather"	Spoofing The Godfather, the horse's head is replaced with the front of a Rolls-Royce.
	Toyota "Trike Race"	A neighborhood holds a race involving big wheel tricycles.
Energy drink	Amp Energy "Jumpstart"	A tow truck driver attaches jumper cables to his nipples and dances to Push It from Salt-N-Pepa, in order to get a stranded motorist's vehicle to start again.
Film	Iron Man	TV promo.
	Jumper
	The Chronicles of Narnia: Prince Caspian
	Wanted
	You Don't Mess with the Zohan
Soft drink	Coca-Cola "It's Mine"	At the Macy's Thanksgiving Day Parade, the Underdog and Stewie Griffin balloons chase after a Coke balloon, with New Yorkers watching from many places. But instead, Charlie Brown triumphantly catches the Coke.
	Diet Pepsi Max "Nod"	Various people doze off while Haddaway's "What Is Love" plays in the background. Each individual, who dozed off, takes a sip of Diet Pepsi Max becomes energetic again and bobs their head in nod to the infamous scene from the 1998 film "A Night at the Roxbury". Cast: Troy Aikman, Joe Buck, LL Cool J, Missy Elliott, Macy Gray, Chris Kattan, Busta Rhymes
	Pepsi "Magnetic Attraction"	Justin Timberlake gets dragged through a city, each time a girl takes a sip of her Pepsi. Also starring: Tony Romo & Andy Samberg
	SoBe "Thriller"	Naomi Campbell and lizards do the famous Thriller dance.
Sports drink	Gatorade G2 "Jeter"	Derek Jeter walks through a city, drinking a Gatorade G2. Each time he takes a step, the ground becomes a baseball field. Also starring: Archie Manning and Peyton Manning.
	Vitaminwater "Jockey"	Shaquille O'Neal becomes a jockey and wins a horse race.
Website	E*Trade "Baby"	The birth of the E*Trade baby, the baby explains that he can use E*Trade, you can use it too.
	E*Trade "Clown"	The E*Trade Baby has rented a clown with his savings.

2009 (XLIII)

Product type	Product/title	Plot/notes
Beer	Bud Light "Conan"	Conan O'Brien says he will do an embarrassing Bud Light commercial, and he is promised it will only show in Sweden. He watches it in Times Square.
	Bud Light "Drinkability"	Two guys are at a ski resort. One guy shows how some skiers have more drinkability than others by drawing a ramp and some trees. The second skier crashes into the trees.
	Budweiser "Fetch"	A farmer plays fetch with his Dalmatian. A jealous Clydesdale goes and fetches a tree branch.
	Budweiser "True Love"	A Clydesdale falls in love with a dancing circus horse. He searches for her, until they both escape together from the circus. A clown and an Indian man watch this, with the latter saying, "I didn't know Daisy was dating."
	Miller Lite "High Life/1 Second Ad"	The Miller Lite guy screams "High Life". This commercial lasts exactly 1 second.
Car	Audi "The Chase"	Jason Statham is in a car chase, stealing different cars, ending up in different periods of time.
	Hyundai Motor Company "Epic Lap"	A Hyundai Genesis Coupe, driven by Rhys Millen is shown powersliding around a racetrack.
Film	G.I. Joe: The Rise of Cobra	TV promo.
	Land of the Lost
	Monsters vs. Aliens	3-D TV promo.
	Star Trek	TV promo.
	Transformers: Revenge of the Fallen
	Year One	TV promo.
Food	Doritos "Crystal Ball"	At the office, a worker ask if there will be free Doritos today. He then throws the crystal ball at a snack machine for Doritos, breaking the glass. An impressed worker asks if he will get a raise today, and throws the crystal ball at his boss in the groin. The first worker comes over, happily eating Doritos, and says, "Not today!" Directors: Joseph and Dave Herbert (who won $1,000,000 for the ad)
	Doritos "The Power of Crunch"	A man learns the power of crunch with a woman stripped down to her underwear, free money from an ATM, and a policeman being turned into a monkey.
Manufacturing	Bridgestone "The Potato Heads"	Mr. Potato Head is being nagged by his wife while driving. As soon as they hit the brakes to avoid sheep, the car swerved, and Mrs. Potato Head's mouth flies off down a mountain. Mrs. Potato Head then sticks on her "angry eyes".
	GE "Scarecrow"	An animated scarecrow dances and sings "If I Only Had a Brain" from The Wizard of Oz on top of a power line.
Pet food	Pedigree "Get a Dog"	Instead of dogs, people try raising wild animals, such as ostriches and wild boars. Promotes the company's adoption drive.
Soft drink	Pepsi "Forever Young"	A look through two generations, all to the Bob Dylan song "Forever Young" and its cover by will.i.am.
	Pepsi "I'm Good"	Many men drinking Pepsi Max get hurt, then say "I'm Good".
	Pepsi "MacGruber"	MacGruber changes his name to PepSuber. Cast: Will Forte, Kristen Wiig, Richard Dean Anderson
	SoBe "Lizard Lake"
Sports drink	Gatorade "Talking Heads"	Various athletes describe what "G" means to them. Cast: Usain Bolt, Jabbawockeez, Jimmie Johnson, Jackie Joyner-Kersee, John Maclean, Peyton Manning, Jason McElwain, Jessica Mendoza, Tiger Woods Director: Spike Lee
Restaurant	Denny's "Mafia"	Three mobsters are thinking about killing a guy, and they ask the waitress for more chocolate dumdiddles and swirly gumdrops on their pancakes. Part of the 'Serious Breakfast' campaign.
Website	E*Trade "Singing Baby"	A web baby tries to express himself by singing.

2010s

2010 (XLIV)

Product type	Product/title	Plot/notes
Beer	Bud Light "Beer House"	Several people meet a man whose house is made out of Bud Light cans. He says that some of the cans are not empty, and the people start to rush and take the house apart.
	Bud Light "Meteor"	When scientists see a meteor flying towards earth, they decide to party with Bud Light. The meteor turns out to be a rock, and they still party.
	Bud Light "T-Pain Voice"	Men who hear about a Bud Light party talk like T-Pain. Soon, T-Pain shows up at the party.
	Budweiser "Friends"	A Clydesdale and a calf are friends at a young age, though a fence separates them. Three years later, the two are reunited and the bull bursts through the fence to his friend.
	Budweiser "Human Bridge"	When the bridge is out in a small town, the population form a human bridge so that a Budweiser truck can cross into town.
Candy	Snickers "Betty White"	Betty White is playing football and keeps getting tackled. A woman gives her a Snickers bar and says, "Try this". White turns back into a man. Abe Vigoda is then seen being tackled, to which he responds, "That hurt." It is considered one of the best commercials in the Super Bowl. It was also nominated for an Emmy.
Car	Dodge Charger "Woman Are Shrill"	Men go over the rules of life which they hate. The final man thinks, "And because I do this, I will drive the car I want to drive." Narrated by Michael C. Hall.
	Hyundai "Creation"	We see a Hyundai being made.
	Hyundai "2020"	A parody of Brett Favre's anonymous retirement, showing him getting an MVP Award in 2020.
	Kia Motors "How You Like Me Now"	A teddy bear, a sock monkey, a robot, Muno from Yo Gabba Gabba!, and another toy are all living their PG-13 dreams while driving a Kia Sorento.
	Volkswagen "Punch Dub Days"	The first of their Punch Dub Days campaign features many people, including Stevie Wonder and Tracy Morgan, punching someone in the arm.
Clothing	Dockers "Men Without Pants"	A group of men, walk thorough a field in their underwear, singing "I Wear No Pants" by Poxy Boggards.
Directory assistance	kgb "Sumo"	Two guys, one named Paul and the other named Mike, are given a task; to find out what "I surrender" means in Japanese. Paul uses the web to search for this answer, while Mike texts kgb. During all of this a sumo wrestler is standing next to them, poised to take on both men at any moment. Mike quickly gets a response back from kgb. He is able to give the correct answer to the sumo, bow, and quickly leave. While Paul on the other hand, responds to the sumo, incorrectly, by saying "Bring it on fat man" in Japanese. This angers the sumo and causes him to come charging towards Paul. The ad ends with the sumo sitting on top of Paul.
Electronics	FLO TV "Injury Report"	Jim Nantz does an Injury Report on a man who "lost his spine" from missing out on watching live sports, due to shopping at the mall with his girlfriend.
Film	The Back-Up Plan	TV promo.
	Iron Man 2
	The Last Airbender
	Prince of Persia: The Sands of Time
	Robin Hood
	Shutter Island
	The Wolfman
Food	Doritos "Boyfriend"	A man is seen staring at a woman's butt as she walks into the other room. He then tries to start a conversation with the girlfriend's kid. When he reaches for a Dorito, the kid slaps him, saying, "Keep your hands off my Mama, keep your hands off my Doritos."
	Doritos "Dog"	A dog wants Doritos from a man sitting on a bench. The man says it'll have to speak, but it is wearing an anti-bark collar. The dog comes back, and attaches the collar to the man, who lies on the ground, speaking gibberish. The dog walks away with the bag of Doritos.
	Doritos "Funeral"	A man who recently faked his death is in his coffin, watching the Super Bowl and in a pool of Doritos. The casket flies open, and he screams, "It's a miracle!"
	Doritos "Tim"	At a gym, a man has stolen Doritos out of Tim's locker. His friend tries to warn him, but Tim transforms into a Dorito-wearing ninja.
Manufacturing	Bridgestone "Killer Whale"	Three men have a killer whale in their small van. They then release it into the sea. One guy says, "Best bachelor party ever!"
Mobile phone	Boost Mobile "Shuffle"	Celebrating the 25th anniversary of The Super Bowl Shuffle, the 1985 Chicago Bears do the Shuffle.
Restaurant	McDonald's "Check This"	In a 2010 NBA interpretation of the 1993 Showdown commercial, NBA stars Dwight Howard and LeBron James play a slam dunk version of H-O-R-S-E, with the same prize as before. Larry Bird, who stated "no dunking" in the original Showdown with Michael Jordan, cashes in by eating the Big Mac and fries prize after Howard shatters the backboard.
	Taco Bell "It Rocks"	Charles Barkley promotes the $5 Box by performing a musical number.
Shoes	Skechers "Shape-Ups"	Three people, including Joe Montana, talk about how great Shape-Ups are.
Soft drink	Coca-Cola "Africa"	A sleepwalking man walks in a forest of Africa, eventually reaching a refrigerator with a Coke bottle.
	Coca-Cola "The Simpsons"	Mr. Burns goes bankrupt and loses everything. While in a walk in the park, he sees people enjoying his things and Coke bottles. Apu notices that Burns is sad, and gives him a Coke since he was carrying two armfuls of Coke. Milhouse is standing in a makeshift kite and bumps into the Coca-Cola logo. He says "Ah Sorry Coke!" while the theme tune plays.
TV show	Late Show with David Letterman	David Letterman, Oprah Winfrey, and Jay Leno are watching the Super Bowl.
	NFL Full Contact	On Groundhog Day, the mayor pulls out Troy Polamalu (who was the size of a groundhog) and has seen his shadow. The mayor declares six more weeks of football.
Video game	Dante's Inferno	Cinematic trailer for the game, Dante's Inferno accompanied by Bill Withers' song, "Ain't No Sunshine".
Website	Cars.com "Smart Kid #2"	A brand-new "Smart Kid" ad for cars.com.
	E*Trade "Date"	A date between two web babies goes awry.
	Focus on the Family.com "Miracle Baby"	Pam Tebow talks about her miracle baby Tim Tebow. This ad drew much criticism from pro-choice groups.
	GoDaddy "Massage"	Danica Patrick gets a massage. The massage therapist realizes that she's the GoDaddy spokeswoman. Then he then tries to impress Danica by opening her blouse.
	Google "Searching"	An anonymous user (most likely a man) is using Google for help by using its search engine. Over the course, it tells a story about how the user goes to Paris for college, meets a French woman, falls in love, buys her chocolate, gets married, and has a child.
	Monster.com "Talented Beaver"	A beaver that plays the fiddle becomes a big hit.

2011 (XLV)

Product type	Product/title	Plot/notes
Beer	Bud Light "Hack Job"	A couple appears on a home makeover show called "Hack Job", discovering the only thing they have done to their kitchen was put a bucket of Bud Light on the counter.
Car	Audi "Old Luxury"	Two people escape from a fancy prison. Cameos: Kenny G
	Chevrolet "Elderly Home"	People in an elderly home try to figure out a Chevy commercial.
	Chevrolet "Miss Evelyn"	Two guys narrate their idea for a Chevy Camaro commercial.
	Chrysler 200 "Born of Fire"	A narrator talks about how Detroit has its history, but it should be respected like any other town. Rapper Eminem is driving through Detroit in his Chrysler, until he reaches the Fox Theatre. He concludes that, "This is the Motor City, and this is what we do." The song "Lose Yourself" by said artist is playing throughout the commercial. The commercial is two minutes long, and one of the longest commercials in Super Bowl history. The ad received critical acclaim.
	Ford "Race"	Six people prepare to race in their Fords.
	Mercedes-Benz "Welcome"	Mercedes-Benz cars from all across the globe start up and drive off on their own power. The vehicles all arrive at the same spot, a Mercedes dealership, where the latest models are revealed. Sean "Diddy" Combs appears in the ad as one of the owners who notices their Mercedes driving off.
	Mini "Cram It In The Boot"	On a game show, a contestant has to "Cram It In The Boot", by placing as many large items into a Mini Countryman
	Volkswagen "Black Beetle"	A computer-generated black beetle runs fast, referencing the new Volkswagen model.
	Volkswagen "The Force"	A kid dressed as Darth Vader tries the Force on random objects, but fails. When his father comes home in his Volkswagen, the kid tries to use the Force to start the engine. He succeeds, or so he thinks. This was voted No. 9 on YouTube's Top 10 Videos of 2011.
Film	Captain America: The First Avenger	TV promo.
	Cowboys & Aliens
	Limitless
	Pirates of the Caribbean: On Stranger Tides
	Thor
	Transformers: Dark of the Moon
Food	Doritos "Love"	A man goes around the office with a creepy obsession for Doritos.
	Doritos "Teasing"	A boyfriend teases his girlfriend's dog by waving Doritos around from the inside of a glass door. Instead of the dog running into the door, the dog crashes through the door, squishing the man.
Soft drink	Brisk "Eminem"	Eminem (in stop-motion form) tells the viewer why he doesn't appear in commercials. His requirements for appearing in an advertisement are for attractive women to appear, the ad to be filmed at his house, and for him to record the songs in the ad by himself. He follows that up by telling the viewer that once it's time to record the commercial, he ends up hating the product and the commercial is shelved. After all that, he then is handed a can of Brisk, declares his approval of the beverage and adds a new demand for appearing in an advertisement, changing the name of the drink. However, an executive steps in and tells Eminem that the name change demand is not possible. Eminem replies by shoving the executive off the building they are on top of (in the shape of a Brisk can) and reiterates by telling the viewer why he doesn't appear in commercials.
	Pepsi Max "Love Hurts"	A wife keeps putting down her husband's spirits. When the husband thinks his wife will be mad that he is drinking Pepsi Max, she too is drinking Pepsi Max. When the man then spots a hot jogger, the woman accidentally knocks out the woman with her can.
Store	Best Buy "Upgrades"	Ozzy Osbourne tries to shoot a Best Buy commercial for 4G phones, but the G keeps getting upgraded. Pretty soon, Osbourne is replaced by Justin Bieber. Cast: Ozzy Osbourne, Justin Bieber, Sharon Osbourne, Jack Osbourne

• BMW
• Bridgestone (2)
• Bud Light (2)
• Budweiser (2)
• CareerBuilder
• CarMax (2)
• Cars.com (2)
• Coca-Cola (2)
• Doritos (3)
• E*Trade
• GoDaddy
• HomeAway
• Hyundai
• Kia
• Mercedes-Benz
• PepsiMax (3)
• Skechers- "Kim Kardashian"
• Snickers
• Stella Artois
• Teleflora- "Faith Hill"

2012 (XLVI)

Product type	Product/title	Plot/notes
Beer	Bud Light "Factory"	A factory is working on the new Bud Light Platinum.
	Budweiser "The End of Prohibition"	The reactions of a town at the end of Prohibition are shown
	Budweiser "Eternal Optimism"	Various moments in 20th Century history are shown, all accompanied by people drinking Budweiser.
Candy	M&M's "Just My Shell"	At a party, a brown-shelled M&M is mistaken for being naked. As a result, the red M&M tears off its skin and dances to "Sexy and I Know It" by LMFAO.
Car	Audi "Vampire Party"	A group of vampires are having a party in the woods. The vampire in charge of drinks (blood types) arrives in his Audi. The bright lights of the car kills all of the vampires, with him wondering where everyone went afterwards. Soundtrack: "The Killing Moon" by Echo and the Bunnymen
	Cadillac "Green Hell"	Showcases the Cadillac ATS being developed and tested at the Nürburgring racetrack in Germany.
	Chrysler "Halftime in America"	Clint Eastwood recounts how the automotive industry survived the Great Recession.
	Fiat "Seduction"	A man walks through a street to discover a beautiful woman (Catrinel Menghia) standing on a parking space, who proceeds to approach and seduce him, when successfully doing so he then discovered he was about to kiss a Fiat 500 Abarth. Cast: Catrinel Menghia
	Hyundai "Cheetah"	Two men try to see which is faster: a cheetah or a Hyundai. Once the cheetah is released, it starts to instead chase after its cage handler.
Film	Act of Valor	TV promo.
	The Avengers
	Battleship
	John Carter
	The Lorax
Soft drink	Pepsi "The King's Court"	People in the Middles Ages try to entertain their king (Elton John) for a Pepsi. While the first person fails, a mysterious person (Season 1 X Factor winner Melanie Amaro) wins the Pepsi by singing Aretha Franklin's "Respect"." After she wins, she overthrows the king and gives Pepsi to all the town. Cast: Elton John, Melanie Amaro, Flavor Flav
Store	Best Buy "Phone Innovators"	An ad featuring the creators of the cameraphone, Siri, Shazam, and the first text message. The creators of Words with Friends also appear parodying the incident involving Alec Baldwin playing the game on an airplane.

• Pete Hoekstra

2013 (XLVII)

Product type	Product/title	Plot/notes
Beer	Beck's Sapphire "Serenade"	A CGI fish swims around a bottle of Beck's Sapphire, singing Chet Faker's cover of No Diggity by Blackstreet.
Beverage mix	MiO "Anthem"	Tracy Morgan gives a Patton inspired speech about how change keeps the United States moving forward.
Car	Audi "Prom"	A guy getting ready for the prom. Drives his mom's Audi to the prom.
Film	Fast and Furious 6	TV promo.
	Iron Man 3
	Oz the Great and Powerful
	Star Trek Into Darkness
Food	Wonderful Pistachios	Psy does his "Gangnam Style" dance to promote pistachios.
	Doritos "Time Machine," "Cowboy Kid"	A child scams a neighbor into giving him his bag of Doritos, by claiming he had built a time machine powered by them.
		A young boy dressed as a cowboy races his sarcastic older brother to a bag of Doritos, with the help of his dog and lasso the cowboy kid gets the Doritos and hogtied his brother.
Restaurant	Subway "15 Years in the Making"	Brian Baumgartner and several sporting stars, retell the story of how Jared Fogle lost weight by eating Subway subs and kept the weight off, 15 years later. Sports figures featured in the ad: Laila Ali, Carl Edwards, Jay Glazer, Blake Griffin, Robert Griffin III, Ryan Howard, Mike Lee, Eric LeGrand, Apolo Ohno, Ndamukong Suh, and Justin Tuck
Shoes	Skechers "The Chase"	A man chases down a cheetah, ties it in a knot and prevents it from hunting down a gazelle, thanks to the Skechers GOrun 2 shoes he is wearing.
Truck	Dodge Ram "So God Made a Farmer"	Portions of the speech by Paul Harvey are played over a background of farming activities in the United States.

2014 (XLVIII)

Product type	Product/title	Plot/notes
Beer	Budweiser "Puppy Love"
Car	Audi "Doberhuahua"
	Kia "The Truth"	Morpheus offers a couple of choice of a red key or a blue key (with the red key being a Kia K900). As they drive on the Kia, Morpheus accompanies them while singing to "Nessun Dorma" as nods to The Matrix trilogy start flying in to the scene.
	Volkswagen "Wings"	Every time a VW hits 100,000 miles, a German engineer gets their wings.
Car accessories	WeatherTech "You Can't Do That"
Soft drink	Coca-Cola "It's Beautiful"	Themed around multiculturalism, the ad showed scenes depicting scenes of Americans of various ethnicities, including a same-sex couple, the first depicted in a Super Bowl ad; set to the rendition of the patriotic hymn America the Beautiful sung in different languages. Upon its release, the commercial was controversial. The ad later re-aired at Super Bowl LI.
Store	RadioShack "The '80s Called"	A RadioShack store is cleared out by several 1980s pop culture icons.

2015 (XLIX)

Product type	Advertiser/Product	Title	Plot/notes
Adhesives	Loctite	"Positive Feelings"	People dancing with Loctite fanny packs.
Antifungal medication	Jublia	"Tackle It"	Antifungal topical.
Beer	Budweiser	"Lost Dog"	A little yellow Labrador gets lost and finds his way home.
	Bud Light	"Coin"	As part of the beer's ongoing "Up for Whatever" campaign, a randomly-chosen person plays a life-sized version of Pac-Man.
Candy	Skittles	"It Will be Settled"	A town settles their disputes with arm wrestling contests.
	Snickers	"The Brady Bunch"	In The Brady Bunch episode, a hungry Marcia (Danny Trejo) is stressing out and "her" parents settle her down with a Snickers bar.
Car	BMW	"Newfangled Idea"	No one knew how big the Internet would become, as shown in a 1994 clip of Today show hosts Katie Couric and Bryant Gumbel. 21 years later, the two are in an all-electric BMW i3, which is made in a wind-powered factory.
	Chevrolet	"Super Bowl Blackout"	The screen goes blank and then asks what if you lost TV service and your screen went black as the game started, and that its latest vehicle has Wi-Fi ability.
	Dodge	"Wisdom"	Centenarians give advice about life, as the car company celebrates its 100th anniversary.
	Fiat	"The Fiat Blue Pill"	A husband loses his blue pill, which bounces around town until it lands in a Fiat 500, making the car slightly bigger.
	Jeep	"Beautiful Lands"	Advertisement for the Jeep Renegade, done to the song "This Land Is Your Land", and applied to lands all over the world.
	Lexus	"Let's Play"	A miniature model of the Lexus RC 350 shows off some drift parking techniques, followed by a full-size model.
	Kia Motors	"The Perfect Getaway"	Pierce Brosnan is pitched a movie role where he drives a Kia Sorento up a snow-covered mountain road but instead of action-adventure mission with snipers, tanks, and explosions, he encounters animals and safe drive.
	Mercedes-Benz	"Fable"	A retelling of The Tortoise and the Hare where the tortoise drives a Mercedes-AMG GT.
	Nissan	"With Dad"	A race car driver balances his work life and his family. First public appearance of Nissan GT-R LM Nismo.
	Toyota	"How Great I Am"	Footage of Paralympian snowboarder and Dancing with the Stars competitor Amy Purdy juxtaposed with an audio promo by Muhammad Ali.
		"My Bold Dad"	The aspects of being a dad.
Car accessories	WeatherTech	"America At Work"	The American company makes car floor mats.
Credit card	Discover	"Surprise"	A guy contacts his service representative when he learns that he can get his credit score, which is good because he does not like surprises. He then opens the door and sees a screaming goat in his apartment.
Feminine care products	Always	"Like a Girl"	A new look at the phrase of doing things "like a girl".
Film	Avengers: Age of Ultron		TV promo.
	The Divergent Series: Insurgent
	Fifty Shades of Grey
	Furious 7		TV promo.
	Jurassic World		TV promo.
	Minions	"Super Fans"	TV promo. The Minions are shown to enjoy the game with their own ways.
	Pitch Perfect 2		TV promo
	Ted 2		TV promo. Tom Brady is featured in the movie.
	Terminator Genisys		TV promo.
	Tomorrowland		TV promo.
Food	Avocados From Mexico	"First Draft Ever"	Doug Flutie and Jerry Rice provide color commentary on the first ever draft over animals and plants.
	Doritos	"Middle Seat"	An airline passenger tries not to let the seat next to him be occupied. / Winner in the Doritos "Crash the Super Bowl" contest.
	Doritos	"When Pigs Fly"	A boy creates a contraption that allows pigs to fly so he can get some Doritos. / Runner-up in the Doritos "Crash the Super Bowl" contest.
	Ivar's	"1/2 Second Commercial"	A seagull quickly says "Ivar's".
	McDonald's	"Pay With Lovin'"	A McDonald's restaurant accepts alternatives to money such as compliments, silly dances, and calling mom.
Gaming	Clash of Clans	"Revenge"	Liam Neeson plans to avenge his loss in the game.
	Game of War: Fire Age	"Who I Am"	Kate Upton's character leads her troops against an invading army.
Insurance	Esurance	"Sorta Pharmacy"	A woman gets service by "Sorta Greg" (Bryan Cranston), an eccentric pharmacist.
	Esurance	"Sorta Your Mom"	A student is picked up from school by a badly-driving woman who claims to be "sorta your mom" (Lindsay Lohan).
	Nationwide	"Boy"	A boy talks about not being able to do things like ride a bike or other childhood activities because he died from an accident.
		"Invisible Mindy"	Mindy Kaling concludes that based on how she's been treated by insurance companies, she might actually be invisible.
Lingerie	Victoria's Secret		Footage of model shoots from the past 18 months.
Phone	Sprint	"Super Apology"	A caption-styled ad with curse words changed with pictures of the screaming goat and a donkey.
	T-Mobile	"#KimsDataStash"	Kim Kardashian asks viewers to help save the data from cell phone service packages so that she can be seen in action.
		"One Upped"	Chelsea Handler and Sarah Silverman try to one-up each other when they use Wi-Fi calling.
Phone accessory	Mophie	"All-Powerless"	Weird things happen around the world because God's smartphone battery runs out.
Service	No More	"30 Second"	A woman places a call to 911 pretending to order a pizza but is actually calling for help from domestic abuse.
	Weight Watchers	"All You Can Eat"	After being inundated with food ads, it is time to make plans.
Shoes	Skechers	"Hall"	Pete Rose talks about being in the Hall and walking in his Skechers shoes. It turns out the Hall is in his own house and he even is not supposed to be in there.
Skincare products	Dove+Men	"Real Strength"	Video clips of kids of various ages calling out for their dads.
Soft drink	Coca-Cola	"Make It Happy"	A spill of the drink in a data center causes Internet bullying messages to transform into positive messages.
Software	TurboTax	"Boston Tea Party"	The British work a deal to call off the American Revolution by stating that filing taxes would be free.
Technology	Microsoft	"Braylon O'Neill"	A boy with two prosthetic legs is able to play sports and have a life.
Website	Wix.com	"It's That Easy"	5 former NFL stars start new careers with the help of website builder Wix.com.
	GoDaddy.com	"Working"	A guy misses the Super Bowl party so he can work on his e-business.
	Squarespace	"Om"	Jeff Bridges hums "Om" next to a sleeping couple, and advertises his website that he built with Squarespace.

2016 (50)

Product type	Advertiser/Product	Title	Plot/notes
Beer	Bud Light	"Bud Light Party"	Amy Schumer and Seth Rogen form a political party.
Car	Jeep	"4x4ever"
		"Portraits"	In honor of the brand's 75-year anniversary, a montage of portraits of famous Jeep owners and users is presented.
	Hyundai Genesis	"First Date"	A father (Kevin Hart) lets his son borrow his Hyundai Genesis for his first date, but follows him around using the vehicle's tracking system, culminating with him using an actual helicopter to track him.
	Honda Ridgeline	"A New Truck to Love"	A herd of sheep sing Queen's "Somebody to Love", while the truck bed audio system of the new Ridgeline is demonstrated.
Car accessories	WeatherTech	"Resources"	Highlights the manufacturing process and the employees who produce WeatherTech products.
Clothing	Marmot	"Love the Outside"	A camper hangs outdoors with a marmot, and is slapped in the face when he attempts to kiss it.
Food	Doritos	"Ultrasound"	A pregnant woman's newborn child shares her husband's fondness for Doritos.
		"Doritos Dogs"	A group of dogs evade a supermarket's "no dogs" policy to reach a Doritos display.
	Heinz	"Weiner Stampede"	A pack of weiner dogs, dressed like hot dogs, run in slow motion towards humans in Heinz Ketchup and Mustard bottle costumes.
	Skittles	"Portrait"	Steven Tyler is presented with a living portrait of himself made from Skittles, which explodes after trying to sing a high note from "Dream On".
Film	10 Cloverfield Lane		TV trailer.
	Deadpool		TV promo.
	Captain America: Civil War		TV trailer.
	Independence Day: Resurgence
	Jason Bourne
	The Jungle Book
	The Secret Life of Pets
	Teenage Mutant Ninja Turtles: Out of the Shadows
	X-Men: Apocalypse
Game	The Pokémon Company	"Train On"	Honors the 20th anniversary of the Pokémon franchise.
Personal care	Dollar Shave Club	"Zeke"	A talking dirty razor, named Zeke, tries to talk to a man in a shower; into using him.
	Schick	"Robot Razors"	Two razors transform into robots and battle it out over a sink in a bathroom.
Phone	T-Mobile	"Drop The Balls"	In reference to his incorrect announcement of the winner of Miss Universe 2015, Steve Harvey apologizes for an error in a Verizon Wireless ad because T-Mobile had doubled the size of its LTE network in the past year.
		"Restricted Bling"	Executives from a cellphone provider interrupt Drake filming his music video for "Hotline Bling", seeking "improvements" to its lyrics to reflect caveats and hidden fees.
Toothpaste	Colgate	"Every Drop Counts"	A water conservation PSA, encouraging people to turn off their faucets while brushing their teeth.
Soft drink	Mountain Dew Kickstart	"Puppy Monkey Baby"	As a parallel to Mountain Dew Kickstart being a combination of three "awesome" things, a hybrid of a puppy, monkey, and baby is presented as another.
Sports	NFL	"Super Bowl Babies Choir"	A group of "Super Bowl Babies", who were all born within nine months of a Super Bowl having been won in their hometown, sing a football-themed version of Seal's "Kiss from a Rose".

2017 (LI)

Product type	Advertiser/Product	Title	Plot/notes
Beer	Bud Light	"Ghost Spuds"	In a parody of A Christmas Carol, the ghost of former Bud Light mascot Spuds MacKenzie helps a man learn the importance of hanging out with friends.
	Budweiser	"Born The Hard Way"	A story of the founder of Anheuser-Busch, Adolphus Busch, who left Germany to start a brewery in St. Louis, Missouri.
	Busch	"BUSCHHHHH"	The Busch Guy explains that Busch still has the "same great taste it's always had", as well as the same, seemingly never-ending sound.
Building materials	84 Lumber	"The Journey"	A mother and daughter embark on a journey to emigrate from Mexico to the United States. The version aired during the game was edited due to the political overtones of its conclusion, which depicts a border wall.
Car	Alfa Romeo	"Dear Predictable"
		"Mozzafiato"
		"Riding Dragons"
	Audi	"Daughter"	A father (George Clooney) monologues as his daughter wins a soapbox derby race, wondering if he should tell her that about how "that despite her education, her drive, her skills, her intelligence, she will automatically be valued as less than every man she meets?"
	Buick	—	Cam Newton joins a peewee football team.
	Kia Niro	"Hero's Journey"	Melissa McCarthy gets injured in various ways whilst trying to protest various environmental causes.
	Lexus LC	"Man and Machine"	Freestyle dancer Lil Buck performs a routine to Sia's "Move Your Body" inspired by the "human-like movement" of the Lexus LC. The ad also launched the Lexus brand's new tagline, "Experience Amazing".
Cleaner	Mr. Clean	"Cleaner of Your Dreams"	A woman dances with Mr. Clean as they clean a house together, but she is actually daydreaming.
Film	Baywatch	—	TV promo.
	The Fate of the Furious	—	TV trailer.
	Ghost in the Shell	—
	Guardians of the Galaxy Vol. 2	—
	Logan	"Grace"
	Pirates of the Caribbean: Dead Men Tell No Tales	—
Restaurant	Buffalo Wild Wings	"The Conspiracy"	Brett Favre learns what is responsible for all of his interceptions.
Tax preparation	TurboTax	"Humpty Hospital"	Hospitalized after falling off a wall whilst doing his taxes (an event whose aftermath was seen in a prequel ad aired during the AFC Championship Game), Humpty Dumpty asks questions to a TurboTax advisor using its mobile app.
Technology	Intel	"Brady Everyday"	Tom Brady's personal life is presented with 360-degree instant replay technology.
TV series	24: Legacy (Fox)	—	Promo
	Empire (Fox)	—
	Genius (National Geographic)	—	Albert Einstein (Geoffrey Rush) plays a short medley of songs on violin, including Lady Gaga's "Bad Romance" (the ad aired immediately following the Super Bowl LI halftime show featuring her).
	Shots Fired (Fox)	—	Promo
	Stranger Things (Netflix)	—	Season 2 promo.
	The Handmaid's Tale (Hulu)	"My Name Is Offred"	TV promo.
Video games	Nintendo Switch	"Switch and Play"	A showcase of launch titles for the upcoming video game console, including most prominently, The Legend of Zelda: Breath of the Wild.
Website	Airbnb	"We Accept"	Presents a pro-multiculturalism message. Airbnb and its co-founder Brian Chesky have been a vocal opponent of Executive Order 13769 (which briefly barred residents of certain Muslim-populated countries from entering the United States).
Web hosting	Squarespace	"Calling JohnMalkovich.com"	John Malkovich complains to someone that had already taken the domain name "JohnMalkovich.com".
	Wix.com	—	A chef creates a website for his bistro, unaware that two people (Gal Gadot and Jason Statham) are fighting inside it.
Wireless	Sprint	"No Need For Extreme Measures"	A person drops a car to fake his own death to cancel his contract with Verizon Wireless and switch to Sprint.
	T-Mobile	"#BagOfUnlimited"	Martha Stewart and Snoop Dogg explain an unlimited data plan using cannabis-related puns.
		"#NSFWireless"	Kristen Schaal suggestively speaks with a Verizon Wireless customer service agent on the phone.
		"#Punished"	Kristen Schaal enjoys being "punished" with the "pain" of Verizon Wireless' hidden fees and charges, which is said to be "fine, if you're into that sort of thing."
		"#UnlimitedMoves"	Justin Bieber presents a history of touchdown celebrations.

2018 (LII)

Product type	Advertiser/Product	Title	Plot/notes
Airlines	Turkish Airlines	"Five Senses"	Dr. Oz talks about discovering the world using the five senses.
Beer	Budweiser	"Stand by You"	A Budweiser employee who is working at Anheuser-Busch's Cartersville brewery gets called to work to donate canned water for disaster relief. The ad used real employees who worked at the brewery.
	Bud Light	"Ye Olde Pep Talk"	A medieval king tries to motivate his small villager army who is vastly outnumbered, until he brings up the fact that they are out of Bud Light and that the enemy has cases of them.
		"The Bud Knight"	The big battle is interrupted by the Bud Knight, who is on his own quest.
	Michelob Ultra	"The Perfect Fit"	Chris Pratt prepares for his acting gig as a spokesman.
		"I Like Beer"	Chris Pratt sings "I Like Beer" (a song by Tom T. Hall, covered by Jon Pardi) along with a bunch of people working out.
Candy	M&M's	"Human"	Red picks up a magic penny on the ground and uses a wish to transform into a human (Danny Devito).
Car accessories	WeatherTech	"American Factory"	The building of a WeatherTech factory in the U.S. is shown.
Car	Ram Trucks	"Built to Serve"	Martin Luther King Jr. speaks about the virtues of serving others.
	Ram 1500	"Icelandic Vikings"	Vikings drive a Dodge Ram and their boat into Minneapolis to the tune of Queen's "We Will Rock You", only to turn around when they find out their team is not playing.
	Hyundai	"Hope Detector"	Hyundai owners that attended the Super Bowl Experience are brought aside to meet cancer patients who were helped by Hyundai's donations to cancer research.
	Jeep Wrangler	"Anti-Manifesto"	As a Wrangler drives through a river, a narrator explains that this particular commercial would not feature "grandiose speeches and big declarations", and would instead be an "anti-manifesto".
	Jeep Wrangler Rubicon	"Jeep Jurassic"	Jeff Goldblum re-lives driving in Jurassic Park
	Jeep Cherokee	"The Road"
	Kia Stinger	"Feel Something Again"	An old Steven Tyler rewinds time by driving his Kia backwards on a race track. Features race car driver Emerson Fittipaldi
Car and film	Lexus LS 500 F Sport, Black Panther	"Long Live the King"	After defeating an opponent to secure an item, the Black Panther follows a Lexus LS 500 F Sport and jumps through its sunroof where he transforms back to T'Challa.
Car	Toyota	"Good Odds"	Follows the odds of a paralympic skier of winning a gold medal, with the odds being reduced bit by bit as the woman grows and trains, and eventually reveals to be gold medalist Lauren Woolstencroft.
		"Mobility Anthem"	The idea of mobility is portrayed as a broad concept unifies people of all ages and abilities.
		"One Team"	A priest, a rabbi, and an imam carpool to the game together.
Cleaner	Febreze	"The Only Man Whose Bleep Doesn't Stink"	Dave's family and friends remark that Dave's Bleep doesn't stink.
Drink	Stella Artois and Water.org	"Taps"	Matt Damon asks that if 1% of the people watching the ad buy the beer, the company will give clean water to one million people for five years.
Film	Avengers: Infinity War	—	TV trailer
	The Cloverfield Paradox (Netflix)	—	TV trailer The film became available on Netflix immediately following the conclusion of the game.
	Mission: Impossible – Fallout	—	Trailer
	A Quiet Place
	Skyscraper	—	TV trailer
	Solo: A Star Wars Story	—	TV promo
Food	Avocados From Mexico	"#GuacWorld"	A utopian society sealed from the rest of the world realize that their tortilla chips for their guacamole are outside.
	Jack in the Box	"Jack vs. Martha"	Jack interrupts Martha Stewart's show to show off his newest creations. Martha then challenges Jack, pulling his nose off.
	Kraft Foods	"Family Greatly"	Kraft assembles a montage of photos and videos from families celebrating game day.
	Pringles	"Wow 2018"	Bill Hader and other actors remark about stacking different flavored Pringles.
	Wendy's	"Iceberg"	Wendy's slams McDonald's for using flash-frozen beef patties, likening being frozen to the iceberg and the Titanic.
Food and drink	Doritos and Mountain Dew	"Doritos Blaze vs. Mtn Dew Ice"	Peter Dinklage and Morgan Freeman perform a lip-sync rap battle with Dinklage lip-syncing to a Busta Rhymes performed verse of Chris Brown's "Look at Me Now" and Freeman to "Get Ur Freak On" by Missy Elliott
Headphones	Monster	—	A guy on the subway (RiceGum) is inspired by Iggy Azalea to create a new set of Monster headphones. Also features Joe Perry, Joey Fatone, Yo Gotti and others.
Investments	E-Trade	"This Is Getting Old"	A group of senior citizens try to perform physically active jobs because they don't have enough to retire.
Laundry detergent	Persil	"Game-time Stain-time"	The Professional steps out of a big screen to clean a guacamole stain off a viewer's shirt.
	Tide	"It's a Tide Ad"	David Harbour examines several typical types of commercials one would see during the Super Bowl, only to reveal that they're all actually Tide ads because they have clean clothes.
		"It's Another Tide Ad"	The Old Spice Guy (Isaiah Mustafa) is interrupted when his ad suddenly becomes a Tide ad.
		"It's Yet Another Tide Ad"	A beer commercial with clydesdales, and the Mr. Clean commercial from the previous game, are similarly hijacked by Tide ads.
		"It's Yet Another Tide Ad, Again"	A woman playing tennis hurts her back, so David Harbour arrives and pitches Tide detergent.
Loans	Rocket Mortgage	"Translator"	Keegan-Michael Key helps translate for people the words of a hair stylist, a waiter, Big Sean's rap music and a loan officer.
Retail	Groupon	"Who Wouldn't"	Tiffany Haddish talks about how using Groupon supports local businesses.
Shoes	Skechers	"First Class for your Feet"	Howie Long gets a seat upgrade.
Soft drink	Coca-Cola	"The Wonder of Us"	People of various cultures read lines from a poem about a Coke for them.
	Diet Coke	"Groove"	Actress Hayley Magnus tries the Diet Coke Twisted Mango flavor, and can't help dancing afterwards.
	Pepsi	"This Is the Pepsi"	Jimmy Fallon narrates about some of the celebrities who have appeared in Pepsi commercials, with footage of Britney Spears and Michael Jackson. Cindy Crawford re-creates her Pepsi drinking moment, and her teenage son Presley Gerber appears. Kyrie Irving appears as Uncle Drew, and Jeff Gordon also appears. This was the lead-in commercial to the halftime show.
Sports	2018 Winter Olympics (NBC)	"Best of U.S.: Lindsey Vonn"	Skier Lindsey Vonn prepares for the 2018 Winter Olympics. Other ads for Chloe Kim, Mikaela Shiffrin, Nathan Chen, and Shaun White were prepared. Shaun White's ad was the first ad played after the game ended.
		—	A number of promotions by NBC for their Olympic coverage.
	NFL	"Touchdown Celebrations to Come"	After multiple teaser ads, Eli Manning and Odell Beckham Jr. re-create an iconic scene from Dirty Dancing.
		"Next Season Starts Now"	Featuring Jalen Ramsey, Marquette King, Devonta Freeman, Jared Goff, Stefon Diggs and Travis Kelce. Also stars NBA player Nick Young, who at the time was playing for the Golden State Warriors.
	2018 FIFA World Cup (Telemundo)	"Telemundo ya prepara su mejor grito gol para Rusia 2018"	Andrés Cantor lets out his signature goal call over footage from previous FIFA World Cups, ending with a mic drop.
Tax preparation	Intuit	"Giant Skip Ad"	A brief ad that discusses how people don't like to watch ads and want to skip it. Shows the characters from their CG-animated full short film "A Giant Story" which was posted in advance.
	TurboTax	"The Noise in the Attic"	A sheeted ghost in the attic approaches an open laptop where a representative talks about their tax software program.
		"The Thing Under the Bed"	Features CG-animated boogeyman talking about how easy it is to answer the questions in the software program.
Technology	Amazon Echo	"Alexa Loses Her Voice"	When Alexa loses her voice, Amazon representatives tell their CEO Jeff Bezos that they have replacement voices ready, which turn out to be celebrities such as Gordon Ramsay, Cardi B, Rebel Wilson and Anthony Hopkins.
TV series	Castle Rock (Hulu)	—	TV promo
	Good Girls (NBC)	—
	Rise (NBC)	—
	This Is Us (NBC)	—
	Today (NBC)	—
	Tom Clancy's Jack Ryan (Amazon Prime)	—	Trailer
	Unsolved: The Murders of Tupac & the Notorious B.I.G. (USA Network)	—	TV promo
	The Voice (NBC)	"The Voice Super Commercial"	Blake Shelton, Adam Levine, Alicia Keys and Kelly Clarkson do a country-styled video to promote the new season of The Voice.
	Westworld season 2 (HBO)	—	TV promo
TV special	Jesus Christ Superstar Live in Concert (NBC)	—
Travel	Tourism Australia	"Dundee"	A trailer for Dundee, a Crocodile Dundee reboot supposedly starring Danny McBride and Chris Hemsworth, reveals itself to be an ad for travel to Australia.
	Universal Parks & Resorts	"In Game" a.k.a. "Peyton Manning: Vacation Quarterback"	Peyton Manning and his family visit a Universal theme park.
Video game	Heroes Arena	"Conquer Your Battles"
Website	Blacture	"Be Celebrated"	Fugee members talk about a new website that celebrates black excellence.
	Squarespace	"Make It With Keanu Reeves"	Keanu Reeves rides his motorcycle in the middle of a desert highway while standing on it as he cites lines from Will Power's "Adventures In Success".
	Wix.com	"Rhett & Link"	Internet YouTuber comedians Rhett and Link use Wix.com to create a website.
Wireless	Sprint	"Evelyn"	A doctor was analyzing Evelyn's artificial intelligence when she notices that his phone was under Verizon, causing other robots in the lab to laugh at him. He tells the Sprint guy he is switching because his "coworkers" made fun of him.
	Verizon Wireless	"Remember the First Responders"	10-second clip after the halftime show where Justin Timberlake thanks the first responders.
		"Answering the Call"	60-second commercial slide montage of first responders in action.
	T-Mobile	"Little Ones"	Babies of various races look up to a camera where a woman's spoke tells them social messages.

2019 (LIII)

Product type	Advertiser/product	Title	Plot/notes
Alcohol	Bon & Viv Spiked Seltzer	"The Pitch"	Two mermaids "pitch" Bon & Viv Spiked Seltzer to literal "sharks".
	Bud Light	"Special Delivery"	The Bud Light King mistakenly receives a gigantic barrel of corn syrup, which his followers attempt to gift to Coors Light and Miller Lite instead, since Bud Light does not use corn syrup as an ingredient.
		"Joust"	The Bud Knight is defeated in a jousting match by The Mountain.
	Budweiser	"Wind Never Felt Better"	A dalmatian rides a cart pulled by the Clydesdales through a wind farm at Tejon Ranch, promoting the brand's commitment to using renewable energy in its production process.
	Hennessy	"Major"	Track cyclist of the 1890s and 1900s Major Taylor reaches the end of a race where the only competitor is himself.
	Michelob Ultra	"Robots"
	Michelob Ultra Pure Gold	"The Pure Experience"	Zoë Kravitz invites viewers to experience an ASMR sensation inspired by the new lite "Pure Gold" brew.
	Stella Artois	"Change Up the Usual"	At a bar, Sarah Jessica Parker decides to order a Stella Artois rather than a cosmopolitan (the signature drink of her Sex and the City character Carrie Bradshaw). Jeff Bridges (in a portrayal of his The Big Lebowski character "The Dude") follows suit by similarly declining a White Russian in favor of a "Stella Artose".
Beverage	Bubly sparkling water	"Bublé vs. Bubly"	At a store, singer Michael Bublé insists on pronouncing the name of Bubly as "Bublé", even after another customer and a clerk (whom Bublé refers to as "Davé") corrects him.
	Pepsi	"More Than OK"	When a restaurant patron requesting a Coca-Cola is asked by a waiter if a Pepsi was okay instead, Steve Carell disputes their implication that Pepsi was merely "okay".
Candy	M&M's Chocolate Bar	"Bad Passenger"	The M&M's characters fight in the backseat of a car driven by Christina Applegate, who threatens to "break them apart" and eat them if they don't behave: it is revealed that they had been embedded in a chocolate bar.
Car	Audi e-tron GT	"Cashew"	A man encounters his grandfather at an isolated house in a field, where he shows him an Audi e-tron GT in his garage. Just as the man is about to drive it, it is revealed that this was only a dream, and that the man was actually at work choking on a cashew.
	Hyundai Shopper Assurance	"The Elevator"	Jason Bateman mans an elevator taking people to floors reflecting life experiences they don't always look forward to (such as a dentist appointment and a vegan dinner party). When a couple is sent to a floor for car shopping, Bateman is told that they were actually getting a Hyundai, and had used Shopper Assurance to pick a vehicle and schedule a test drive without haggling with a salesperson.
	Kia Telluride	"Give It Everything"	The city of West Point, Georgia, is revitalized by the opening of a Kia factory there.
	Mercedes-Benz A-Class	"Say The Word"	A man uses his voice to control real life, just as he can control the entertainment system on his A-Class.
	Toyota RAV4 Hybrid	"Toni"	Jim Nantz narrates a story on challenging expectations, focusing on female football player Antoinette Harris.
	Toyota Supra	"Wizard"	To The Who's "Pinball Wizard", the Toyota Supra drives through a giant pinball machine.
Film	Alita: Battle Angel	—	Promo
	Avengers: Endgame	—	Teaser
	Captain Marvel	—	Promo
	Hobbs & Shaw	—	Trailer
	Scary Stories to Tell in the Dark	—	Teaser
	Toy Story 4	—
	Us	—	Promo
	Wonder Park	—	Trailer
Food	Avocados from Mexico	"Top Dog"	Kristin Chenoweth judges a dog show where the dogs' human owners are the competitors rather than the dogs themselves.
	Burger King	"#EatLikeAndy"	Footage of Andy Warhol eating a Whopper from the film 66 Scenes from America.
	Flamin' Hot Doritos	"Now It's Hot"	Chance the Rapper raps over the Backstreet Boys' "I Want It That Way" to make the original "hot".
	Pringles	"Sad Device"	A smart speaker emotionally resents not being able to stack Pringles because it doesn't have hands, but is interrupted when its asked to play "Funkytown" instead.
Smart speaker	Amazon Echo	"Not Everything Makes the Cut"	A series of rejected ideas for Alexa-powered products are presented, including an electric toothbrush, a dog collar with bark recognition (which causes Harrison Ford's dog to repeatedly order dog food), hot tub (which triggers an extravagant water show when playing music), and space station (which causes an "incident" affecting electrical power worldwide).
NFL	NFL centennial season	"The 100-Year Game"	Marshawn Lynch tries to steal a slice of cake at a gala celebrating the NFL's 100th season, but knocks a football centerpiece off in the process—instigating a fight for the ball involving a cast of current and past players. The ad also features appearances by Sarah Thomas (the NFL's first female official), and video game streamer Tyler "Ninja" Blevins.
Store	Walmart Grocery Pickup	"Famous Cars"	A number of iconic vehicles from film and television visit a Walmart store to use its Grocery Pickup service. This ad originally premiered during the 2019 Golden Globe Awards.
TV series	The Handmaid's Tale season 3 (Hulu)	—	The ad opens with scenes and narration based on Ronald Reagan's "Morning in America" campaign advertisement, but is interrupted by violent scenes of the series' dystopian society.
	Hanna (Amazon Video)	—	Promo.
	The Late Show with Stephen Colbert (CBS)	—	A song and dance number promoting Stephen Colbert's special Late Show episode after the game is interrupted by "CBS Sports Breaking News", with James Brown informing viewers that "today is the Super Bowl". By the time the ad returns, the number had already ended.
	The Twilight Zone (CBS All Access)	—	After a fake interruption of CBS's Super Bowl telecast, Jordan Peele addresses an empty Mercedes-Benz Stadium, asking viewers to question their reality.
Video gaming	Xbox Adaptive Controller	"We All Win"	Owen Sirmons, a child with Escobar syndrome, is able to play video games using Microsoft's Xbox Adaptive Controller.
Wireless	T-Mobile	"Dad?!"	A father accidentally texts someone on searching to make eggplant parmigiana.
			"Mike" responds to a text message to what is actually a Lyft driver.
		"We'll Keep This Brief"	A person texts to Cathy to check on her only to very long lengthy response about her day.
		"What's for Dinner?"	In a conversation between the two, a person tries to figure out a response and while considering to eat between tacos and sushi.

2020s

2020 (LIV)

Product type	Advertiser/product	Title	Plot/notes
Beer	Presidente	"Never Left"	Features Alex Rodriguez, co-owner and chairman of the brand, where he goes back to Miami where he grew up.
Car	Audi e-tron Sportback	"Let it Go"	Maisie Williams is stuck in a traffic jam surrounded by old vehicles. Sings "Let It Go", as she passes by lowriders, a repair shop and a gas station, leaving the fossil-fuel world behind.
	Hyundai Sonata	"Smaht Pahk"	John Krasinski demonstrates the new Remote Smart Parking Assist feature of his Hyundai Sonata, which he refers to in a thick Boston accent as "smaht pahk". The ad also features appearances by fellow Bostonians Rachel Dratch, Chris Evans, and Boston Red Sox player David Ortiz.
	Genesis GV80	"Going Away Party"	Chrissy Teigen throws a "going-away party" for "old luxury", in favor of "young luxury", symbolized by John Legend and a Genesis GV80.
	GMC Hummer EV	"Quiet Revolution"	Several scenes teasing aspects of the electric truck are followed by similar scenes in absolute silence, concluding with LeBron James sinking a slam dunk that smashes the backboard glass.
	Jeep Gladiator	"Groundhog Day"	Bill Murray reprises Groundhog Day, and goes on outdoor adventures in a Jeep Gladiator.
	Kia Seltos	"Tough Never Quits"	Rookie Josh Jacobs returns to his hometown of Tulsa, Oklahoma, offering advice and inspiration to his younger self to overcome the challenges he faced on his path to the NFL.
	Toyota Highlander	"Heroes"	Driving a Toyota Highlander, Cobie Smulders saves the day in various movie tropes including a biological disaster, a western and an alien invasion with room to spare.
	Porsche Taycan	"The Heist"	Security professionals are alerted when the Porsche Taycan is stolen from an exhibit at the Porsche museum; in the ensuing chase numerous vehicles are used such as a 911 Carrera S, a 917 K and a 918 Spyder.
Film	Black Widow		Trailer
	F9
	The Invisible Man
	Minions: The Rise of Gru
	Mulan
	Top Gun: Maverick
Food	Doritos	"The Cool Ranch"	Lil Nas X and Sam Elliott participate in a dance showdown to "Old Town Road".
	Planters	"Tribute"	Following his death in a previous ad, Mr. Peanut returns to life as a newborn child after the Kool-Aid Man's tears drip onto his grave.
	Pop-Tarts Pretzel	"Pop-Tarts Fixed the Pretzel"	Jonathan Van Ness serves as spokesperson for Pop-Tarts Pretzel, promoting it as an alternative to "boring" pretzels
	Pringles, Rick and Morty		Morty Smith enthusiastically enters the living room to promote various Pringles products, prompting Rick Sanchez to expose him as a robot, and realize he is trapped in a Pringles commercial.
Laundry detergent, beer, TV series	Tide Power Pods, Bud Light, The Masked Singer	#LaundryLater"	Charlie Day accidentally stains his shirt while watching the Super Bowl, leading him to contemplate when he should clean it now or later (such as during the halftime show, or the season premiere of The Masked Singer after the game on Fox).
Laundry detergent, beer	Tide Power Pods, Bud Light	"Bud Knight Now, #LaundryLater"	Charlie Day encounters the Bud Knight, wondering if his time period constitutes "later". However, it is actually 1436, and he is also ridiculed for the stain.
Laundry detergent, film	Tide Power Pods, Wonder Woman 1984	"Wonder Woman Now, #LaundryLater"
Laundry detergent	Tide Power Pods	"Finally Later, #LaundryLater"	An elderly Charlie Day finally cleans his shirt, only for someone to stain it again with ice cream.
Streaming service	Disney+		A promo teasing three upcoming Marvel Studios television series premiering on Disney+, including The Falcon and the Winter Soldier, Loki, and WandaVision.
Website	Facebook	"Ready to Rock"	A series of Facebook groups containing the word "rock" are showcased, including cameos by Chris Rock and Sylvester Stallone.
	Google	"Loretta"	An elderly widower uses the Google Assistant to save and recall memories of his wife.

2021 (LV)

Product type	Advertiser/product	Title	Plot/notes
Alcohol	Anheuser-Busch	"Let's Grab a Beer"	Displays various scenes of different social interactions of people getting a beer as the narrator explains the social meaning of grabbing a beer.
	Bud Light	"Legends"	In a parody of The Avengers, a number of characters and spokespeople from past Bud Light commercials help a truck driver help right his overturned truck, and get the spilled boxes of Bud Light back in his truck to deliver them to a store that had run out of stock.
	Bud Light Seltzer Lemonade	"Last Year's Lemons"	A group of partygoers discuss how 2020 was a "lemon of a year", accentuated by a montage of human society being ruined by actual lemons raining from the sky.
	Michelob Ultra Organic Seltzer	"All-Star Cast"
Beverage	Oatly	"Wow No Cow"	Toni Petersson, the CEO of Oatly, sings a jingle in the middle of an oat field. The ad was originally aired in Sweden (where Oatly was based) back in 2014 which was banned for using the phrase "Milk, but made for humans." due to a lawsuit from the Swedish dairy lobby LRF Mjölk.
Car	Cadillac Lyriq	"ScissorHandsFree"	Edward Scissorhands' son Edgar (Timothée Chalamet) discovers hands-free driving on the new Cadillac Lyriq, easing his ability to drive despite having scissors for hands
	General Motors	"No Way Norway"	Jealous that more electric vehicles are sold per-capita in Norway than the United States, Will Ferrell embarks on a voyage there by barge to showcase General Motors' new Cadillac Lyriq and GMC Hummer EV. However, two of his friends, Kenan Thompson and Awkwafina, wind up in Finland, and Ferrell finds himself in Sweden instead.
	Jeep	"The Middle"	Bruce Springsteen drives on his Jeep to head to U.S. Center Chapel in Kansas while narrating a sense of being connected.
	Toyota	"Upstream"	American Paralympic swimmer Jessica Long swims in open waters featuring scenes of her life story, with a dramatized recreation of a phone call playing where her would-be adoptive parents are informed by an adoption agency that her lower legs would need to be amputated due to a rare medical condition, which the adopting parents fully accept.
Car accessories	WeatherTech	"Family"	Employees from the company explain how they love their work at WeatherTech
		"We Never Left"	Shows employees from the company telling that coming back didn't make any sense because they never left.
Electronics	Logitech	"Defy Logic"	Lil Nas X narrates a montage of people utilizing various Logitech products to "defy expectations".
Employment website	Indeed	"The Rising"	Shows people from all walks of life applying for new jobs while also experiencing many of the hardships they endured from loss of employment to starting a new life over.
Film	Coming 2 America		TV promo.
	F9		TV promo.
	Nobody		TV promo.
	Old		TV promo.
	Raya and the Last Dragon		TV promo.
Freelance services	Fiverr	Opportunity Knocks"	Four Seasons Total Landscaping expands into a cavernous "press venue".
Insurance	CURE Auto Insurance	"Whip it Out"
Laundry detergent	Tide	"The Jason Alexander Hoodie"	A mother tells her teenage son that his favorite hoodie, featuring the face of Jason Alexander printed on the front, should finally be washed. A montage shows Alexander's face on the hoodie negatively reacting to moments of everyday abuse. The boy also encounters the real Alexander, who demands the boy to "give [him] back [his] face." The ad features "Theme from The Greatest American Hero (Believe It or Not)" throughout, which was notably parodied by Alexander as his Seinfeld character George Costanza in the episode "The Susie".
Online food ordering	DoorDash	"The Neighborhood"	Daveed Diggs meets up with Big Bird from Sesame Street and shows the kinds of things that can get delivered from the neighborhood.
	Uber Eats	"Wayne's World & Cardi B's Shameless Manipulation"	Cardi B appears on Wayne's World as part of a segment encouraging viewers to eat at locally owned restaurants. Wayne Campbell (Mike Myers) and Garth Algar (Dana Carvey) promise that they would not rely on recent trends, subliminal messages, manipulative tactics, or celebrity cameos as part of their campaign, but proceed to do so anyway.
Restaurant	Chipotle Mexican Grill	"Can a Burrito Change the World?"	A boy asks how a burrito could change the world.
Smart speaker	Amazon Echo	"Alexa's Body"	A woman says that a fourth generation Echo Dot has the perfect body for Alexa until she sees a bus with an ad for the Amazon Original film Without Remorse starring Michael B. Jordan, causing her to daydream of having Jordan himself be her Alexa assistant, much to the chagrin of her fiancé.
Space Mission	Inspiration4 (Operated by SpaceX and Shift4Shop with corporation of St. Jude Children's Research Hospital)	"Join Us"	A close up of SpaceX's Space suit is shown (with views of the Earth in the reflection at the end) as the narrator announces Inspiration4, an all-civilian space mission.
TV series	The Falcon and the Winter Soldier (Disney+)		TV trailer.
Streaming service	Paramount+	"Sweet Victory"	A cast of characters and personalities from various ViacomCBS franchises complete their trip to their "new home" of Mount Paramount.
Website	Squarespace	"5 to 9"	Dolly Parton reworks her song "9 to 5" to salute side jobs.
Wireless	T-Mobile	"Family Drama"	Anthony Anderson along with his mother, Doris Hancox, invited along with family and friends to play some football while many of his relatives and friends watch the game unfold.
		"Rockstar 5G"	Over a video call, Gwen Stefani asks Adam Levine to set her up on a blind date with someone who is "completely different", from another country, "cultured", and "not threatened by a strong, confident woman". However, Levine's poor wireless signal causes him to only hear the words "completely country", "uncultured", and "threatened by a strong confident woman", so he sets Stefani up with Blake Shelton instead. A similar ad was also made by T-Mobile with Tom Brady and Rob Gronkowski but it was banned, although it was rumored to be to protect the official sponsorship rights from Verizon Wireless. The other ad was seen online instead.
	Verizon Wireless	"Can't Blame the Lag"	Speaking to a crowd of players in an online video game, Samuel L. Jackson tells them to stop blaming network lag as an excuse for their poor performance, and use Verizon 5G Ultra Wideband with low latency instead. Offended by being called out for making excuses, JuJu Smith-Schuster rides in on a giant fish that eats Jackson.

2022 (LVI)

Product type	Advertiser/product	Title	Plot/notes
Airlines	Turkish Airlines	"Pangea"	Morgan Freeman talks about Pangea the supercontinent from hundreds of millions of years ago.
Alcohol	The Botanist Islay Dry Gin 22	"The Spirit of Community"	The Botanist urges folks to support their local bars and restaurants.
	Bud Light Next	"Zero in the Way of Possibility"	People are inspired to break out of the mold. Features the Barbra Streisand song "Gotta Move"
	Bud Light Seltzer Hard Soda	"Land of Loud Flavors"	People snatch a bucket of hard soda cans from a party. The guests follow them through the fridge to another world where the mayor (Guy Fieri) approves of the new drink.
	Cutwater Spirits	"Here's to us lazy ones"	Celebrates people who take it easy.
	Michelob Ultra Organic Seltzer	"Caddie"	At the Superior Bowl, Brooks Koepka consults with his caddy on what to drink.
Alcohol (Beer)	Budweiser	"A Clydesdale's Journey"	A Clydesdale horse sustains an injury while jumping a fence. A dog becomes its companion during its rehabilitation.
	Michelob Ultra	"Welcome to Superior Bowl"	Peyton Manning goes to a bowling alley and hangs with some other celebrities.
Banking	Greenlight	"I'll Take It"	A guy (Ty Burrell) makes a number of questionable purchases that he thinks are good decisions, and runs out of money by the end of the commercial.
Cable	AT&T Fiber	"A Lot in Common"	Demi Moore and Mila Kunis think they will be selected for their high school's Most Admired Alum, only to be beaten out by a woman who is the first "Gigillionare". Moore and Kunis coincidentally were both alumnae from Fairfax High School in Los Angeles.
Car	BMW iX	"Zeus & Hera"	Zeus (Arnold Schwarzenegger) and Hera (Salma Hayek) retire to Palm Springs where he helps his neighbors with some bursts of electricity.
	Chevrolet Silverado EV	"New Generation: The Sopranos"	Meadow and A.J. Soprano (Jamie-Lynn Sigler and Robert Iler respectively) drive into New Jersey to their TV show's theme song ("Woke Up This Morning").
	Chevrolet Silverado 1500 LT Trail Boss	"Walter in Winter"	A sequel to "Cat" (ad for the same truck that aired during 2021 Summer Olympics), John Hoogenakker and his fictional feline, Walter, enjoy winter activities in places they traveled in a Chevrolet Silverado 1500 LT Trail Boss pick-up truck.
	General Motors	"Dr. EV-il"	Dr. Evil gets his cohorts back together with plans to have everyone use electric cars, and then they can take over the world.
	Kia EV6	"Robo Dog"	A robotic dog becomes enamored with a car, and follows it until it runs out of charge.
	Nissan Ariya	"Thrill Driver"	Eugene Levy tries out a new car and ends up being pursued by his actor cohorts (Catherine O'Hara, Brie Larson) and other celebs.
	Polestar 2	"No Compromises"
	Toyota	"Mobility for All"	Follows the story of Robin and Brian McKeever, who competed in the Paralympic Games.
	Toyota Tundra	"The Joneses"	Tommy Lee Jones drives and races with Leslie Jones, Rashida Jones, and Nick Jonas.
Car accessories	WeatherTech	"Special Ops: Fit Crew"	The Weathertech special ops team move in to prep a vehicle from the products that were delivered to a person's porch.
Car charging	Wallbox	"Can Seth embrace electricity again?"	A man who was struck by lightning 10 years ago struggles to use any product that might involve electricity, except for the Wallbox electric vehicle charger.
Car shopping	Carvana	"Oversharing Mom"	A suburban mom shares about buying a car through Carvana.
	Vroom	"Flake the Musical"	A woman sings in a La La Land-style musical number about how she sold her car, only to find out the person flaked out at the end.
Cryptocurrency	Coinbase	"Less talk, more Bitcoin"	The ad consisted only of a QR code bouncing across a black screen: when scanned, the code redirected to a promotion for new customers on the Coinbase website.
	Crypto.com	"The Moment of Truth"	LeBron James goes to 2003 to give advice to his younger self.
	eToro	"Flying Your Way"	Customers can get into the crypto market with texting.
	FTX	"Don't Miss Out"	Larry David travels through time and builds a track record of rejecting inventors' brilliant ideas, including the wheel, the lightbulb, American independence, and cryptocurrency. They then tell the audience not to be like Larry.
E-commerce	Salesforce	"The New Frontier"	A guy (Matthew McConaughey) in a space suit rides a hot air balloon.
Film	Netflix 2022 films/The Adam Project		A montage of Netflix film offerings for 2022, followed by a TV trailer for the film The Adam Project.
	Ambulance		TV trailer
	Marry Me		TV trailer
	Nope		TV trailer
	Sonic the Hedgehog 2		TV trailer
Fintech	gong.io	"What Did You Say?"	The company celebrates their success by giving everyone gongs to hit at the office.
	Quickbooks	"Duality Duets"	DJ Khaled and others sing along to "All I Do Is Win"
Fitness equipment	Tonal	"Strength Made Me"	Serena Williams works out with high-tech strength training equipment.
Food	Avocados from Mexico	"Big Game Commercial 2022"	The ancient Romans have a tailgate party
	Doritos and Cheetos Flamin' Hot	"Push It"	Woodland animals get their paws on an explorer's dropped snack bags; they start dancing to "Push It".
	Hellmann's Mayonnaise	"Mayo Tackles Food Waste"	Linebacker Jerod Mayo tackles people who are wasting food.
	Lay's	"Golden Memories"	Wedding party guys (Seth Rogen and Paul Rudd) recall the memories they had together.
	Planters Mixed Nuts	"Feed the Debate"	Ken Jeong and Joel McHale's debate over mixed nuts sparks more conflicts.
	Pringles	"Stuck In"	Snackers have their hands stuck in Pringles tubes.
Food delivery	Uber Eats	"Uber Don't Eats"	Jennifer Coolidge and other celebs find out the hard way that Uber Eats can deliver non-food products.
Gym	Planet Fitness	"What's Gotten into Lindsay?"	Lindsay Lohan gets her life back on track.
Investments	E-trade	"Off the Grid"	Two executives, played by Ambika Vas and Brian Calvert, persuade the E-trade baby to make a comeback.
Loans	Rocket Homes and Rocket Mortgage	"Dream House with Anna Kendrick and Barbie"	Anna Kendrick shows a young girl how Barbie can buy her dreamhouse, despite competing bidders.
Medical	Cue Health		A Cue Health test reader (voiced by Gal Gadot) introduces itself to the other smart devices in a parent's home.
	Hologic	"Her Health Is Her Wealth"	Mary J. Blige does a health screening. Commercial was played twice.
Online betting	Caesars Sportsbook	"Sit Down Dinner"	Peyton Manning and Eli Manning have dinner with Cleopatra (Halle Berry) and friends.
	DraftKings	"Fortune: Life's a Gamble"	The Goddess of Fortune encourages people to take risks.
Online shopping	Rakuten	"High Stakes"	Hannah Waddingham raises the stakes on a poker game with various household items.
Personal care	GilletteLabs razor	"A Quick & Easy Shave"	Showing off its new razor that also has an exfoliating bar.
	Irish Spring	"Stinkiness Is Unwelcome"	A guy is welcomed to a clan until they discover that he stinks.
Phone	Google Pixel 6	"Lizzo in Real Tone"	Lizzo talks about how cameras were not good at capturing darker skin tones under various lighting conditions until now.
Restaurant	Taco Bell	"The Grande Escape"	Doja Cat and others escape clown college.
Retail	Sam's Club	"Kevin Hart x Sam's Club VIP"	Kevin Hart enjoys being treated like a VIP at Sam's Club, even though the treatment is available to everyone.
Smart speaker	Amazon Alexa	"Mind Reader"	Celebrity couple Scarlett Johansson and Colin Jost speculate what if Alexa was able to read their minds.
Sports	Prime Video	"Football Is Open"	Promoting Thursday Night Football moving exclusively to Prime Video for the 2022 NFL season.
	NFL	"Bring Down the House"	Video game football players pop out of a TV and start wreaking havoc.
		"We Believe"	Calais Campbell talks about the NFL's contribution to the community.
	2022 FIFA World Cup (Telemundo)	"Goal"	Various people perform Andres Cantor's famous goal call.
Streaming service	Disney+	"Disney+ has all the GOATs"	Awkwafina promotes that Disney+ has "the greatest movies and shows of all time", illustrated via a trip of literal goats dressed like characters from Disney-owned franchises.
Tax service	TurboTax	"Matchmaker"	Characters unmask themselves to become other characters.
Theme park	Universal Studios Florida Velocicoaster ride		Viewers get an opportunity to click on a website for a chance to win tickets to Universal Studios Florida
Travel	Booking.com	"Idris Elba says things"	Idris Elba promotes booking.com
	Expedia	"Made to Travel"	Ewan McGregor talks about stuff that people can get, and whether they would regret buying it compared to the places that they could go.
TV series	NBC	"Stars Agree, NBC is America's No. 1 Network"	TV personalities complain about how Ted Danson gets to promote NBC and they don't.
	American Song Contest (NBC)		TV promo; Kelly Clarkson and Snoop Dogg announced as hosts.
	Bel-Air (Peacock)		TV promo
	The Endgame		TV promo
	Joe vs. Carole (Peacock)		TV promo
	Law & Order (NBC)		Season 21 promo.
	Moon Knight (Disney+)		TV promo
	The Lord of the Rings: The Rings of Power (Amazon)		TV promo
	The Thing About Pam (NBC)		TV promo
	Winning Time (HBO)		TV promo
Virtual reality	Horizon Worlds Meta Quest 2	"Old Friends, New Fun"	A retired animatronic dog is rescued from the dump and put in a museum exhibit, but reunites with his bandmates virtually using Horizon Worlds and Meta Quest 2 headsets.
Web hosting	Squarespace	"Sally's Seashells"	Sally (Zendaya) uses the website to sell her seashells out of a 1953-1962 Ford P-3 van in this variant of the tongue twister.
Wireless	T-Mobile	"A Message from Dolly: Do It for the Phones"	Dolly Parton does a PSA, and then hands it off to Miley Cyrus.
		"Miley sings for the phones"	Miley Cyrus does a "We are the World"-like song to support 5G phones.
	T-Mobile home internet	"Duet for Home Internet"	Suburban guys (Donald Faison and Zach Braff) sing about their home internet.
	Verizon 5G	"Goodbye Cable"	"The Cable Guy" (Jim Carrey) tries to sell cable to a customer but she doesn't need it since she has 5G service.

2023 (LVII)

Product type	Advertiser/product	Title	Plot/notes
Alcohol	Bud Light	"Bud Light Hold"	Miles Teller waits for a representative and grabs cans of Bud Light while dancing to the hold music ("Opus Number One" by Tim Carleton and Darrick Deel) with his wife Kayleigh Sperry.
	Busch Light	"The Busch Guide: Shelter"	The Busch Guy explains three things needed for survival: food, drink, and shelter. Sarah McLachlan asks to donate to provide shelter to animals, only to be interrupted that it was the wrong type of shelter and that the animal she is sitting next to is actually a wolf.
	Crown Royal	"Thank You, O Canada"	David Grohl gives thanks to all the various contributions Canada has given to the world.
	Heineken 0.0	"Shrinking and Drinking, Now You Can!"	Ant-Man (portrayed by Paul Rudd) grabs a bottle of Heineken 0.0 while reading sticky notes warning him not to consume alcohol while being shrunk and not to give alcohol to the ants. Despite this, the ants takes the last bottle of Heineken 0.0 from the fridge that was unlocked.
	Michelob Ultra	"New Members Day"	In a parody of Caddyshack, Serena Williams and Brian Cox (riffing on his character Logan Roy from Succession) play a game of golf against each other at the Bushwood Country Club.
	Molson Coors	"The High-Stakes Beer Ad"	A fan of Coors Light gets into a bar brawl with a Miller Lite fan over which beer brand the ad should focus on, only to get the spotlight stolen under them by Blue Moon.
	Rémy Martin	"Inch by Inch"	Serena Williams delivers her rendition of Al Pacino's character's "Inch by Inch" motivational speech from Any Given Sunday, where it applies to more than just the football team, but a variety of teams.
Beverage	Pepsi Zero Sugar	"Great Acting or Great Taste?"	Ben Stiller plays different roles in different scenes (including reprising his role as Derek Zoolander from Zoolander), saying that the emotions and feelings he is depicting are not real, but just acting. After trying a can of Pepsi Zero Sugar, he asks the audience if his reaction is real or him acting and encourages viewers to try it for themselves.
			Steve Martin plays different roles in different scenes, and raises the question of whether it is real or just acting.
Candy	M&M's	"Ma&Ya's"	Maya Rudolph replaces the M&M's characters as the candy's spokesperson, relaunching them as "Ma&Ya's" candy-coated clams.
Car	General Motors Netflix	"Why not an EV?"	Will Ferrell appears in various Netflix Original productions using his electric car.
	Jeep Wrangler and Cherokee 4xe	"Electric Boogie"	Several animals dance as a Jeep Wrangler drives through the woods.
	Kia Telluride X-Pro	"Binky Dad"	A man realizes that he has forgotten his baby's binky while on vacation with his family and drives back home to get it, gaining national media attention while on his journey.
	Ram Trucks	"Premature Electrification"	Various men express their issues about suffering from "premature electrification" - the fear that they are buying an electric vehicle too early.
Car accessories	WeatherTech	"We All Win"	WeatherTech proves the doubters wrong about building factories in America.
Cloud services	Workday, Inc.	"Rockstar"	Real rock stars complain about corporations calling their employees "rock stars".
Concert	U2:UV Achtung Baby Live at Sphere		A flying sphere summons U2 fans to a desert; the ad concludes with a baby in the sphere saying the word "achtung", and announces U2's upcoming concert residency at Sphere in Las Vegas.
Cosmetics	e.l.f.	"eyes. lips. face. sticky."	Jennifer Coolidge notices her makeup accessory is very sticky.
Credit card	Alaska Airlines Visa card	"Jacket"	A tall man tries to book a single ticket, but once informed that companions get a discount fare, reveals he was sitting on top of Funshine Bear (from Care Bears)
Delivery	Amazon	"Saving Sawyer"	A family has been hanging out with their adopted dog Sawyer during the COVID-19 pandemic, but when they return to work and school, Sawyer is left with nothing to do but trash the house. The family order a pet carrier over Amazon, but it turns out it is because they are bringing home a second dog.
	DoorDash	"We Get Groceries"	Celebs hype up local products at a woman at a grocery store.
	Uber One	"One Hit for Uber One"	After his assistant states that he doesn't do jingles, P. Diddy imagines auditioning singers Montell Jordan, Donna Lewis, Kelis, Ylvis and Haddaway to sing the jingles for Uber One.
E-commerce	Rakuten	"Not So Clueless"	Alicia Silverstone reprises her role as Cher Horowitz from Clueless debating about online shopping.
	Temu	"Shop Like a Billionaire"	A woman looking for her clothes from the website's offerings.
Film	Air: Courting a Legend		TV trailer
	Creed III		TV trailer
	Fast X		TV trailer
	The Flash		TV trailer
	Indiana Jones and the Dial of Destiny		TV trailer
Food	Avocados From Mexico	"Make It Better"	In the Garden of Eden, Eve (Anna Faris) had taken a bite of the forbidden fruit, causing Adam to realize he is naked and flee, but then a groundhog offers her an avocado instead. Fast forward to present day New York City where everyone is walking around naked and unashamed.
	Hellmann's/Best Foods Mayonnaise	"Who's in the Fridge?"	A miniature Jon Hamm and Brie Larson get stuck in a fridge and realize that they are there because of their names (ham and brie, respectively). They are interrupted by Pete Davidson opening the fridge, who "eats" them by making a ham and brie sandwich.
	Doritos BBQ	"Jack's New Angle"	Jack Harlow gives up his rap career, and popularizes the triangle. Also stars Missy Elliott and Elton John
	Planters	"Made to Be Roasted"	Several comedians "roast" Mr. Peanut.
	PopCorners	"Breaking Good"	Walter, Jesse, and Tuco from Breaking Bad share a bag of PopCorners.
	Pringles	"Best of Us"	A guy gets his hand stuck in a Pringles container and is told by his grandfather that it happens to the best of us, and then shows other folks in different occupations with their hand stuck in the container. It even happens to his fetus cousin Timmy.
Franchise	Disney	"Disney 100 Special Look"	A promo celebrating The Walt Disney Company's centennial year.
Internet	Xfinity	"Movie Date / Red Flags"	At a stay-at-home movie date, the guy reveals that he doesn't have home internet, and the girl starts noticing a bunch of red flags around the home.
		"Xfinity 10G Network, The Next Giant Leap"	Astronauts landing on the moon meet a group of young people who tell them they're characters in a video game.
Investments	e-Trade	"Wedding"	The e-Trade babies attend a wedding of their peers.
Laundry detergent	Downy Unstoppables	"Downy McBride"	Danny McBride emerges from a hoodie he had hidden himself inside to prove whether Downy Unstoppables' scent could last for 12 weeks.
Medical	Dexcom G7	"Feels Like Magic"	Nick Jonas talks about using Dexcom products to monitor his blood sugar levels.
NFL	NFL	"Run With It"	During an interview with flag football player Diana Flores, Erin Andrews attempts to snatch her flag belt, but Flores runs off, leading others to chase her through town. She eventually returns home where her mother also makes an attempt.
		"We See You"	NFL players talk about how the NFL is helping out the community.
NFT	Limit Break		Shows a QR code offer for NFTs towards their new online game.
Online gambling	DraftKings	"Kevin's Bet"	At a house party, Kevin Hart promotes that customers can receive a free bet on DraftKings; the ad segues between scenes of different guests by using dialogue incorporating their names (including Ludacris, Big Papi, The Undertaker, and Tony Hawk).
	FanDuel	"FanDuel Kick of Destiny"	In a live commercial, Rob Gronkowski attempted to make a field goal kick for a chance for FanDuel users to split $10 million dollars if they wagered at least $5 on Super Bowl LVII. When attempted, the kick was unsuccessful.
Outdoor retail	Bass Pro Shops & Cabela's	–
Pet food	The Farmer's Dog	"Forever"	A puppy grows up alongside his owner, watching as she becomes an adult, goes off the college, gets married, and has a child of her own.
Phone	Google Pixel 7	"Fixed on Pixel"	Featured editing unwanted people and objects out of the photos.
Religious	He Gets Us	"Be Childlike"	Black-and-white photo montage of children getting along.
		"Love Your Enemies"	Black-and-white photo montage of people shouting and arguing at each other.
Restaurant	Dunkin'	"Drive-Thru"	Ben Affleck works part-time at a Dunkin' drive-through, surprising customers. His day of work is interrupted by his wife Jennifer Lopez, who unexpectedly shows up at the drive-thru and expresses surprise at seeing Affleck working there.
Shoes	Skechers	"Sketches x Snoop Dogg Big Game Commercial"	Snoop Dogg promotes Skechers Slip-ons.
Streaming service	Paramount+	"Stallone Face"	Characters from Paramount's television and film characters assemble together to talk about climbing the Paramount Mountain, which contains a giant carving of Sylvester Stallone's face. The real Stallone, who is hanging off the carving, falls after the carving of Stallone's face sneezes.
	Tubi	"Rabbit Hole"	Large rabbits drag people out from where they are and throw them down a hole. The ad won the Super Clio from the Clio Awards.
		"Interface Interruption"	Appearing as if the commercial break ended, the ad was taken over, switching over to the Tubi TV app to watch Mr. & Mrs. Smith.
		"Gardener"	A shorter ad where a woman finds a gigantic carrot with a bite taken out of it, and sees one of the large rabbits from "Rabbit Holes" ad.
Tax preparation	TurboTax	"Dancer"	An elderly gentleman dances to "The Safety Dance" in front of a fountain.
TV series
	Accused (Fox)		TV trailer
	Animal Control (Fox)		The host offers a QR code to get more information
	2023 Daytona 500 (Fox)		TV trailer
	Farmer Wants a Wife (Fox)		TV Trailer for Fox 2023 series
	Full Swing (Netflix)		In a continuation of the Caddyshack parody, Tony Romo as Carl Spackler asks what the folks are watching on the Caddyshack golf bag, and a woman talks about Full Swing.
	Gutfeld! (Fox News)		Greg Gutfeld films an ad proclaiming him to be the "new king of late night" (accompanied by his dog Gus and regular panelsts Kat Timpf and Tyrus), but is quickly cut off because of how expensive the ad time is.
	The Masked Singer (Fox)		TV trailer for season 9
	Next Level Chef (Fox)		TV trailers
	Poker Face (Peacock)	"Charlie Calls Bullsh*t"	Charlie Cale (Natasha Lyonne) chats with another person at a bar while talking about past commercials from the game as well as an ad on the show itself.
	USFL on Fox		TV trailers
	WWE Smackdown (Fox)		A pen clicking leads to a bunch of brawling at the library.
Travel	Booking.com	"Somewhere, Anywhere"	Melissa McCarthy sings a musical number about Booking.com.
Wireless	T-Mobile	"Bradley Cooper and His Mom Attempt A T-Mobile Commercial"	Bradley Cooper tries to do an ad with his mother.
	T-Mobile Home Internet	"New Year, New Neighbor"	John Travolta sings "Summer Nights" from Grease with his new neighbors Zach Braff and Donald Faison about high speed internet.
Website	Squarespace	"The Singularity"	Adam Driver goes into an existential crisis when he learns that Squarespace is a website that makes websites. Going to a desert to calm down, he realizes that Squarespace is technically capable of creating itself, causing numerous other clones of Driver to appear and multiply until it collapses on itself and a black hole appears, sucking in all the clones and leaving only the original Driver behind.

2024 (LVIII)

Product type	Advertiser/product	Title	Plot/notes
Cosmetics and personal care	NYX	"Duck Plump"
	CeraVe	"Michael CeraVe"	Michael Cera attempts to take credit for the development of CeraVe moisturiser because it has "Cera" in its name.
	Dove	"Hard Knocks"
	e.l.f.	"In e.l.f. We Trust"	Judy Sheindlin presides over Judge Beauty—a court show dealing in cases involving cosmetics.
Car	BMW	"Talkin' Like Walken"	As he goes about his day, Christopher Walken repeatedly gets accosted by various people trying to emulate his distinct style of speaking, much to his annoyance.
	Volkswagen	"An American Love Story"
	Toyota	"Dareful Handle"
	Kia	"Perfect 10"
	Kawasaki	"Mullets"
Film	Deadpool & Wolverine		Teaser trailer
	Despicable Me 4	"Minion Intelligence"	Teaser; artificial intelligence is hailed as "changing the way we see the world", while several pieces of AI art (including a photo of cast members Steve Carell and Will Ferrell in Renaissance-era outfits) with increasingly blatant mistakes are showcased. It is subsequently revealed that the generator is actually being run manually by a giant crew of minions at computers.
	IF		Trailer
	Kingdom of the Planet of the Apes		Trailer
	A Quiet Place: Day One		Trailer
	Twisters		Trailer
	Wicked		Trailer
	Kung Fu Panda 4		Trailer
	Bob Marley: One Love		Trailer
Food	Doritos	"Dina & Mita"	Jenna Ortega goes to the supermarket with her grandmothers, Dina and Mita, with the intention of getting a bag of Doritos Dinamita. After learning that the last bag has already been bought by Danny Ramirez, Dina and Mita fight with Ramirez to retrieve the bag from him. The grandmothers are eventually successful but get upstaged by Ortega, who takes the bag for herself.
	Dunkin' Donuts	"The DunKings"	Ben Affleck decides to launch a new career as a pop star, despite his own incompetence at anything related to music and the advice of people trying to dissuade him. He interrupts his wife Jennifer Lopez's recording of her latest album to promote the DunKings, the new boy band that he has formed with his friends Tom Brady and Matt Damon. Lopez shuts down Affleck's attempt to get him to sing a track on the album, but lets Brady stay.
	Drumstick	"Doctor on the Plane"	Eric André is boarding on a plane but the flight attendant found out that he got sick until a plastic doll named Dr. Umstick gives him and everyone a Drumstick ice cream as a cure onboard.
	Oreo	"Twist On It"	Similar to flipping a coin, people make decisions by twisting an Oreo cookie to see which wafer continues to adhere to the cream filling.
	Lindt	"Life is a Ball"	Playing to Perry Como's performance of "Round and Round", a Lindor chocolate follows along the song's lyrics as people trying out the chocolate, along with a brief glance of the chocolate-making process.
	Reese's	"Big Cups YES!
	M&Ms	"Almost Champions Ring of Comfort"	The M&M characters use the peanut butter present in Peanut Butter M&Ms and form them into diamonds via compression. The diamonds are used to create an "Almost Champions Ring of Comfort" to award football players who almost won Super Bowls, as well as Scarlett Johansson, who lost two Oscar races in the same year.
	Pringles	"Mr. P"	After a grocery store employee notes that he looks like "the Pringles guy", a mustachioed Chris Pratt begins to trend on the Internet, leading to him landing a role in a film about the Pringles mascot, Mr. P.
	Hellmann's/Best Foods	"Mayo Cat"	Kate McKinnon, unsure of what to do with her leftovers, is helped by her cat who points to a jar of Hellmann’s mayo. The cat becomes a phenomenon, with everyone scrambling to buy Hellmann’s mayo due to the cat’s advice.
	Nerds	"Flashdance...What a Feeling"
Insurance	State Farm	"Agent State Farm"	Arnold Schwarzenegger plays a State Farm agent in a blockbuster film, but struggles to pronounce the word "neighbor" correctly while filming his scenes due to his heavy Central Bavarian accent, despite help from the director and Jake from State Farm. Eventually, the production comes a compromise by having Danny DeVito say the line instead.
	Progressive Insurance	"Watch Party"
Online gambling	FanDuel	"Kick of Destiny 2"	Carl Weathers, John Cena, and several others watch TV to see Rob Gronkowski attempting to kick a field goal.
	BetMGM	"Tom Has Won Enough"	Vince Vaughn promotes BetMGM as the sports betting service for everyone but Tom Brady, since he's already "won enough".
Retail	Bass Pro Shops	"Making Memories on the Water"	Promotes Tracker fishing and pontoon boats.
Pharmaceutical	Pfizer	"Here's to Science"	Various paintings, sculptures, and photographs of members of the science community lip synch to Queen's Don't Stop Me Now.
Restaurant	Popeyes	"Popeyes Finally Has Wings"	Howie (played by Ken Jeong) was released from a fifty-year cryosleep when a group scientists gave him a box of Popeyes wings while he discovers the future such as kick scooters, drones, etc.
Shoes	Skechers	"There's No 'T' in Skechers"	Mr. T shows Tony Romo how he wears Skechers Slip-Ins where there's no "T" in Skechers.
Beverage	Starry	"Love Triangle"	Ice Spice appears with Starry mascots, Lem and Lime, before being confronted by her ex, lemon lime soda (represented by a man wearing a blurred out t-shirt, supposably for Sprite), and tries to plead her to return. Ice Spice, however, tells him that she is now with Starry, resulting in her ex having a meltdown, with lemon lime soda spewing out of his head like a geyser.
	Silk Almond Milk	"Feel Planty Good"	Jeremy Renner is drinking Silk Almond Milk while singing and dancing to I Got You (I Feel Good) until his daughter Ava comes for breakfast.
	Mountain Dew	"Aubrey Plaza Having a Blast"
	SToK	"Inner Red Dragon"
	Poppi	"The Future of Soda is Now"
	Bud Light	"Easy Night Out"
	Coors Light	"Passenger Slo-mo Edition"
	Coors Light	"Chill Train"
	Budweiser	"Old School Delivery"	In a snowy day, a hitch was set up with the Budweiser Clydesdales to deliver beer a bar that lost power during a snow storm.
	Michelob Ultra	"Superior Beach"
Television	The Boys	"A Love Letter to America"	Homelander shows a message to fellow Americans in a fictional commercial for an Energy drink called Turbo Rush.
	NFL Sunday Ticket	"Migration"	Birdwatchers follows along Baltimore Ravens, Seattle Seahawks, and Philadelphia Eagles players in bird-like behaviors as the migrate away while the NFL season concludes.
	Paramount+	Knuckles	TV Trailer
	FX	Shogun	TV Trailer
Wireless	T-Mobile	"Auditions"	Various actors (Bradley Cooper and his mother, Patrick J. Adams and Gabriel Macht, Laura Dern, Jennifer Hudson, and Common) audition to get Magenta status for T-Mobile.
	T-Mobile	"That Home Internet Feeling"	Zach Braff and Donald Faison sing "Flashdance...What a Feeling" with their new neighbor Jason Momoa to celebrate Momoa getting home internet, while Jennifer Beals looks on in approval.
	Verizon	"Can't B Broken"	Beyoncé attempts to break the Internet by doing increasingly over-the-top stunts to no avail, ending with her asking to "drop the new music".
	Google Pixel	"Less"
Website	Squarespace	"Hello Down There"	A group of aliens land on Earth, only to be ignored by the human populace who are too busy looking at their phones to care. To get the humans' attention, the aliens decide to make a website about themselves and broadcast it to every screen on Earth, including that of Martin Scorsese.
	Etsy	"Gift Mode"
	Apartments.com	"Extraterestrials, with Jeff Goldblum"
	doordash.com	"DoorDash All the Ads"	An advertisement showcasing a promotion, in which using the code "DOORDASH-ALL-THE-ADS-2024" at the website Doordash-All-The-Ads.com would enter you in to win items from the previous ads. The promo code then gets insanely long, including all of the products that were advertised.
	Disney+	"Well Thank You"	Black text showing quotes from various movies that are available on Disney+ on a white background.
	Snapchat	"Less social media. More Snapchat"
Services	homes.com	"So Tell us About this corn festival"
	homes.com	"Now that is worth celebrating"
	homes.com	"Quick Question"
	Temu	"Shop Like a Billionaire"	In an animated advertisement that aired at least 3 different times during the game, many people are seen shopping on the Temu mobile app and saving massive amounts of money.
	E-Trade	"Pickle Babies"
	Pluto TV	"Couch Potato Farms"
	Crowdstrike	"The Future"
	Turbo Tax	"Super Bowl File"
	Uber Eats	"Worth Remembering"
	Booking.com	"Tina Fey Books Whoever She Wants to Be"
	Microsoft	"Copilot, Your Everyday AI Companion"
	Discover Card	"Robots"
PSA	NFL	"Born to Play"
	Foundation to Combat Antisemitism	"Silence"
	He Gets Us	"Who Is My Neighbor"
	He Gets Us	"Foot Washing"
Political	American Values 2024	"American Values"	In an advertisement for the Robert F. Kennedy Jr. 2024 presidential campaign, it reuses the advertisement of his uncle John F. Kennedy’s presidential campaign, with images of Robert Jr. replacing images of John.

See also

• Super Bowl advertising
• USA Today Super Bowl Ad Meter

Внешние ссылки

• Архив рекламы Суперкубка на Ad Age